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Driving AFR Adoption

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Jignesh Kundaria, CEO and Director, Fornnax, presents a blueprint for India’s circular cement economy through robust AFR pre-processing.

India’s cement industry, a cornerstone of its infrastructure development, faces an unprecedented challenge: achieving rapid growth while aligning with the nation’s ambitious 2070 net zero emissions target. For decades, the sector has relied heavily on fossil fuels, creating a significant carbon footprint that is no longer sustainable. The solution lies in a paradigm shift towards a circular economy model, where waste becomes a valuable resource.
Fornnax champions this transition, viewing Alternative Fuels and Raw Materials (AFR) as the central pillar of a sustainable and decarbonised future for Indian cement.

The role of AFR in a circular economy
The cement industry possesses a unique ability to co-process diverse waste streams, including municipal solid waste (MSW), plastics, tires, and industrial residues, safely within high-temperature kilns. This dual-purpose approach addresses two of India’s most pressing challenges simultaneously: decarbonisation and waste management. By repurposing waste as a fuel source, cement plants not only reduce their dependence on fossil fuels but also divert millions of tons of waste from landfills, mitigating methane emissions and urban pollution.
The true potential of AFR, however, depends on robust pre-processing infrastructure. Without consistent quality, calorific value, and a standardised particle size, AFR fails to deliver its full benefits, leading to kiln instability and inefficient substitution rates. India has the potential to achieve a 20 per cent Thermal Substitution Rate (TSR) by 2030 and nearly 50 per cent by 2047.
Fornnax Technology’s mission is to accelerate this journey by providing the cutting-edge pre-processing solutions necessary to make AFR integration a seamless, scalable and reliable process for cement producers.

The decarbonisation journey
We position ourselves as a strategic technology partner, not merely an equipment supplier. Our purpose extends beyond selling machinery; we empower the entire cement ecosystem to adopt reliable AFR pre-processing at scale. As Director and CEO Jignesh Kundaria states, “We do not just supply machines; we create pathways for India’s net-zero future.” The company’s shredding and separation technologies are specifically engineered to help cement plants and waste-to-energy businesses progressively integrate waste-derived fuels as a primary energy source, thereby reducing their reliance on fossil fuels.
Cement kilns demand feedstock with uniform size, homogeneity, and predictable calorific value. Inconsistent AFR leads to operational instability, higher emissions, and low substitution rates. Fornnax’s advanced shredding systems like the SR-MAX Series Dual Shaft Primary shredders and R-MAX Series secondary shredders process RDF/SRF into an optimised, kiln-ready feedstock, empowering cement plants to steadily increase their TSR without compromising performance or production stability.

Overcoming challenges with tailored solutions
Based on extensive R&D and on-site analysis at numerous cement plants, we have identified and addressed the key bottlenecks hindering AFR adoption in India. These challenges include the absence of a standardised process layout, the difficulty of handling high-moisture or contaminated waste and a heavy reliance on imported equipment that lacks customisation for Indian conditions. Other issues include long lead times for spares, high maintenance costs for imported secondary shredders and inconsistent output from equipment that performs only primary or secondary shredding.
We have addressed these issues by offering custom-engineered solutions specifically tailored to the realities of Indian waste.
Our integrated systems combine both primary and secondary shredding with advanced separation and homogenisation technologies. This ensures the production of consistent, kiln-ready RDF/SRF, reduces downtime and optimises capacity.

