Anuradha Parakala, Co-founder, Chief Strategy and Product Officer, Fleetronix Systems, discusses with Kanika Mathur how optimising cement logistics with smart data solutions helps drive efficiency.
AI-powered route optimisation, real-time tracking and predictive maintenance are some of the ways in which Fleetronix Systems is helping fleet operators cut fuel consumption and lower emissions. As a women-led enterprise, how Fleetronix is shaping the future of sustainable transportation with innovation and inclusivity, are some of the key highlights that Anuradha Parakala, Co-founder, Chief Strategy and Product Officer, speaks on in this interview.
How is Fleetronix leveraging data-driven technology to enhance sustainability and reduce the carbon footprint in cement logistics?
Imagine a fleet of trucks that is moving cement every day. Some of the trucks are taking the longer routes, some are sitting idle with engines running and some are overloaded, burning extra fuel. What if you could see all this happening in real time and fix it before the resources are wasted? That’s exactly what Fleetronix does with data-driven logistics.
Our technology helps cement manufacturers with the following:
Optimise routes: Trucks take the most efficient paths, reducing fuel waste.
Monitor fuel consumption: We track every drop of fuel used, cutting unnecessary emissions.
Reduce idling: If a truck is idling for too long, our system alerts fleet managers instantly.
What role does Fleetronix Megatrack play in optimising fleet efficiency and promoting eco-friendly transportation?
Fleetronix Megatrack is at the heart of our green logistics strategy. Think of it as a smart assistant that watches over your trucks 24/7.
Here’s what it does:
Tells drivers how to save fuel. If they accelerate too fast or brake too hard, Megatrack gives real-time feedback.Finds the smartest routes. It avoids congestion and suggests fuel-efficient paths.
Alerts for unnecessary stops. If a truck is idling too long, it notifies managers to take action.
Provides eco-driving assistance and real-time feedback to drivers on acceleration, braking and speed control, encouraging fuel-efficient driving habits.
How can geofencing and real-time tracking help cement manufacturers implement greener supply chain practices?
Geofencing is like setting an invisible boundary around important locations – cement plants, warehouses and customer sites.
Why does this matter?
No unnecessary detours: Ensures trucks operate within designated green corridors, avoiding congested routes that increase fuel consumption.
Less waiting time: Cement plants can prepare for arrivals, reducing truck idling.
Eco-friendly scheduling: Helps cement plants manage shipments efficiently, reducing waiting times and preventing unnecessary engine idling.
Restricted zone compliance: Prevents unauthorised detours through environmentally sensitive areas, supporting eco-conscious operations.
What innovations has Fleetronix introduced to improve vehicle maintenance and regulatory compliance while supporting green logistics goals?
At Fleetronix, we are constantly looking ahead to the future of logistics, and we see a massive opportunity in using technology to make fleet management smarter and more sustainable. Right now, fleet maintenance is often reactive – issues are fixed after they cause downtime. But we envision a future where predictive maintenance becomes the norm. Our goal is to develop a system that identifies potential problems before they turn into costly breakdowns, ensuring trucks run efficiently and reducing unnecessary emissions.
Regulatory compliance is another challenge we want to simplify. Instead of fleet managers juggling paperwork and last-minute audits, we are working on automated compliance monitoring – a system that keeps track of emission norms, safety regulations, and maintenance schedules seamlessly.
As the industry moves towards hybrid and electric vehicles, we see Fleetronix playing a key role in optimising fleet transitions – from smart route planning that maximises battery efficiency to integrated tracking for EV charging. Our vision is clear: healthier trucks, lower emissions, and a logistics industry that’s not just efficient, but truly sustainable. And we are actively building the technology to make it happen.
How does Fleetronix’s approach to load optimisation help reduce waste, fuel usage and emissions?
If a truck carries too little, you need more trips. If it’s overloaded, it burns more fuel and wears out faster. Neither is good for business or the environment. Fleetronix uses AI-based load optimisation tools to:
Ensure each vehicle carries an optimal load, reducing the number of trips needed.
Avoids excessive fuel burn caused by improperly loaded trucks.
Minimise the environmental impact by ensuring every truck moves efficiently.
In short, smarter loading = greener logistics.
As a company founded by women entrepreneurs, how is Fleetronix driving innovation in sustainable logistics for cement?
When we started Fleetronix, we didn’t just want to run a logistics company – we wanted to change how logistics works. As women entrepreneurs, we bring a fresh perspective – one that’s tech-driven, sustainability-focused and people-first. We envision a world where cement transportation is smarter, cleaner and more sustainable. Our goal is to develop AI-powered systems that predict and prevent inefficiencies, cutting down emissions before they happen.
We are working towards next-gen route optimisation, where fleets automatically choose the most fuel-efficient paths, reducing waste and environmental impact.
We aim to integrate EV and hybrid trucks seamlessly into supply chains, making green logistics the industry standard, not the exception.
We are committed to making logistics more inclusive because innovation prospers when diverse perspectives come together.
Jignesh Kundaria, Director and CEO, Fornnax Technology
India is simultaneously grappling with two crises: a mounting waste emergency and an urgent need to decarbonise its most carbon-intensive industries. The cement sector, the second-largest in the world and the backbone of the nation’s infrastructure ambitions, sits at the centre of both. It consumes enormous quantities of fossil fuel, and it has the technical capacity to consume something else entirely: the waste our cities cannot get rid of.
