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Digitalisation Paves the Way

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Dr BN Mohapatra, Advisor and Consultant, UltraTech Cement, lays emphasis on the various aspects of decarbonisation that are helping the Indian cement industry make optimum use of technology.

The Indian cement industry is one of the core industries of the country, which plays a vital role in the growth and economic development, because of its strong linkage to other sectors such as infrastructure, construction, housing, transportation, mining, etc. The current annual installed capacity of the cement industry in India is about 594 million tonnes with cement production of around 361 million tonnes (2021-22).
There are a total 333 cement manufacturing units in India comprising 150 integrated large cement plants, 116 grinding units, 62 mini cement plants and 5 clinkerisation units. Cement consumption in India is around 260 kg per capita against a world average of 540 kg per capita, which shows significant potential for the growth of the industry.
At present, India is seeing demand for large-scale infrastructure development and the housing in the country is also on a rise. As a result of this, it is expected that cement demand will grow by around 6-8 per cent by 2030. A growing housing sector, which typically accounts for 60-65 per cent of India’s cement consumption, will remain a key demand driver. Therefore, the challenge lies in making the cement manufacturing process cleaner and efficient and sustainable with innovation and technology.
Shifting to sustainable cement manufacturing is also the need of the hour as cement production is one of the highest emitting industries, accounting for 7 per cent global CO2 emission. It is one of the most widely consumed products globally owing to its various applications spanning from residential to urban constructions, which are indispensable for progress. It is thus, necessary to swiftly adopt sustainable practices to mitigate environmental impact and support achieving sustainability targets such as becoming net zero by 2070.

Adoption of innovation and technology
The cement manufacturers have to play a dual role supporting India’s economic growth by meeting the cement demand and contributing to the sustainability mission by ensuring that cement has minimum impact on the environment. This can be achieved by innovative ways backed by technology.
The Indian cement industry is progressive and is continuously adapting to the latest technologies to make the cement industry more efficient and greener with less environmental footprint.
They utilised strategies such as integrating waste heat recovery systems to meet the energy demand sustainably by lowering dependence on carbon emitting fuels and achieving energy efficiency. This can result in reduction in electricity.
They invested in high efficiency coolers and preheaters to minimise kiln heat requirements.
Using clean energy from renewable sources like solar or wind energy. They developed on-site renewable power generation capabilities to procure clean energy and dependence on fossil fuels.
Capturing of CO2 emissions and storing them or utilising them to produce chemicals, concrete or plastics can prove to be a great alternative to utilise waste and promote a circular economy.
Cement production process using alternative fuel like hazardous waste, biomass, industrial waste, agriculture waste to save the environment and produce greener energy.

Green energy
The productivity of different energy sources for cement plants can vary depending on various factors such as technology being used, availability, cost, infrastructure and local regulations.
Some examples are as under:
Fossil fuels (coal, oil and natural gas): Traditionally being used as the primary energy source for cement production due to their high energy content. However, they contribute significantly to carbon emissions and are considered non-renewable resources.
Agricultural waste: Biomass, such as agricultural waste or dedicated energy corps can be used as alternative fuel source in cement production. Its productivity can vary depending upon the availability and sustainability of biomass feedstock.
Municipal and industrial waste: Certain waste materials, such as shredded tyres or municipal solid waste, can be used as alternate fuel sources in cement kilns. The productivity of waste materials as an energy source depends on their calorific value, their characteristics, availability and proper waste management practices.
Renewable energy sources: Renewable energy sources like solar, wind or geothermal power can be utilised to generate electricity for cement plants. Their productivity depends on factors such as location, resources availability and their ability to integrate them into the plant’s energy infrastructure.
Cement industry exhausts high amounts of hot gases and are being utilised to produce power by using waste heat recovery technologies.
Greener energy has a positive impact on manufacturing, including commercial and technical aspects. Potential impacts on environment, energy efficient and productivity enhancement with lower cost.