Expertise built for India’s reality
Driven by our philosophy of ‘innovation with purpose,’ we develop technology that’s both cutting-edge and practical for local conditions through continuous testing of various waste streams, calorific properties and contamination levels.
The ‘Made in India’ foundation ensures that every shredder we design is custom-engineered for durability and efficiency in local conditions without the high maintenance costs and long lead times of foreign alternatives.
Fornnax advantage rests on four key pillars that guarantee success for our partners:
Unmatched adaptability: Our shredders are designed to process the toughest mixed waste, transforming it into a consistent, high-calorific fuel for stable and efficient kiln operations. Applications include highly contaminated municipal solid waste, tires, industrial waste, electronic waste, cable waste and more.
Engineered for Uptime: A focus on robust, energy-efficient designs minimises downtime and maximises throughput, providing a reliable fuel supply and uninterrupted production.
True partnership: The company works with you beyond the sale, offering a collaborative, long-term approach to help you scale operations and achieve decarbonisation goals.
Local support, global standards: Dedicated after-sales support and local manufacturing mean you get the best of both worlds—world-class technology with the fast service and support needed to keep your plant running smoothly.

Contributing to India’s broader sustainability goals
By enabling cement plants to consume large volumes of waste as AFR, Fornnax contributes significantly to India’s resource recovery and waste diversion goals. Every tonne of waste diverted from landfills and repurposed as fuel reduces harmful methane emissions, lowers fossil fuel imports, and helps create cleaner urban environments. The company’s solutions, therefore, serve both the energy transition and waste management objectives of the nation.
We focus on building a robust AFR supply chain through strategic collaborations with cement companies, municipalities and waste management firms. This network ensures that cement plants have access to a steady and reliable supply of pre-processed, quality-controlled AFR feedstock.
Looking ahead, Fornnax’s blueprint for scaling its role is built on some of the major strategic roadmap, such as:
Expanding capacity by scaling up robust pre-processing equipment for cement plants and waste-to-energy facilities. Fornnax has established one of the world’s largest demonstration plants and test centres for new product development and customer validation, spread across 12 acres. This state-of-the-art facility marks a defining milestone in Fornnax’s journey towards becoming a global leader in recycling solutions by 2030.
Deepening R&D to pioneer next-generation shredders with a strong focus on new applications. This research-driven approach ensures that Fornnax is continuously adapting its technology to address evolving industry challenges and opportunities.
Strengthening ecosystem partnerships with cement producers, municipalities, and policymakers to create a cohesive and efficient value chain.
As Kundaria affirms, “Our vision is to make waste-to-fuel not an exception, but the norm in India’s cement industry. The future of net zero will be written in how we process and repurpose waste today.”
In conclusion, robust AFR pre-processing is not an optional add-on; it is the essential backbone of India’s circular cement economy. Without it, the nation’s ambitious TSR targets cannot be achieved, waste cannot be efficiently repurposed, and the path to net zero will remain incomplete. Fornnax calls on all stakeholders to recognise the critical role of pre-processing and stands ready to be a trusted partner in this transformative journey toward a sustainable future.

ABOUT THE AUTHOR:
Jignesh Kundaria, CEO and Director, Fornnax, is passionate about turning ideas into impactful products, driving innovation, and building high-performing, growth-focused brands.

Concrete

JSW Cement Commissions 1 MTPA Unit in Rajasthan

Rajasthan grinding capacity rises to 3.50 MTPA after commissioning

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JSW Cement has commissioned an additional 1 MTPA cement grinding unit in Nagaur, Rajasthan, taking the company’s total cement grinding capacity to 25.1 MTPA. The commissioning was announced on Tuesday, October 6.

The company said the new unit had increased the total cement grinding capacity at its Rajasthan plant to 3.50 MTPA. The expansion adds to JSW Cement’s production infrastructure as it continues to build capacity across its operating network.

The company’s total clinker manufacturing capacity, including capacity at its joint venture JSW Cement FZC, stands at 9.74 MTPA. Clinker is an intermediate material used in cement production, and its availability supports the company’s grinding operations.

JSW Cement is also pursuing a proposed merger of its listed subsidiary Shiva Cement with the company. The scheme, approved by the boards of the respective companies, involves issuing five fully paid-up JSW Cement equity shares for every 41 shares held by Shiva Cement shareholders other than JSW Cement.

The arrangement remains subject to shareholder and regulatory approvals. JSW Cement currently holds 66.23 per cent of Shiva Cement’s paid-up equity share capital, and the shares held by JSW Cement in the subsidiary will be cancelled under the proposal without any issue of JSW Cement shares against that holding.

