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Holcim to make cement more sustainable & environment friendly

Holcim said cement production needs high temps, greenhouse emissions

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It’s as puzzling as it is bold for building materials manufacturing MNC to pull the plug on a country where 10-15 million families still live in kutcha and semi-pucca houses with mud, wood, or bamboo floors. Although Jan Jenisch, Holcim CEO, recognised that cement and climate are becoming increasingly incompatible.

Holcim’s founders, the Swiss Schmidheiny family, were unable to escape a controversy involving the Italian asbestos manufacturer Eternit Genova, which was determined to be responsible for the deaths of over 2,000 people supposedly exposed to the poisonous substance.

Stephan Schmidheiny, the primary shareholder of Eternit Genova, was found guilty by a Turin court in 2012 of refusing to implement asbestos-prevention measures that would have protected employees and residents.

The verdict was reversed by the Italian Supreme Court two years later, but the reputational harm had already been done.

Jenisch and his shareholders wouldn’t want another malignant sore point after the lingering controversy and the 2016 discovery that the then-post-merger firm LafargeHolcim had paid taxes to Islamic State (IS) intermediaries in 2013-14 to keep its facility in Jalabiya, Syria, operational.

Therefore, Jenisch has started preparing the groundwork for a new Holcim, moving away from past obsessions with cement, aggregates, and ready-mix concrete and toward a more sustainable and environmentally friendly future.

Cement production necessitates high temperatures and produces significant volumes of greenhouse emissions.

Jenisch is not shying away from divesting Holcim’s sprawling India operations, as well as similar sales in Brazil, Mozambique, and Northern Ireland, to speed up its transition to a green company.

The company aims to over halve its cement revenue share by 2025 while increasing its greener portfolio by more than 3.5 times.

It also makes business sense to promote ESG in today’s era of conscientious capitalism (environmental, social and governance).

Holcim, which trades at a 12.8 price-to-earnings (PE) ratio, might see its valuation rise if it transitions from a pure commodities player to offering solutions or diversifying into building chemicals.

Sika, on the other hand, trades for over four times the multiples. And if you consider Pidilite, the Indian adhesives behemoth, which is presently trading at 97.9 PE, the value difference is eight times larger.

This Holcim playbook will be adopted by an increasing number of industrial enterprises throughout the world, including India. Asian Paints has progressed to become a home renovation expert, while cement companies JSW and JK, like the Aditya Birla Group, have expanded into paints and other value-added services.

A rising number of industrial firms throughout the world, particularly in India, will follow Holcim’s lead. Asian Paints has evolved into a home remodelling specialist, while JSW and JK, like the Aditya Birla Group, have diversified into paints and other value-added services.

An intermediate way might be to use the moat of predictable cash flows created by old activities.

Ambani’s move into telecommunications and retail was first financed by his conventional petrochemicals sector, just like ITC did with tobacco to support its hotels, FMCG, and paper verticals.


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Concrete

PROMECON introduces infrared-based tertiary air measurement system for cement kilns

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The new solution promisescontinuous, real-time tertiary air flow measurement in cement plant operations.

PROMECON GmbH has launched the McON IR Compact, an infrared-based measuring system designed to deliver continuous, real-time tertiary air flow measurement in cement plant operations. The system addresses the longstanding process control challenge of accurate tertiary air monitoring under extreme kiln conditions. It uses patented infrared time-of-flight measurement technology that operates without calibration or maintenance intervention.

Precise tertiary air measurement is a critical requirement for stable rotary kiln operation. The McON IR Compact is engineered to function reliably at temperatures up to 1,200°C and in the presence of abrasive clinker dust. Its vector-based digital measurement architecture ensures that readings remain unaffected by swirl, dust deposits or drift. Due to these conditions conventional measurement systems in pyroprocess environments are often compromised.

The system is fully non-intrusive and requires no K-factors, recalibration or periodic readjustment, enabling years of uninterrupted operation. This design directly supports plant availability and reduces the maintenance overhead typically associated with process instrumentation in high-temperature zones.

