The Ready made Concrete segment is in an expansion mode now with the demand spiralling.
The Ready made Concrete segment is in an expansion mode now with the demand spiralling. While technology will redefine the segment, the industry will also look at being greener and more sustainable.
The global pandemic disrupted all segments including infrastructure, cement, and aggregators. It started to rebound in the current year with green shoots from the infrastructure and other construction segments. No doubt that the infrastructure sector is one of the leading growth drivers for the Ready Made Concrete (RMC) segment. Supportive measures from the government and the allocation of $24.27 billion transport infrastructure development in the Union Budget FY2020-2021, is a clear indicator of the sector regaining its lost sheen.
The construction of 440-meter-long tunnel in the Chamba town on the Rishikesh-Dharasu road Highway (NH 94) by the Border Roads Organisation (BRO) and the metro construction in distinct parts of the country, are driving the growth of the ready-mix concrete (RDC) market.
“The global ready-mix concrete market size was valued at $491.6 billion in 2018, and is projected to reach $766.6 billion by 2026, growing at a CAGR of 5.5% from 2019 to 2026” according to a report published by Allied Market Research. The report stated, “The manufacturers of ready-mix concrete are focusing on business expansion and acquisition as key strategies to increase their market share. For instance, in July 2019, Ambuja Cement, a subsidiary of LafargeHolcim Ltd, a Swiss multinational company acquired the capacities in the ready-mix concrete to increase its customer base in India.”
The RMC market as per the stakeholders has bounced back to the pre -Covid level and is expected to register a double-digit growth in the current year. This is primarily because of the uptake seen in the infrastructure, commercial and the residential segment.
As per Techsci Research report, the Indian RMC market was valued at $ 2378.11 million in FY2020-21 and is predicted to grow at CAGR of 16.21%to reach $3954.26 million by 2026.
The demand started rising from the First/Second quarter of this year FY2020-21. Industry captain pegged estimate the demand to rise by around 15 percent in the coming quarter, to the the pre-covid era growth rate. The infrastructure development has also pricked up momentum with the boost from the government.
Coupled with the demand rise from the commercial and residential sectors—both of which has kept investments on hold because of the lockdown, the segment is loosening up its purse strings in a big way. There is a conversion towards RMC, especially in tier-2 cities where the acceptability has been increased.
“Urban areas residential developers shifted towards RMC a while ago. Percentage wise, we have probably only 10 percent of the overall RMC volume in housing. Retail housing is still not a lucrative segment for ready mix, but the residential large buildings (high-rise) have adopted RMC in big cities,” said a sector expert requesting anonymity.
Simultaneously, as players in the industry were scouting options to reduce operational costs, Covid accelerated the process of adapting technology implementation in an industry which was dependent on manual operations. For instance, RFID replaced the human workforce in the movement of raw materials and the outward movement of finished products; a process earlier managed by 100 percent managed by the human workforce. While some benefits of the tech investments were intangible, what made the industry gurus happy was the use of tech to optimize workforce utilization and ease the process.
Prashant Jha, Chief Ready-Mix Business, Nuvoco Vistas Corp, said, “The recovery of the construction sector and sturdy growth opportunities in residential and infrastructure construction projects are expected to boost the demand for construction materials. Currently, RMC capacity is close to 45 million cm3. With a boost to infrastructure and government initiatives such as Housing for All, we expect a CAGR of 7-10 percent over the next five years.”
The concerns regarding the safety of the employees during the Covid, followed by the government compliance on safety also accelerated the IT process integration. All industries took time to adjust to the new normal: work from home or remote workforce and client and employee meetings over video conferencing apps.
Technologies
The RMC sector saw increased level of automation in the last two years. Many RMC players adapted to digitized processes and automated plants. Beginning from sensors to IoT devices, the journey has just begun.
Anil Banchhor, Managing Director & CEO, RDC Concrete India said, “We have adopted automation to the level that a person sitting at home can do the batching at the factory, or from Nagpur or Hyderabad can operate a plant in Mumbai. The investment is less as compared to the benefits, like a person who can operate two plants instead of one remotely.”
For RMC, the mechanisation process began even before Covid. However, people who were dependent on the manual process of moving concrete from ground to higher floors started using concrete pumps. It was a visible shift, and this could be pegged against a sudden shortage of labour.
Challenges and material crisis
One of the reasons attributed to labour shortage was the GoI’s sudden decision to stop popular movement to prevent the spread of Corona virus. While the move several impacted several industries, the RMC manufacturers too could not supply raw materials to the sites. Even as the industry was inversely impacted, it was also the first to rise and help the government by voluntarily reducing the entry of trucks within city limits. If the move impacted the industry’s overall logistics and optimization process, it did not complain, but urged the government to re-look at the imposed sanctions especially in bigger cities.
The pandemic that hit the globe, also hit the international supply chain segment. The RMC segment faced shortage of raw materials: admixtures and plasticizers. Volatile pricing added to the problems, industry insiders lamented.
According to an industry insider, “While the raw materials are now available, they are being sold at a higher rates; this directly impacts the cost of production. This is one of the reasons why the RMC cost has gone up recently.”
Little wonder than that the RMC industry is looking at alternatives to cut cost.
Alternatives
The segment has been experimenting a lot with alternate materials. Big players in the segment have made concentrated efforts to use industrial by-products in RMC to decrease wastage but also reduce the impact on the environment.
It is a continuous process, and the companies are confident in optimising the use of industrial by-products.
“We are using a couple of alternatives in our RMC plants. One is the ultra-fine, second is M-sand or the engineered sand because of the challenges sourced in river sand,” said Anil of RDC Concrete.
