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Ambuja Cements’ loyalty programme wins top award

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Has been awarded as the ‘Most Innovative Loyalty Programme of the Year’

Ambuja Cements, the cement and building materials company of Adani Cement and part of Adani Group, has been awarded the ‘Most Innovative Loyalty Programme of the Year’ at the Customer Fest Leadership Awards 2023 for its Contractor Loyalty Programme – ‘Ambuja Abhimaan’. This award acknowledges the Company’s exceptional efforts in creating and maintaining an outstanding loyalty programme that has helped build strong relationships with its contractor partners.

The evaluation of nominations was conducted by an eminent jury panel of experts, and Ambuja’s innovative and transformational initiatives such as skill upgradation programmes, family engagement and social welfare, talent hunt contests, and business aid to contractors were highlighted. These initiatives differentiated Ambuja from competitors and helped win the award under the Customer Loyalty – Organisational category. The event featured more than 50+ renowned brands across various industries.

Ajay Kapur, CEO, Cement Business, said, “Ambuja has always been synonymous with strength, and we are honoured to be recognised for our strong commitment and efforts that go beyond cement. This award is a testament to our commitment to delivering exceptional experiences to our partners and customers. We thank the jury panel and all the participants for acknowledging our efforts towards customer centricity and innovation.”

Ambuja Abhimaan, a differentiated long-term loyalty programme has achieved many milestones, including recognition as one of the best mobile loyalty programmes, engaging and benefiting 1.2 lakh+ key contractors.

Concrete

New appointment at TMEIC

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TMEIC Industrial Systems India, a Group company of TMEIC Corporation, Japan, has announced the appointment of Hidekazu Matsushima as the new Managing Director. Matsushima has been associated with Mitsubishi Electric FA division for domestic market in Japan since 1991 and been assigned in Industrial division in 1994, where he rolled out his mission of sales, marketing and business development of General industry (GI) such as paper, film, Oil & Gas, petrochemical, cement, food, automobile, semiconductor industries in Japan. During the establishment of TMEIC in Japan in 2003, he was assigned with the responsibility for domestic GI market Sales in Japan HQ, and then in plant and energy sales department.

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Concrete

Social Impact Award for Ambuja Cements

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The West Bengal CSR unit of Ambuja Cements has won the 6th ICC Social Impact Award 2024 in the large industry category. It was recognised for its efforts in advancing ‘Gender Equality and Women Empowerment’. The CSR arm received a letter of appreciation from the Office of the Governor of West Bengal, further amplifying recognition of the organisation’s contributions to societal advancement. The initiatives undertaken by Ambuja Cements in West Bengal under the Women Empowerment programme harness the power of rural women as breadwinners, community leaders and change-makers. Encouraging women to form Self-Help Groups and Federations plays a key role in helping them achieve socio-economic empowerment.

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Concrete

UCWL unveils new plant in Dabok, Udaipur

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JK Lakshmi Cement, a subsidiary of Udaipur Cement Works Limited (UCWL), has inaugurated its state-of-the-art cement mill IV at their Dabok plant in Udaipur, Rajasthan. The new mill pushes the plant’s cement capacity from 2.2 million MT to 4.7 million MT, making it one of the key players in the industry. The new facility is expected to enhance efficiency, productivity and provide exceptional product quality owing to its cutting-edge technology equipment while incorporating innovative measures to minimise its environmental impact. The event shows UCWL’s stern commitment to excellence and its contribution to the region’s infrastructure sector.

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