PROMECON has deployed the McON IR Compact at multiple cement facilities, including Warta Cement in Poland. Plant operators report that the system has aided in identifying blockages, optimising purging cycles for gas burners, and supplying accurate flow data for AI-based process optimisation programmes. The practical outcomes include more stable kiln operation, improved process control, and earlier detection of process disturbances.

On the energy side, real-time tertiary air data enables reduction in induced draft fan load and helps flatten process oscillations across the pyroprocess. This translates to lower fuel and energy consumption, fewer unplanned shutdowns, and a measurable reduction in NOx peaks. This directly reflects on the downstream cost implications for plants operating SCR or SNCR systems for emissions compliance.

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Concrete

Adani Group To Set Up Cement Factory In Madhya Pradesh

Chief Minister Mohan Yadav inaugurates plant in Guna

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Adani Group (Adani) will set up a cement factory in Madhya Pradesh, the chief minister of the state announced after an inauguration ceremony in Guna. The chief minister, Mohan Yadav, described the occasion as a historic day for the state and said the project will strengthen industrial capacity. The event was presented as a milestone in efforts to broaden manufacturing and attract large-scale investment. Officials said the facility will add to regional production capability and support related industries.

State officials outlined that the plant will enhance supply chains for construction and infrastructure projects across the region. The company will bring technical expertise and logistical resources to the site, with government agencies coordinating approvals and land allocation. Local suppliers and service providers will benefit from increased demand, and training initiatives will be developed to build workforce readiness. Officials indicated that the project complements broader plans to modernise industrial clusters in the state.

The state administration said it has facilitated clearances and infrastructure support to accelerate implementation. Local officials have coordinated with the company to ensure connectivity and utilities are in place ahead of commissioning. The chief minister emphasised that collaboration between private investors and the government aims to create sustainable economic growth. Community outreach programmes will address local concerns and establish grievance mechanisms as construction proceeds.

Officials said the inauguration in Guna marks a new phase in the state industrial story and will serve as a reference for future investments. Administrators noted that close monitoring and periodic reviews will guide timely execution and adherence to environmental and safety norms. The government affirmed its commitment to facilitating responsible industrial expansion while ensuring benefits reach local communities. Stakeholders will continue discussions on supply chain integration and long term maintenance arrangements.

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Railways Boost Cement Movement by 170 Per Cent and Eye Fly Ash

New container wagons cut costs and speed turnaround

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Indian Railways has recorded a 170 per cent rise in cement movement in the last four months after reforms launched in November to promote rail based bulk cement logistics. The Union Railway Minister, Ashwini Vaishnaw, reviewed the container sector reforms and their implementation and described the shift as improving plant to market efficiency. The reforms introduced customised bulk cement tank containers and a bulk cement terminal policy to support multimodal handling and door to door solutions.

The new system has simplified loading and unloading by enabling mechanised operations and by reducing package losses compared with bagged cement transport. Since cement can move directly from manufacturing centres to consumption centres in standardised tank containers compatible with Ready Mix Concrete machines, two stages of handling have been eliminated and material loss has been reduced. The standard shape of the containers facilitates faster turnaround and lowers logistics costs for suppliers and builders.

The improved freight turnaround is helping to lower the delivered cost of cement, which can ease pressure on housing costs for the poor and middle class and support affordable construction. The reform is said to be environment friendly as dust generation during material transfer has fallen and fuel consumption and emissions have reduced due to modal shift from road to rail. The Make in India tank containers are designed for seamless movement between train and trailer and to enable efficient door to door movement while cutting congestion on roads.

Building on the cement reforms, officials were urged to tap the fly ash transportation market to convert industrial waste into national wealth. The minister noted that nearly 300 million metric tonnes (mn t) of fly ash is produced in the country while only about 13 million t is transported by rail and asked officials to substantially increase Railways share to serve brick kilns, cement industries and construction sites. Wider utilisation of fly ash should reduce pollution, promote recycling and lower construction material costs while strengthening sustainable freight movement across infrastructure sectors.

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