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Customisation is a cornerstone of our approach

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Rajeev Manchanda, Director, Christian Pfieffer, talks about pioneering sustainable solutions in cement manufacturing with Kanika Mathur.

For over 70 years, CPG Group has been at the forefront of innovation in the cement industry, delivering customised, high-quality solutions for manufacturers worldwide. With a strong focus on technology, efficiency and sustainability, the company continues to revolutionise cement production. In this interview, we explore how CPG Group’s expertise, strategic collaborations and eco-friendly initiatives are shaping the future of the industry.

How does your company collaborate with the cement industry?
Our company, CPG Group, has been a prominent name in the cement industry for the last 70 years. We are known for manufacturing complete cement plants, including clinkerisation units, cement mills, raw mills, and pyro systems, among other components. Our operations are backed by four workshops where we produce approximately 80 per cent of the required machinery in-house. This enables us to maintain high standards of quality and precision, ensuring that the equipment meets the specific demands of the cement industry. Over the decades, we have built strong relationships with cement manufacturers, delivering solutions tailored to their needs and contributing to the industry’s growth and sustainability.

Do you customise your machinery based on the cement manufacturers’ requirements?
Absolutely. All our designs and manufacturing processes are tailored to the specific requirements of our clients. We do not rely on pre-designed equipment. Instead, we analyse the client’s needs, assess their operational challenges, and then design machinery to address those requirements effectively. Customisation is a cornerstone of our approach, as every cement manufacturer operates under unique conditions. By aligning our solutions with their specific goals and constraints, we ensure that our clients achieve optimal performance, efficiency, and cost-effectiveness.

How is technology helping improve your operations, and how is it helping the cement industry enhance theirs?
Technology plays a vital role in both our operations and those of the cement industry. We have established several collaborations with leading European companies to provide cutting-edge technology and services. These partnerships allow us to offer energy-efficient and environmentally friendly solutions to our clients. For example, we work closely with Semprotect to optimise the calorific value of clinkerisation plants, which significantly reduces coal consumption. By saving coal, we not only cut costs but also contribute to environmental preservation.
All our equipment is designed with the primary objectives of saving energy, minimising coal usage, and increasing production efficiency. Our approach involves replacing outdated systems with modern, optimised ones, which have consistently delivered substantial benefits to our clients. These improvements are aligned with our commitment to reducing the industry’s carbon footprint while enhancing operational efficiency.

Can you share an example where your company upgraded a system for a client and delivered significant results?
Recently, we upgraded a part of a cooler that was originally supplied by another vendor. By making specific modifications to the system, we managed to save 15 kilocalories per kilogram of clinker. This improvement directly reduced coal consumption, resulting in significant cost savings for the client. Additionally, it contributed to a reduction in environmental impact.
There are many such instances where we have enhanced production efficiency, reduced power consumption, and minimised coal usage for our clients. These projects underscore our expertise in delivering customised solutions that address the unique challenges faced by cement manufacturers. Such interventions not only benefit our clients financially but also align with broader environmental sustainability goals.

What is your perspective on sustainability in your operations and within the cement industry?
To me, sustainability means ensuring that systems and operations can run profitably over the long term. For our company, sustainability involves designing systems that help clients reduce production costs while improving efficiency and environmental performance. When businesses adopt such practices, they naturally achieve more sustainable operations.
Sustainability creates a win-win scenario: it benefits our clients by improving their profitability, it supports the environment by reducing emissions and resource consumption, and it strengthens the industry by promoting long-term viability. Our work in optimising energy usage, reducing coal consumption, and increasing production efficiency exemplifies this balanced approach to sustainability. It’s a comprehensive effort that positively impacts all stakeholders, including the country and the global environment.

What is your view on the net-zero mission, and how is your company contributing to it?
The net-zero mission is an ambitious but essential goal for the cement industry and beyond. At CPG Group, we are doing our part by focusing on reducing coal consumption, optimising power usage, and minimising pollution in cement production. For example, in our designs, we aim to significantly reduce the emission of pollutants. While earlier systems emitted 100 milligrams of particulate matter per cubic meter, we have progressively reduced this to 50 milligrams and now maintain levels as low as 10 milligrams.
Our efforts also extend to designing equipment and processes that minimise the environmental impact of cement production. Cement manufacturing is inherently a polluting process, but by incorporating innovative technologies, we aim to mitigate its effects. Achieving net zero will require joint efforts from all stakeholders, including manufacturers, suppliers, governments, and society at large.
It is a challenging journey that requires time, resources, and collaboration. While our contribution may seem small in the grand scheme of things, we believe that every step counts. By continuously improving our systems and designs, we are moving closer to a more sustainable future for the industry.

Concrete

WCA Welcomes SiloConnect as associate corporate member

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The World Cement Association (WCA) has announced SiloConnect as its newest associate corporate member, expanding its network of technology providers supporting digitalisation in the cement industry. SiloConnect offers smart sensor technology that provides real-time visibility of cement inventory levels at customer silos, enabling producers to monitor stock remotely and plan deliveries more efficiently. The solution helps companies move from reactive to proactive logistics, improving delivery planning, operational efficiency and safety by reducing manual inspections. The technology is already used by major cement producers such as Holcim, Cemex and Heidelberg Materials and is deployed across more than 30 countries worldwide.

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Concrete

TotalEnergies and Holcim Launch Floating Solar Plant in Belgium

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TotalEnergies and Holcim have commissioned a floating solar power plant in Obourg, Belgium, built on a rehabilitated former chalk quarry that has been converted into a lake. The project has a generation capacity of 31 MW and produces around 30 GWh of renewable electricity annually, which will be used to power Holcim’s nearby industrial operations. The project is currently the largest floating solar installation in Europe dedicated entirely to industrial self-consumption. To ensure minimal impact on the surrounding landscape, more than 700 metres of horizontal directional drilling were used to connect the solar installation to the electrical substation. The project reflects ongoing collaboration between the two companies to support industrial decarbonisation through renewable energy solutions and innovative infrastructure development.

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Concrete

Cortec® Corporation applauded for its strong safety performance

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Cortec® Corporation has been recognised for its strong safety performance, receiving its sixth Governor’s Workplace Safety Award for its outstanding performance in 2025. As a Silver Achievement recipient, the company continues to maintain safety metrics well above national industry averages, an impressive accomplishment for a chemical manufacturing organisation. This achievement reflects Cortec’s proactive approach to workplace safety, focused on early hazard detection and employee involvement. The company will be formally recognised at the Minnesota Safety and Health Conference in May, highlighting how industrial companies are effectively strengthening workplace safety standards.

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