Overall, the industry is seeing a shift towards more sustainable concrete and adapting newer technologies to reduce carbon footprint. As a next step, the industry is to use vertical plants because of the lack of land. Since the vertical plants are cleaner and require less space, they are appropriate for the Indian and the urban settings.
When it comes to recycling of construction material which is a thrust area for the industry, India is right at the beginning as a country. The noticeable change is that there are a lot of recycling units springing up across the country.
Previously, the construction demolition (C&D) materials were dumped outside the cities without any control. But a positive news is that the practise is slowly changing. Most RMC companies have partnered with dedicated vendors to segregate C&D aggregates.
The initiative is buoyed by the Bureau of Indian standards that allows only certain percentage of C&D materials in the RMC segment. Most companies who have begun the compliance process said that it is a work in progress.
The future:
The RMC segment is in an expansion mode. An expert who did not wish to be named, informed, “There will be more RMC plants coming up in distinct parts of the country, even in smaller cities and towns. This means that the industry will require to use a lot more technology to scale up and replicate the processes, and to monitor the quality of raw materials.”
he next phase of automation would involve AI and IoT, the expert informed. “The advanced tech deployments will enable the industry to comply with its commitment to reduce carbon footprint by 2050. A lot of investment is also going towards R&D into alternative materials; more in reduced costs of alternative materials which are touted to improve product performance,” the expert stated.
While technology will redefine the segment, the industry will also look at being greener and more sustainable. From including more C&D material in manufacturing to industry by-products and M-sand as aggregators, the industry at the same time will gear up to be carbon neutral. As a small and a first step, many companies have started adopting e-vehicles for a better future.
Jammu Railway Division has placed an indent for the first movement of cement by rail within the division, linking Shaheed Captain Sunil Kumar Choudhary Kathua Railway Station with Anantnag Railway Station. Loading for the consignment is scheduled to begin on September 14.
The Ramco Cements Limited’s construction chemicals brand, Hard Worker, has won three honours at the Kyoorius Design Awards 2026, including the Grand Prix – Grey Elephant in the Design in Action category.
The brand also secured two Blue Elephant honours, one for Design in Action and another for Packaging, recognising the design approach behind its brand identity and packaging.
Launched in 2025, Hard Worker entered the construction chemicals segment with the brand promise, “Hard-working products for hardworking people.” Its visual identity uses animals and birds to represent product benefits. The camel represents the water-retention capability of Hard Worker Eco Plaster, while the cheetah represents the speed and performance of Hard Worker Block Fix.
The visual language has been extended across packaging, retail, communication, literature, digital platforms and other brand touchpoints. Hard Worker uses bold colours, distinctive animal illustrations and simple visual storytelling to communicate product benefits across markets and audiences, including construction workers and applicators.
“For Hard Worker, design was never an afterthought. It was fundamental to how we wanted to build the brand. In a category that is largely functional, we wanted to create a brand that people could recognise, understand and remember instantly. The Kyoorius recognition is a wonderful validation of this design-led approach,” said Mr. AV Dharmakrishnan, CEO, The Ramco Cements Limited.
Mr. Balaji K. Moorthy, Executive Director – Marketing, Ramco Cements said “In a category where communication has traditionally been product-led and functional, we wanted Hard Worker to stand apart by making design an integral part of the brand experience. From the distinctive animal-led packaging to our communication across consumer and trade touchpoints, every element was designed to make the brand more memorable and the product benefits easier to understand.”
Within its first 12 months, Hard Worker crossed Rs 3.5 bn in sales. The latest recognition follows six honours secured by the brand’s campaign at the Kyoorius Creative Awards earlier in 2026, including the Grey Elephant Grand Prix for its Eco Plaster film.
The Kyoorius Design Awards recognise outstanding design work in India’s visual communications sector across multiple categories and platforms. The 2026 awards were announced on 12 September in Goa.
The Ramco Cements Limited is part of the Ramco Group and operates across cement and allied building-material solutions. Hard Worker is its construction chemicals brand, offering solutions across key construction applications.
India’s major cement companies are set to raise their clean energy capacity to 6 GW by March 2028 from around 4 GW at the end of March 2026, according to ratings agency ICRA. The planned expansion is expected to involve investments of Rs. 130 bn over the next two years.
The additional capacity could generate annual savings of Rs. 62 bn to Rs. 67 bn, resulting in an estimated payback period of 1.8 to 2.2 years. Cement is an emission-intensive industry, and leading producers have established net-zero roadmaps covering the next 15 to 20 years.
The calcination process accounts for 57 to 60 per cent of the sector’s total emissions, while fuel combustion contributes 27 to 30 per cent and electricity consumption accounts for 10 to 13 per cent. ICRA said the figures highlighted the need for a broad decarbonisation strategy involving green power, blended cement, alternative fuels and improvements in clinker efficiency.
Green energy is considered one of the most commercially attractive decarbonisation options because it can reduce emissions while lowering operating costs. Every 5 per cent increase in green power replacement can reduce power and fuel costs by Rs. 15 to Rs. 16 per tonne. A 25 per cent replacement level could therefore save Rs. 75 to Rs. 80 per tonne and expand operating margins by 140 to 160 basis points.
Cement producers are also assessing carbon capture, utilisation and storage, although high implementation costs, energy requirements and limited transport and storage infrastructure are expected to slow commercial adoption. The government has proposed Rs. 200 bn over five years to support deployment across key sectors. Meanwhile, companies are targeting thermal substitution rates of 10 to 15 per cent over the next three to five years, compared with the current industry level of around 6 per cent.