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Many industries have limited options to decarbonise

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In the light of the recent announcement by NTPC of using Carbon Clean’s CDRMax™ carbon capture technology, Prateek Bumb, Co-Founder & CTO, Carbon Clean Solutions Limited, discusses their technology and its impact on industrial decarbonisation.

Tell us about the design and carbon capture power of the NTPC Power Plant by Carbon Clean.
The carbon capture plant is designed to capture 20 tonnes of carbon dioxide (CO2) per day, from the flue gas of Unit-13 of the Vindhyachal Super Thermal Power Station. The CO2 will eventually be combined with hydrogen to produce 10 tonnes per day of methanol through a catalytic hydrogenation process.
Carbon Clean’s CDRMax™ carbon capture technology is being used for this demonstration project, which is the first step toward decarbonising the power plant. The objectives of the project are to review the economics, design optimisation and waste heat utilisation, in order to further reduce the overall cost of carbon capture and utilisation. Evidence suggests that it will be both feasible and cost-effective, by using our carbon capture technology – CDRMaxTM.

What is the key technology backing the power plant?
Carbon Clean’s CDRMax™ carbon capture technology can be used with point source gases that contain CO2 concentrations between 3 per cent and 25 per cent by volume and produces CO2 with purities greater than 99 per cent, which can then be sold, reused or sequestered.
The CDRMax™ process uses Carbon Clean’s proprietary solvent, process equipment design, and advanced heat integration to significantly reduce both capital and operating costs. Due to an extremely low rate of corrosion, smaller equipment, and other improvements, CDRMax™ has been proven to provide a 20 per cent CapEx reduction compared to other available solutions. Thanks to lower heat and energy demand, CDRMax™ reduces OpEx by 30 per cent to 40 per cent compared to other available carbon capture solutions.

Tell us about the disposal of the captured carbon.
Carbon utilisation or storage at industrial plants is determined on a case-by-case basis. For example, the carbon captured at the St Fergus Gas plant will be transported and permanently stored offshore, as part of the Acorn Project. Meanwhile, in a project with Tuticorin Alkali Chemicals & Fertilizers Limited, India, the captured carbon is converted to soda ash and sold to Unilever, which uses it to manufacture cleaning products.

What impact is Carbon Clean planning to make on industrial decarbonisation?
Heavy industry accounts for around 30 per cent of global carbon emissions. Many industries – such as cement, steel, and refineries – have limited options to decarbonise. Point source carbon capture offers these industries a means of tackling their emissions and it is available now.
Carbon Clean is leading innovation in point source carbon capture and addressing the barriers to mass deployment, which have mainly been the cost and space requirements to install the technology.
Our latest fully modular carbon capture solution, CycloneCC, overcomes these barriers. CycloneCC has a footprint that is up to 50 per cent smaller than conventional carbon capture units and it will be deployable in less than eight weeks. It also has the potential to reduce CapEx and OpEx by up to 50 per cent and drive down the cost of carbon capture to $30/tonne on average, which would make the economic case for carbon capture undeniable.
This latest innovation, alongside Carbon Clean’s recent funding round, puts the company on track to deliver industrial decarbonisation on a gigatonne scale by the mid-2030s.

How do you picture your contribution to the Indian industrial economy›s goal to reach net zero by 2070?
Outside of the project with NTCP, Carbon Clean is working with Tata Steel and Tuticorin Alkali Chemicals & Fertilizers in India. We also have a joint venture with Veolia – Veolia Carbon Clean – that is committed to reducing industrial carbon dioxide emissions and helping India achieve its climate goals through the development of a series of carbon capture and compressed biogas (CBG) projects.
Looking forward, achieving net zero in India, will require a collaborative effort between hard-to-abate sectors, government and technology providers, such as Carbon Clean.

Kanika Mathur

Concrete

Jammu Division Begins First Cement Rail Traffic to Anantnag

Cement Loading From Kathua for Anantnag to Begin on September 14

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Jammu Railway Division has placed an indent for the first movement of cement by rail within the division, linking Shaheed Captain Sunil Kumar Choudhary Kathua Railway Station with Anantnag Railway Station. Loading for the consignment is scheduled to begin on September 14.