Automation and technology
Automation plays a very pivotal role in optimising the use of energy in cement plants. We are using VFD, Smart MCC, Sensors, Integrated Load Management system, Energy Monitoring System and Smart Lighting System for effectively optimising the use of energy. Here are some ways which help in reducing Energy
Energy monitoring and control: Automation systems can continuously monitor energy consumption in various parts of the cement plant such as kilns, mills and crushers. This real time data allows operators to identify pilferage processes or equipment and optimise energy usage.
Process optimisation: Advanced control systems and predictive analytics can optimise the cement manufacturing process to minimise energy consumption. By analysing data from various sensors and instruments, these technologies can identify opportunities for energy savings and automatically adjust parameters to achieve optimal efficiency.
Energy management system: Automation systems can integrate with energy management systems to provide a holistic view of energy usage across the entire plant. This allows operators to track energy performance and accordingly set targets and implement energy savings measures effectively.
Load management: Automation systems can optimise the scheduling and sequencing of equipment to ensure a balanced load distribution, reducing peak demand and improving overall energy efficiency. For example, by co-ordinating the operation of the kilns, mills and other machinery, the system can minimise energy wastage during periods of low demand.
Energy recovery: Automation technology can facilitate the implementation of energy recovery systems in cement plants. For instance, waste heat from kilns can be captured and used to generate electricity or provide heat for other processes, reducing the reliance on external energy sources.
Equipment optimisation: Automation systems can monitor the performances of Individual equipment and identify inefficiencies or malfunctions that may contribute to excessive energy consumption.

Control dust and gas emission
Cement plants have adopted technologies to meet the new emission norms for PM, SO2 and NOX emissions. Plants have installed highly efficient bag filters, ESPs, and hybrid filters to control dust emissions. For NOX reduction, plants have installed secondary control measures like SNCR. All the cement plants have installed a Continuous Emission Monitoring System (CEMS) as per the guidelines of CPCB. In the same spirit cement industry is the first one to adopt filtration technologies like pulse Jet Bag House (PJBH) reverse air bag house and hybrid filters for controlling dust emission from stack. Advent of new fabrics which can withstand higher temperatures and tough working conditions. Controls and advanced electrical systems provided the opportunity to reduce the dust emissions to very low levels. Cement industry embraced these technologies that helped industry today in achieving consistent and lower stack emissions of 30 mg/Nm3.
Cement plants use various types of dust filtration equipment and techniques to control dust emissions and improve air quality. Some of the common methods used include:

  • Bag filters
  • Electrostatic precipitators (ESPs)
  • Cyclones
  • Wet scrubbers
  • High Efficiency Particulate Air (HEPA) Filters

Digitalisation
In the current era of digitalisation and technological advancements, the companies must accelerate adoption of technologies such as robotics, artificial intelligence, IoT, data analytics and others to expedite sustainability efforts. This can support optimising processes, achieving higher efficiency, visibility and control on operations to speed up the decarbonisation journey. Digitalisation paves the way for implementing advanced digital solutions that can help maintenance team’s transition from reactive to proactive maintenance strategies
Remote monitoring of plant operation: Day-to-day plant operation can be monitored in real time from a remote location using Interconnectivity of Technologies [enabled by Internet of Things (IoT)]. Early detection of equipment issues enables planned maintenance, reducing costly unplanned downtime and minimising repair expenses. This optimisation of Inventory levels minimises carrying costs and mitigates the risk of overstocking or stock outs. Cement plants take corrective actions to reduce energy wastage and carbon footprint, thereby achieving significant cost reductions over time. Automated AI -based predictive maintenance solutions consist of 6-in-1 the Wireless sensors that measure the 6 most important parameters of Tri Axial Vibration, Acoustics, RPM, Temperature, Humidity and Magnetic flux. These sensors act as the vigilant eyes and ears of the manufacturing plants.
Cement industry 4.0: Industry 4.0 or digital innovations, which involves advanced data analytics, intelligent neural networks and Internet of Things (IoT) offer tremendous opportunity to improve the efficiency of manufacturing processes and ease of logistics. AI, sometimes called machine intelligence, is intelligence demonstrated by machines, unlike the natural intelligence displayed by humans and animals. The field was founded on the assumption that human intelligence can be so precisely described that a machine can be made to simulate it.
Simulation techniques for plant optimisation: Cement manufacturers can utilise Computational Fluid Dynamics (CFD) simulation solutions to capitalise on all opportunities to improve processes, either through an engineering contractor or in-house facility. Potential improvements include, but are not limited to, reduction in energy consumption, reduced wear on equipment and improved material distribution to key equipment.
Robotic laboratory and quality optimisation: Indian cement plant has already installed robotic laboratory for automatic sampling and testing. Installed XRF and XRD for both Bogue and actual phases. XRD has wider application in the cement sector like optimisation of burning and cooling conditions in kilns. Prediction of cement compressive strength of 1-day, 3-day, 7-day and 28-day.

