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Being Proactive about Sustainability

Hard-hitting facts such as scarcity and price hike of fossil fuels and challenges of waste management warn of difficult times ahead for the Indian cement industry, unless the players increase their efforts at increasing the capacity of Waste Heat Recovery Systems to meet their energy requirements.

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Waste heat recovery has long been the base standard for setting up cement manufacturing units. In China, a cement kiln will not get an official sign-off unless it has waste heat recovery systems. In Europe, any industry requiring large quantities of heat input for manufacturing must have waste heat recovery as a natural corollary, and sometimes its use could be extended to providing heat input to the neighbourhood and community for simple needs such as room and water heating systems.

The economics of Waste Heat Recovery Systems (WHRS) is preceded by sustainability concerns, as cement manufacturing in kilns continues to produce 8 per cent of the global greenhouse gas (GHG) emissions. The conversion of limestone to clinker is where the bulk of the heat energy is expended. However, this bulk of heat energy that is generated in six-stage preheater kilns by burning of any fossil fuel input actually gets wasted as shown in the pie-chart Fig 1, and only 58 per cent is used in the conversion process yielding clinker.

Theoretically 710 Kcal needs to be generated to convert 1 kg of clinker, out of which actual conversion process would need 410 Kcal, the rest ending up as losses, which can be recovered. In reality, the Indian cement industry average is 744 Kcal of heat input for producing 1 kg of clinker, which means the actual losses are even more than the theoretical possibility.

Out of the total generated heat there are some unavoidable losses, that include radiation loss, loss for evaporation of residual moisture in fine coal and raw meal and some part of heat going with clinker from cooler. The balance loss in pre-heater exhaust gases and the cooler exhaust gases are completely recoverable through WHRS.

Let us look at some statistics from the Indian cement industry. On an average, Indian cement plants require electrical power of 20 billion kWh per year. The coal needed for generating this much power accounts to 32 million tonnes per year. A significant portion of this power could be replaced by the WHRS that will use waste heat from the kilns to generate electricity.

In sustainability terms, this is equivalent to replacing a large component of the 32 million tonnes of coal to be otherwise burnt for producing electricity. WHRS are also very stable systems that operate on the Rankine cycle and it provides an avenue for utilising waste water from the process as well.

Balancing the investments

Let us now see the economics of putting up a captive power generating unit versus putting up a WHRS. The capital investment for WHRS is high at Rs 8 cr per MW going by the current costs, whereas the CPP units can come at Rs 4.5 cr per MW. However, the project Internal Rate of Return (IRR) would be very different as the cost of generation would be as low as Rs 0.40 per unit for the former while Rs 4.5 per unit for the latter, which given the current trajectory of fossil fuel prices is already under severe stress of upward correction. It is only the initial cost that continues to act as a deterrent for putting up a waste heat recovery unit.

The Indian cement industry must act responsibly and move quickly to put in investments that could raise the waste heat recovery installed capacity to cross the minimum threshold of 25 per cent of electricity consumption. That will still be far from the 20 billion KWhr of total electricity consumption by the industry.
The other area of concern is the price trajectory of fossil fuels, which would continue to move northwards. WHRS is one of the simpler ways of insulating the industry from the vagaries of future price increases.

Thus WHRS could be the natural hedge to fossil fuel price increases for a substantial portion of the electrical consumption. As matters stand today most WHRS would be the highest IRR projects that the industry as an ensemble can think of.

-Procyon Mukherjee

Concrete

Wonder Cement appoints Mahesh Singh as VP Corporate Brand Communication 

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Singh brings 20+ years of brand and marketing experience, and will lead integrated corporate brand communication initiatives at Wonder Cement 

New Delhi

Wonder Cement, a leading cement manufacturer, has appointed Mahesh Singh as Vice President – Corporate Brand Communication. In his new role, he will oversee corporate brand strategy and communication, including digital and performance marketing, public relations, trade, events, exhibitions, sports and experiential marketing. 

Singh brings over two decades of experience across marketing and communications, with roles spanning the automotive industry, agencies and entrepreneurship. He spent more than a decade with Honda Motorcycle & Scooter India, working across integrated communication, media, digital, retail and consumer engagement. His stint also included helping build the company’s digital marketing capabilities. 

