Concrete

Envisioning a Better Tomorrow

Published

4 years ago

April 10, 2023

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Vivek Agnihotri, CEO and Executive Director – Cement, Prism Johnson, speaks about the company’s innovations in cement and their vision for the future.

Prism Johnson, the ‘Made for Future’ philosophy largely encompasses all of its three divisions. They have recently launched new products – Prism Champion, which in comparison to all cement present in the market has a higher quality; Prism Champion Plus, which is a premium product that contributes about 40 per cent to the total sale; and Prism Duratech, which is a specialised product for high strength performance areas. Customers have accepted Prism Champion Plus as a premium product. There are territories where approximately 70 to 80 per cent of sales is from this premium product.
Wherever architects and engineers design long beamless walls or narrow sections, Prism Duratech comes in use as a specialised product. The company has also launched a water resistant cement, which had been in research and development for the last three years. They noticed that this segment was emerging, but still took their time to launch to make it better than the products available in the market. With multiple iterations, research and tests done, they believe this will be the best water resistant cement in the market.
Prism Johnson follows the Bureau of Indian Standards (BIS). This is a mandate in India. They also take samples from the market and construction sites and analyse what is commonly available in the market and then reconfigure their specifications to give more to the customers. Their premium is not just price, it also comes with surety of performance.
The brand is well accepted in the central part of India, and it has a high rate of capacity utilisation, which has been going good in the recent years.

The Eco-friendly Approach
Prism Johnson makes and sells blended cement with the permitted levels of fly ash in the cement composition. They do not have slag available in the central part of India as hardly any steel plants are located close by, otherwise they would have developed a blend using slag as well. Reducing the clinker factor and creating blends is their effort towards reducing their carbon footprint from the environment.
The company has reduced fuel consumption and power consumption as compared to previous years and that is an on-going process. They are an efficient plant and have installed a waste heat recovery system and perhaps it is one of India’s best in the cement industry. It is a 22.5 megawatt WHRS plant, which is of much higher capacity than other cement plants. They have also installed a 30 megawatt solar power plant and are using approximately 35 per cent renewable energy. They are looking forward to increasing this capacity and steps are being taken in this direction.
The three key benefits that their customers get from using their products foremost include quality. They are extremely focused on quality and give demonstrations in the market with site constructions. Secondly, it is their technical support services. Their services are one of the highest intensive support services in the market that provides support to the customer to train his masons, thus training hundreds of masons per month. They have approximately 65 thousand masons registered with them who at some point of time used their cement and have been trained by the company’s experts. Good quality cement requires good quality construction practices. They work a lot on good quality construction practices with the masons.
Thirdly, Prism Johnson works very closely with architects and engineers. They understand their requirements, designs and what they are working on. This is a huge plus for the end user as the product they get is what they truly need.
Prism Johnson is a rural based organisation. The kind of construction that is coming up in the rural parts of the country, using their cement, is almost similar to that of the metro cities due to the practices that the company follows. They support builders and help them to design buildings using their cement.

ABOUT THE AUTHOR:
Vivek Agnihotri shoulders multiple responsibilities as the CEO and Executive Director (Cement) as well as Board Director with Prism Johnson Ltd.

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Concrete

Dhanekula Institute Signs MoU with Adani Cement

Agreement to expand internships, industrial visits and practical learning

Published

2 days ago

November 5, 2026

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The Department of Civil Engineering at Dhanekula Institute of Engineering & Technology, Ganguru, organised an industrial interaction programme under the Adani FutureX Programme on Thursday. The programme focused on strengthening engagement between the institute and the cement industry while giving students greater exposure to professional practices.

Yedukondalu, technical head for Andhra Pradesh and Telangana at Adani Cement, delivered a technical lecture on concrete as a man-made material. The session covered the importance of concrete in construction, its properties and applications, and its significance in modern infrastructure development.

The lecture also addressed the role of quality cement and suitable concrete technology in supporting durable and sustainable construction. The discussion connected classroom learning with the technical considerations involved in infrastructure projects and construction practices.

A key part of the programme was the signing of a memorandum of understanding (MoU) between the Department of Civil Engineering and Adani Cement under the Adani FutureX Partnership Agreement. The agreement is intended to strengthen industry-academia collaboration through opportunities for student internships and industrial visits.

The initiative is expected to provide students with practical exposure, improve their understanding of industrial practices and help bridge the gap between theoretical knowledge and real-world applications. Dhanekula Institute Chairman Dhanekula Ravindranath Tagore, Secretary Dhanekula Venkata Bhavani Prasad and Director DKRK Ravi Prasad supported the initiative, with the institute leadership highlighting the importance of industry-institution interaction in enhancing students’ technical employability.

Concrete

JK Lakshmi Cement Begins Rs. 110 bn Assam Plant Project

Project Kamakshi will produce 2.5 mn t of cement annually by FY2029.

Published

2 days ago

November 5, 2026

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JK Lakshmi Cement has laid the foundation stone for Project Kamakshi, its first integrated cement manufacturing facility in Assam, marking the company’s entry into Northeast India. The groundbreaking ceremony took place at Umrangso village in Dima Hasao district in the presence of Assam Chief Minister Himanta Biswa Sarma.

The project involves an investment of Rs. 110 bn, including the mining lease. It will have annual cement production capacity of 2.5 mn t and a 1 mn t clinkerisation unit, with completion scheduled for FY2029.

The facility is expected to create more than 2,000 jobs and will primarily serve the growing Northeast market. It will also include dedicated railway sidings for transporting raw materials and finished cement, supporting supply chain reliability and regional distribution.

Chairperson and Managing Director Vinita Singhania said the project represented the beginning of a long-term relationship with Assam and the wider Northeast. She said the plant would help provide locally produced cement, employment and dependable supplies as the region’s infrastructure development accelerated, while enabling the company to grow alongside the communities it serves.

The investment supports JK Lakshmi Cement’s strategy of expanding into high-growth markets beyond its established presence in Northern, Western and Eastern India. The company expects the project to contribute to regional economic development and infrastructure growth while pursuing its long-term objective of achieving net-zero emissions by 2047.

Concrete

Kshatriya Engineering College Signs MoU with Adani Cement

Agreement to provide students with industrial exposure and training

Published

2 days ago

November 5, 2026

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The civil engineering department of Kshatriya Engineering College in Nizamabad has signed a memorandum of understanding (MoU) with Adani Cement to provide students with industry-oriented training and practical exposure. The agreement is intended to connect classroom learning with workplace requirements in the construction sector.

Under the partnership, students will receive opportunities to take part in industrial visits and internships. The arrangement will also include guest lectures by industry experts and guidance on live projects, allowing students to gain first-hand understanding of industry practices and emerging construction technologies.

College secretary and correspondent Aljapur Devender said the initiative was designed to bridge the gap between academic instruction and industry expectations. He said the collaboration would help students develop practical skills and improve their employment prospects after completing their studies.

Principal Dr Katakam Srinivas said exposure to industrial practices was important for civil engineering students and would complement their academic learning. He said the MoU would support the development of their technical knowledge and confidence through greater familiarity with professional work environments.

Administrative officer B. Narender said the collaboration would familiarise students with modern construction technologies, quality standards and project management practices. Civil engineering department head N. Deepika said the agreement would help students understand recent developments in the construction sector and prepare for professional careers. The college said the partnership would give learners a broader view of the processes and standards followed in the industry, while helping them relate their academic studies to practical project requirements.