Government initiatives
Indian government also takes initiatives through technology for overall economy, development and environment. Here some government initiatives,Decarbonisation of cement industry: Hon’ble Prime Minister of India Shri Narendra Modi has made the pledge to cut the CO2 emissions in the COP 26 summit at Glasgow in November 2021. The new climate action targets ‘Panchamrit’ by India included:
a Net Zero target for India by the year 2070 installing non-fossil fuel electricity capacity of 500 GW by 2030 sourcing 50 per cent of energy requirement from renewable by 2030 reducing 1 billion tonnes of projected emissions from now till 2030 and achieving carbon intensity reduction of 45 per cent over 2005 levels by 2030 PAT scheme and carbon trading: Perform Achieve and Trade (PAT) scheme is a flagship programme of Bureau of Energy Efficiency under the National Mission for Enhanced Energy Efficiency (NMEEE). The PAT Scheme is a regulatory instrument to reduce the specific energy consumption in energy intensive industries.
Science-based targets initiative (SBTi): SBTi drives ambitious climate action in the private sector by enabling companies to set science-based emissions reduction targets. The SBTi defines and promotes best practice in emissions reductions and net-zero targets in line with climate science.
Logistics – PM Gati Shakti: Logistics cost contributes about 30 per cent of the total cost of the cement prices. The Prime Minister launched PM Gati Shakti-National Master Plan for Multi-modal Connectivity, essentially a digital platform to bring 16 Ministries including Railways and Roadways together for integrated planning and coordinated implementation of infrastructure connectivity projects.
Lead IT initiative: For promoting low-carbon transition especially in the hard-to-abate sectors like iron and steel, aluminum, cement and concrete, petrochemicals, fertilisers, bricks, heavy-duty transport, etc. through active participation of private sector companies, Government of Sweden and India launched an initiative ‘Leadership for Industry Transition (Lead IT)’ at the UN Climate Action Summit in New York in 2019. Stockholm Environment Institute hosts the Secretariat of Lead IT. Under
the Lead IT initiative, preparation of the sectoral roadmap for the cement and steel sector in India has been undertaken.
National Hydrogen Mission: The Mission aims to aid the government in meeting its climate targets and making India a green hydrogen hub. This will help in meeting the target of production of 5 million tonnes of green hydrogen by 2030 and the related development of renewable energy capacity.
Circular economy: The Government has been actively formulating policies and promoting projects to drive the country towards a circular economy. It has already notified various rules, such as the plastic waste management rules, e-waste management rules, construction and demolition waste management rules, metals recycling policy, etc.
National Coal Gasification Mission: Coal gasification is considered as a cleaner option compared to burning of coal. Gasification facilitates utilisation of the chemical properties of coal. SynGas produced from Coal gasification can be usable in producing Synthetic Natural Gas (SNG), energy fuel (methanol and ethanol), ammonia for fertilisers and petro-chemicals. These products will help move towards self-sufficiency under Atmanirbhar Bharat Abhiyaan. Ministry of Coal, Government of India has taken initiative for utilising coal through coal gasification to achieve 100 MT coal gasification by year 2030.