According to CPCB and NITI Aayog projections, India generates approximately 62.4 million tonnes of municipal solid waste annually, with that figure expected to reach 165 million tonnes by 2030. Much of this waste is energy-rich and non-recyclable. At the same time, cement kilns operate at material temperatures of approximately 1,450 degrees Celsius, with gas temperatures reaching 2,000 degrees. This high-temperature environment is ideal for co-processing, ensuring the complete thermal destruction of organic compounds without generating toxic residues. The physics are in our favour. The infrastructure is not.
Pre-processing is not the support act for co-processing. It is the main event. Get the particle size wrong, get the moisture wrong, get the calorific value wrong and your kiln thermal stability will suffer the consequences.
The Regulatory Push Is Real
The Solid Waste Management (SWM) Rules 2026 mandate that cement plants progressively replace solid fossil fuels with Refuse-Derived Fuel (RDF), starting at a 5 per cent baseline and scaling to 15 per cent within six years. NITI Aayog’s 2026 Roadmap for Cement Sector Decarbonisation targets 20 to 25 per cent Thermal Substitution Rate (TSR) by 2030. Beyond compliance, every tonne of coal replaced by RDF generates measurable carbon reductions which is monetisable under India’s emerging Carbon Credit Trading Scheme (CCTS). TSR is no longer a sustainability metric. It is a financial lever.
Yet our own field assessments across multiple Indian cement plants reveal a sobering reality: the primary barrier to scaling AFR adoption is not waste availability. It is the fragmented and under-engineered pre-processing ecosystem that sits between the waste and the kiln.
Why Indian Waste Is a Different Engineering Problem
Indian municipal solid waste is not the material that imported shredding equipment was designed for. Our waste streams frequently exceed 40 per cent to 50 per cent moisture content, particularly during monsoon cycles, saturated with abrasive inerts including sand, glass, and stone. Plants relying on imported OEM equipment face months of downtime awaiting proprietary spare parts. Machines built for segregated, low-moisture waste fail quickly and disrupt the entire pre-processing operation in Indian conditions.
The two most common failures we observe are what I call the biting teeth problem and the chewing teeth problem. Plants relying solely on a primary shredder reduce bulk waste to large fractions, but the output remains too coarse for stable kiln combustion. Others attempt to use a secondary shredder as a standalone unit without a primary stage to pre-size the feed, leading to catastrophic mechanical failure. When both stages are present but mismatched in throughput capacity, the system becomes a bottleneck. Achieving the 40 to 70 tonnes per hour required for meaningful coal displacement demands a precisely coordinated two-stage process.
Engineering a Made-in-India Answer
At Fornnax, our response to these challenges is grounded in one principle: Indian waste demands Indian engineering. Our systems are built around feedstock homogeneity, the holy grail of kiln stability. Consistent particle size and predictable calorific value are the foundation of stable kiln combustion. Without them, no TSR target is achievable at scale.
Our SR-MAX2500 Dual Shaft Primary Shredder (Hydraulic Drive) processes raw, baled, or loosely mixed MSW, C&I waste, bulky waste, and plastics, reducing them to approximately 150 mm fractions at throughputs of up to 40 tonnes per hour. The R-MAX 3300 Single Shaft Secondary Shredder (Hydraulic Drive), introduced in 2025, takes that primary output and produces RDF fractions in the 30 to 80 mm range at up to 30 tonnes per hour, specifically optimised for consistent kiln feeding. We have also introduced electric drive configurations under the SR-100 HD series, with capacities between 5 and 40 tonnes per hour, already operational at a leading Indian waste-processing facility.
Looking ahead, Fornnax is expanding its portfolio with the upcoming SR-MAX3600 Hydraulic Drive primary shredder at up to 70 tonnes per hour and the R-MAX2100 Hydraulic drive secondary shredder at up to 20 tonnes per hour, designed specifically for the large-scale throughput that higher TSR ambitions require.
The Investment Case Is Now
The 2070 Net-Zero target is not a distant goal for India’s cement sector. It starts today, with decisions being made on the plant floor.
The SWM Rules 2026 are already in effect, requiring cement plants to replace coal with RDF. Carbon credit markets are opening up, and coal prices are not going to get cheaper. Every tonne of coal a cement plant replaces with waste-derived fuel saves money on one side and generates carbon credit revenue on the other. Pre-processing infrastructure is no longer just a compliance requirement. It is a business investment with a measurable return.
The good news is that nothing is missing. The technology works. The waste is available in every Indian city. The government has provided the policy direction. The only thing standing between where the industry is today and where it needs to be is the commitment to build the right infrastructure.
The cement companies that move now will not just meet the regulations. They will be ahead of every competitor that waits.
About The Author
Jignesh Kundaria is the Director and CEO of Fornnax Technology. Over an experience spanning more than two decades in the recycling industry, he has established himself as one of India’s foremost voices on waste-to-fuel technology and alternative fuel infrastructure.
The World Cement Association (WCA) has announced SiloConnect as its newest associate corporate member, expanding its network of technology providers supporting digitalisation in the cement industry. SiloConnect offers smart sensor technology that provides real-time visibility of cement inventory levels at customer silos, enabling producers to monitor stock remotely and plan deliveries more efficiently. The solution helps companies move from reactive to proactive logistics, improving delivery planning, operational efficiency and safety by reducing manual inspections. The technology is already used by major cement producers such as Holcim, Cemex and Heidelberg Materials and is deployed across more than 30 countries worldwide.
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