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Hard Worker Wins Three Honours at Kyoorius Design Awards

Ramco Cements’ brand secures Grand Prix and two Blue Elephant honours.

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The Ramco Cements Limited’s construction chemicals brand, Hard Worker, has won three honours at the Kyoorius Design Awards 2026, including the Grand Prix – Grey Elephant in the Design in Action category.
The brand also secured two Blue Elephant honours, one for Design in Action and another for Packaging, recognising the design approach behind its brand identity and packaging.
Launched in 2025, Hard Worker entered the construction chemicals segment with the brand promise, “Hard-working products for hardworking people.” Its visual identity uses animals and birds to represent product benefits. The camel represents the water-retention capability of Hard Worker Eco Plaster, while the cheetah represents the speed and performance of Hard Worker Block Fix.
The visual language has been extended across packaging, retail, communication, literature, digital platforms and other brand touchpoints. Hard Worker uses bold colours, distinctive animal illustrations and simple visual storytelling to communicate product benefits across markets and audiences, including construction workers and applicators.
“For Hard Worker, design was never an afterthought. It was fundamental to how we wanted to build the brand. In a category that is largely functional, we wanted to create a brand that people could recognise, understand and remember instantly. The Kyoorius recognition is a wonderful validation of this design-led approach,” said Mr. AV Dharmakrishnan, CEO, The Ramco Cements Limited.
Mr. Balaji K. Moorthy, Executive Director – Marketing, Ramco Cements said “In a category where communication has traditionally been product-led and functional, we wanted Hard Worker to stand apart by making design an integral part of the brand experience. From the distinctive animal-led packaging to our communication across consumer and trade touchpoints, every element was designed to make the brand more memorable and the product benefits easier to understand.”
Within its first 12 months, Hard Worker crossed Rs 3.5 bn in sales. The latest recognition follows six honours secured by the brand’s campaign at the Kyoorius Creative Awards earlier in 2026, including the Grey Elephant Grand Prix for its Eco Plaster film.
The Kyoorius Design Awards recognise outstanding design work in India’s visual communications sector across multiple categories and platforms. The 2026 awards were announced on 12 September in Goa.
The Ramco Cements Limited is part of the Ramco Group and operates across cement and allied building-material solutions. Hard Worker is its construction chemicals brand, offering solutions across key construction applications.

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Cement Firms to Invest Rs. 130 bn in Green Energy by FY28

Cement companies plan to expand clean energy capacity to 6 GW by FY28

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India’s major cement companies are set to raise their clean energy capacity to 6 GW by March 2028 from around 4 GW at the end of March 2026, according to ratings agency ICRA. The planned expansion is expected to involve investments of Rs. 130 bn over the next two years.

The additional capacity could generate annual savings of Rs. 62 bn to Rs. 67 bn, resulting in an estimated payback period of 1.8 to 2.2 years. Cement is an emission-intensive industry, and leading producers have established net-zero roadmaps covering the next 15 to 20 years.

The calcination process accounts for 57 to 60 per cent of the sector’s total emissions, while fuel combustion contributes 27 to 30 per cent and electricity consumption accounts for 10 to 13 per cent. ICRA said the figures highlighted the need for a broad decarbonisation strategy involving green power, blended cement, alternative fuels and improvements in clinker efficiency.

Green energy is considered one of the most commercially attractive decarbonisation options because it can reduce emissions while lowering operating costs. Every 5 per cent increase in green power replacement can reduce power and fuel costs by Rs. 15 to Rs. 16 per tonne. A 25 per cent replacement level could therefore save Rs. 75 to Rs. 80 per tonne and expand operating margins by 140 to 160 basis points.

Cement producers are also assessing carbon capture, utilisation and storage, although high implementation costs, energy requirements and limited transport and storage infrastructure are expected to slow commercial adoption. The government has proposed Rs. 200 bn over five years to support deployment across key sectors. Meanwhile, companies are targeting thermal substitution rates of 10 to 15 per cent over the next three to five years, compared with the current industry level of around 6 per cent.

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