Futuristic technologies
The following futuristic technologies are expected to be developed and adopted by the Indian cement industry in the years to come Carbon capture and storage/utilisation Oxy fuel in the carbon capturing Algal growth promotion and use of biofuels

  • Nanotechnology in cement
  • Concentrated solar thermal calcination
  • Aero acoustics grinding
  • Beta-mill
  • Futuristic low temperature clinker system

Novel cement system

New cement systems, listed below, using various varieties of waste are being explored extensively in India:

  • Portland limestone cement
  • Portland composite cement (fly ash and limestone based)
  • Geo-polymer cements
  • Reactive belite and calcium sulphoaluminate-based cements
  • Calcined clay-based cement
  • Low lime and low energy cements

ABOUT THE AUTHOR:
Dr BN Mohapatra is presently working as Advisor and Consultant to Ultratech Cement Ltd, Mumbai HO.
Prior to this, he was the Director General of NCCBM. He is a PhD in Cement Mineral Chemistry and presently pursuing his Doctorate in Science, with 13 years of research experience and 22 years of industry experience. He has a strong academic relationship with premier research institutes.

Concrete

Adani’s Strategic Emergence in India’s Cement Landscape

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Milind Khangan, Marketing Head, Vertex Market Research, sheds light on Adani’s rapid cement consolidation under its ‘One Business, One Company’ strategy while positioning it to rival UltraTech, and thus, shaping a potential duopoly in India’s booming cement market.

India is the second-largest cement-producing country in the world, following China. This expansion is being driven by tremendous public investment in the housing and infrastructure sectors. The industry is accelerating, with a boost from schemes such as PM Gati Shakti, Bharatmala, and the Vande Bharat corridors. An upsurge in affordable housing under the Pradhan Mantri Awas Yojana (PMAY) further supports this expansion. In May 2025, local cement production increased about 9 per cent from last year to about 40 million metric tonnes for the month. The combined cement capacity in India was recorded at 670 million metric tonnes in the 2025 fiscal year, according to the Cement Manufacturers’ Association (CMA). For the financial year 2026, this is set to grow by another 9 per cent.
In spite of the growing demand, the Indian cement industry is highly competitive. UltraTech Cement (Aditya Birla Group) is still the market leader with domestic installed capacity of more than 186 MTPA as on 2025. It is targeted to achieve 200 MTPA. Adani Cement recently became a major player and is now India’s second-largest cement company. It did this through aggressive consolidation, operational synergies, and scale efficiencies. Indian players in the cement industry are increasingly valuing operational efficiency and sustainability. Some of the strategies with high impact are alternative fuels and materials (AFR) adoption, green cement expansion, and digital technology investments to offset changing regulatory pressure and increasing energy prices.

Building Adani Cement brand
Vertex Market Research explains that the Adani Group is executing a comprehensive reorganisation and consolidation of its cement business under the ‘One Business, One Company’ strategy. The plan is to integrate its diversified holdings into one consolidated corporate entity named Adani Cement. The focus is on operating integration, governance streamlining, and cost reduction in its expanding cement business.
Integration roadmap and key milestones:

  • September 2022: The consolidation process started with the $6.4 billion buyout of Holcim’s majority stakes in Ambuja Cements and ACC, with Ambuja becoming the focal point of the consolidation.
  • December 2023: Bought Sanghi Industries to strengthen the firm’s presence in western India.
  • August 2024: Added Penna Cement to the portfolio, improving penetration of the southern market of India.
  • April 2025: Further holding addition in Orient Cement to 46.66 per cent by purchasing the same from CK Birla Group, becoming the promoter with control.
  • Ambuja Cements amalgamated with Adani Cement: This was sanctioned by the NCLT on 18th July 2025 with effect from April 1, 2024. This amalgamation brings in limestone reserves and fresh assets into Ambuja.
  • Subject to Sanghi and Penna merger with Ambuja: Board approvals in December 2024 with the aim to finish between September to December 2025.
  • Ambuja-ACC future integration: The latter is being contemplated as the final step towards consolidation.
  • Orient Cement: It would serve as a principal manufacturing facility following the merger.