He moved to dentsu X India as Vice President – Strategy & Planning, working across categories such as automotive, auto components, electric vehicles, FMCG, consumer electronics, BFSI, apparel and brand consulting. His responsibilities included media and marketing strategy, product launches, content, performance marketing and consumer activations. 

Singh subsequently took an entrepreneurial route with Radiant Brands before joining Shriram Ltd (SPR Autotech) as Head – Marketing & Communications. There, his remit included brand and corporate strategy, communications, PR and ORM, retail identity, loyalty programmes and events. 

At Wonder Cement, Singh will be responsible for bringing together the company’s corporate brand communication initiatives across digital, performance marketing, PR, trade, sports and experiential platforms. The role will focus on creating an integrated approach to communication across consumers, trade partners and other key stakeholders. 

The appointment brings to Wonder Cement a marketer whose career has spanned the brand, agency and entrepreneurial sides of the communications ecosystem. 

Wonder Cement, part of the RK Group, is a cement manufacturer with roots in Rajasthan and a focus on quality, trust and transparency. The company has grown to six manufacturing plants, and a cement capacity of 21.5 MTPA. With more than 2,000 employees and a network of over 5,000 dealers, its operations span manufacturing, distribution and customer engagement, with a focus on consistent product quality and efficient execution. 

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Concrete

JSW Cement commissions additional 1 MTPA grinding unit in Rajasthan

The Nagaur expansion takes JSW Cement’s total grinding capacity to 25.10 MTPA.

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JSW Cement has commissioned an additional 1 million tonne per annum (MTPA) cement grinding unit at its Nagaur Integrated Plant in Rajasthan. The commissioning takes the company’s total cement grinding capacity to 25.10 MTPA. 
JSW Cement’s total clinker manufacturing capacity, including its joint venture JSW Cement FZC, now stands at 9.74 MTPA.
The company began operations in North India in March 2026 with the Nagaur Integrated Plant, comprising a 3.30 MTPA clinkerisation unit and a 2.50 MTPA cement grinding unit. With the latest expansion, the plant’s total grinding capacity has increased to 3.50 MTPA.
The additional capacity will cater to cement demand across Rajasthan, Haryana, Punjab and the National Capital Region (NCR). The expansion has been funded through a combination of equity and long-term debt.
During the quarter ended September 30, 2026, JSW Cement also commissioned an Alternate Fuel Handling System and a Waste Heat Recovery System (WHRS) at the Nagaur plant.
Nilesh Narwekar, CEO, JSW Cement, said the additional grinding capacity was a strategic priority for the company’s expansion in North India. He added that the Alternate Fuel Handling System and WHRS were expected to reduce production costs.

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Concrete

JSW Cement Boards Approve Proposed Shiva Cement Merger

JSW Cement will issue five shares for every 41 Shiva Cement shares

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The Boards of Directors of JSW Cement and its listed subsidiary Shiva Cement have approved a scheme of arrangement for the amalgamation of Shiva Cement with and into JSW Cement. The proposed merger is intended to create a unified cement platform and generate operational, financial and management synergies.

The consolidation will pool the companies’ financial, managerial, technical, distribution and marketing resources. It will also support backward integration through Shiva Cement’s clinker facility, which is expected to reduce reliance on external procurement and improve supply chain efficiency.

The companies said the transaction would provide greater funding flexibility, reduce financing costs and eliminate inter-company guarantees. It is also expected to simplify the corporate structure by reducing administrative duplication, compliance requirements and consolidation efforts, while aligning the financial statements of both entities.

Under the approved share-exchange ratio, JSW Cement will issue five equity shares with a face value of Rs. 10 each for every 41 equity shares with a face value of Rs. 2 each held in Shiva Cement. The issuance will apply to Shiva Cement shareholders other than JSW Cement and will give the subsidiary’s public shareholders direct ownership in a larger listed company.

The scheme remains subject to approvals from the stock exchanges, the Securities and Exchange Board of India, the National Company Law Tribunal, the Odisha Industrial Infrastructure Development Corporation and other applicable statutory and regulatory authorities. Approval from the companies’ shareholders and creditors may also be required under applicable laws or directions from the tribunal. The transaction is expected to be completed within 12 to 14 months, subject to the timely receipt of these approvals.

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