The scheme has an appointed date of April 1, 2026, and the company has indicated that completion could take 12 to 14 months, depending on the receipt of approvals. These include clearances from stock exchanges, the Securities and Exchange Board of India, the National Company Law Tribunal and other applicable authorities, along with approvals from shareholders and creditors where required. JSW Cement shares closed at Rs. 113.15 on the BSE, up Rs. 2.05, or 1.85 per cent.

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Concrete

Wonder Cement appoints Mahesh Singh as VP Corporate Brand Communication 

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Singh brings 20+ years of brand and marketing experience, and will lead integrated corporate brand communication initiatives at Wonder Cement 

New Delhi

Wonder Cement, a leading cement manufacturer, has appointed Mahesh Singh as Vice President – Corporate Brand Communication. In his new role, he will oversee corporate brand strategy and communication, including digital and performance marketing, public relations, trade, events, exhibitions, sports and experiential marketing. 

Singh brings over two decades of experience across marketing and communications, with roles spanning the automotive industry, agencies and entrepreneurship. He spent more than a decade with Honda Motorcycle & Scooter India, working across integrated communication, media, digital, retail and consumer engagement. His stint also included helping build the company’s digital marketing capabilities. 

He moved to dentsu X India as Vice President – Strategy & Planning, working across categories such as automotive, auto components, electric vehicles, FMCG, consumer electronics, BFSI, apparel and brand consulting. His responsibilities included media and marketing strategy, product launches, content, performance marketing and consumer activations. 

Singh subsequently took an entrepreneurial route with Radiant Brands before joining Shriram Ltd (SPR Autotech) as Head – Marketing & Communications. There, his remit included brand and corporate strategy, communications, PR and ORM, retail identity, loyalty programmes and events. 

At Wonder Cement, Singh will be responsible for bringing together the company’s corporate brand communication initiatives across digital, performance marketing, PR, trade, sports and experiential platforms. The role will focus on creating an integrated approach to communication across consumers, trade partners and other key stakeholders. 

The appointment brings to Wonder Cement a marketer whose career has spanned the brand, agency and entrepreneurial sides of the communications ecosystem. 

Wonder Cement, part of the RK Group, is a cement manufacturer with roots in Rajasthan and a focus on quality, trust and transparency. The company has grown to six manufacturing plants, and a cement capacity of 21.5 MTPA. With more than 2,000 employees and a network of over 5,000 dealers, its operations span manufacturing, distribution and customer engagement, with a focus on consistent product quality and efficient execution. 

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Concrete

JSW Cement commissions additional 1 MTPA grinding unit in Rajasthan

The Nagaur expansion takes JSW Cement’s total grinding capacity to 25.10 MTPA.

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JSW Cement has commissioned an additional 1 million tonne per annum (MTPA) cement grinding unit at its Nagaur Integrated Plant in Rajasthan. The commissioning takes the company’s total cement grinding capacity to 25.10 MTPA. 
JSW Cement’s total clinker manufacturing capacity, including its joint venture JSW Cement FZC, now stands at 9.74 MTPA.
The company began operations in North India in March 2026 with the Nagaur Integrated Plant, comprising a 3.30 MTPA clinkerisation unit and a 2.50 MTPA cement grinding unit. With the latest expansion, the plant’s total grinding capacity has increased to 3.50 MTPA.
The additional capacity will cater to cement demand across Rajasthan, Haryana, Punjab and the National Capital Region (NCR). The expansion has been funded through a combination of equity and long-term debt.
During the quarter ended September 30, 2026, JSW Cement also commissioned an Alternate Fuel Handling System and a Waste Heat Recovery System (WHRS) at the Nagaur plant.
Nilesh Narwekar, CEO, JSW Cement, said the additional grinding capacity was a strategic priority for the company’s expansion in North India. He added that the Alternate Fuel Handling System and WHRS were expected to reduce production costs.

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