Scale, capacity expansion and market position
In financial year-2025, Adani Cement, including Ambuja, surpassed 100 MTPA. This makes it one of the world’s top ten cement companies. Along with ACC’s operations, it is now firmly placed as India’s second-largest cement company. In FY25, the Adani group’s sales volume per annum clocked 65 million metric tonnes. Adani Group claims that it now supplies close to 30 per cent of the cement consumed in India’s homes and infrastructure as of June 2025.
The organisation is pursuing aggressive brownfield expansion:

  • By FY 2026: Reach 118 MTPA
  • By FY 2028: Target 140 MTPA

These goals will be driven by commissioning new clinker and grinding units at key sites, with civil and mechanical works underway.
As of 2024, Adani Cement had its market share pegged at around 14 to 15 per cent, with an ambition to scale this up to 20 per cent by FY?2028, emerging as a potent competitor to UltraTech’s 192?MTPA capacity (186 domestic and overseas).

Strategic advantages and competitive benefits
The consolidation simplifies decision-making by reducing legal entities, centralising oversight, and removing redundant functions. This drives compliance efficiency and transparent reporting. Using procurement power for raw materials and energy lowers costs per ton. Integrated logistics with Adani Ports and freight infrastructure has resulted in an estimated 6 per cent savings in logistics. The group aims for additional savings of INR 500 to 550 per tonne by FY 2028 by integrating green energy, using alternative fuel resources, and improving sourcing methods.

Market coverage and brand consistency
Brand integration under one strategy will provide uniform product quality and easier distribution networks. Integration with Orient Cement’s dealer base, 60 per cent of which already distributes Ambuja/ACC products, enhances outreach and responsiveness.
By having captive limestone reserves at Lakhpat (approximately 275 million tonnes) and proposed new manufacturing facilities in Raigad, Maharashtra, Adani Cement derives cost advantage, raw material security, and long-term operational robustness.

Strategic implications and risks
Consolidation at Adani Cement makes it not just a capacity leader but also an operationally agile competitor with the ability to reap digital and sustainability benefits. Its vertically integrated platform enables cost leadership, market responsiveness, and scalability.

Challenges potentially include:

  • Integration challenges across systems, corporate cultures, and plant operations
  • Regulatory sanctions for pending mergers and new capacity additions
  • Environmental clearances in environmentally sensitive areas and debt management with input price volatility

When materialised, this revolution would create a formidable Adani–UltraTech duopoly, redefining Indian cement on the basis of scale, innovation, and sustainability. India’s leading four cement players such as Adani (ACC and Ambuja), Dalmia Cement, Shree Cement, and UltraTech are expected to dominate the cement market.

Conclusion
Adani’s aggressive consolidation under the ‘One Business, One Company’ strategy signals a decisive shift in the Indian cement industry, positioning the group as a formidable challenger to UltraTech and setting the stage for a potential duopoly that could dominate the sector for years to come. By unifying operations, leveraging economies of scale, and securing vertical integration—from raw material reserves to distribution networks—Adani Cement is building both capacity and resilience, with clear advantages in cost efficiency, market reach, and sustainability. While integration complexities, regulatory hurdles, and environmental approvals remain key challenges, the scale and strategic alignment of this consolidation promise to redefine competition, pricing dynamics, and operational benchmarks in one of the world’s fastest-growing cement markets.

About the author:
Milind Khangan is the Marketing Head at Vertex Market Research and comes with over five years of experience in market research, lead generation and team management.

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Precision in Motion: A Deep Dive into PowerBuild’s Core Gear Series

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PowerBuild’s flagship Series M, C, F, and K geared motors deliver robust, efficient, and versatile power transmission solutions for industries worldwide.

Products – M, C, F, K: At the heart of every high-performance industrial system lies the need for robust, reliable, and efficient power transmission. PowerBuild answers this need with its flagship geared motor series: M, C, F, and K. Each series is meticulously engineered to serve specific operational demands while maintaining the universal promise of durability, efficiency, and performance.
Series M – Helical Inline Geared Motors: Compact and powerful, the Series M delivers exceptional drive solutions for a broad range of applications. With power handling up to 160kW and torque capacity reaching 20,000 Nm, it is the trusted solution for industries requiring quiet operation, high efficiency, and space-saving design. Series M is available with multiple mounting and motor options, making it a versatile choice for manufacturers and OEMs globally.
Series C – Right Angled Heli-Worm Geared Motors: Combining the benefits of helical and worm gearing, the Series C is designed for right-angled power transmission. With gear ratios of up to 16,000:1 and torque capacities of up to 10,000 Nm, this series is optimal for applications demanding precision in compact spaces. Industries looking for a smooth, low-noise operation with maximum torque efficiency rely on Series C for dependable performance.
Series F – Parallel Shaft Mounted Geared Motors: Built for endurance in the most demanding environments, Series F is widely adopted in steel plants, hoists, cranes, and heavy-duty conveyors. Offering torque up to 10,000 Nm and high gear ratios up to 20,000:1, this product features an integral torque arm and diverse output configurations to meet industry-specific challenges head-on.
Series K – Right Angle Helical Bevel Geared Motors: For industries seeking high efficiency and torque-heavy performance, Series K is the answer. This right-angled geared motor series delivers torque up to 50,000 Nm, making it a preferred choice in core infrastructure sectors such as cement, power, mining, and material handling. Its flexibility in mounting and broad motor options offer engineers’ freedom in design and reliability in execution.
Together, these four series reflect PowerBuild’s commitment to excellence in mechanical power transmission. From compact inline designs to robust right-angle drives, each geared motor is a result of decades of engineering innovation, customer-focused design, and field-tested reliability. Whether the requirement is speed control, torque multiplication, or space efficiency, Radicon’s Series M, C, F, and K stand as trusted powerhouses for global industries.

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Driving Measurable Gains

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Klüber Lubrication India’s Klübersynth GEM 4-320 N upgrades synthetic gear oil for energy efficiency.

Klüber Lubrication India has introduced a strategic upgrade for the tyre manufacturing industry by retrofitting its high-performance synthetic gear oil, Klübersynth GEM 4-320 N, into Barrel Cold Feed Extruder gearboxes. This smart substitution, requiring no hardware changes, delivered energy savings of 4-6 per cent, as validated by an internationally recognised energy audit firm under IPMVP – Option B protocols, aligned with
ISO 50015 standards.

Beyond energy efficiency, the retrofit significantly improved operational parameters:

  • Lower thermal stress on equipment
  • Extended lubricant drain intervals
  • Reduction in CO2 emissions and operational costs

These benefits position Klübersynth GEM 4-320 N as a powerful enabler of sustainability goals in line with India’s Business Responsibility and Sustainability Reporting (BRSR) guidelines and global Net Zero commitments.

Verified sustainability, zero compromise
This retrofit case illustrates that meaningful environmental impact doesn’t always require capital-intensive overhauls. Klübersynth GEM 4-320 N demonstrated high performance in demanding operating environments, offering:

  • Enhanced component protection
  • Extended oil life under high loads
  • Stable performance across fluctuating temperatures

By enabling quick wins in efficiency and sustainability without disrupting operations, Klüber reinforces its role as a trusted partner in India’s evolving industrial landscape.

Klüber wins EcoVadis Gold again
Further affirming its global leadership in responsible business practices, Klüber Lubrication has been awarded the EcoVadis Gold certification for the fourth consecutive year in 2025. This recognition places it in the top three per cent
of over 150,000 companies worldwide evaluated for environmental, ethical and sustainable procurement practices.
Klüber’s ongoing investments in R&D and product innovation reflect its commitment to providing data-backed, application-specific lubrication solutions that exceed industry expectations and support long-term sustainability goals.

A trusted industrial ally
Backed by 90+ years of tribology expertise and a global support network, Klüber Lubrication is helping customers transition toward a greener tomorrow. With Klübersynth GEM 4-320 N, tyre manufacturers can take measurable, low-risk steps to boost energy efficiency and regulatory alignment—proving that even the smallest change can spark a significant transformation.

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