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Automation and technology play a considerable role in our industry

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Nitesh Sharma, Managing Director, Shri Maa Group, gives us a lowdown on the process of making bags for cement, the technology involved in the process, efforts towards sustainability and the important role packaging plays in cement storage and transportation.

Tell us about the variety of bags manufactured by your organisation to cater to the cement industry?
We manufacture all kinds of bags used suitable for packaging cement in India and globally. Our product range is as listed below:

  • PP stitched valve bags
  • Laminated PP stitched valve bags
  • Laminated PP Block Bottom bags
  • Laminated PP Block Bottom BOPP bags
  • Laminated PP Block Bottom BOPP bags with Liner
  • FIBC BULK bags

What is the material and capacity of these bags manufactured by you?
The materials used by our organisation to make cement packaging are polypropylene raffia grade, polypropylene lamination grade, polypropylene multifilament yarn and high resistance corona treated ink.
These bags hold the capacity to pack up to 50 kg cement. Our production capacity allows us to manufacture 400 million bags per annum.

How do you incorporate sustainability in cement packaging manufacturing?
Yes, we do incorporate sustainability for cement packaging in our manufacturing process in the following manner:

  • For all the products manufactured in our facilities, we use single family plastic raw materials, above 300 microns, which makes our product easily recyclable and reusable.
  • The waste incurred during the manufacturing process, i.e., post industry wastage is recycled and used in different plastic product applications. Thus, we are a zero plastic waste company.

Tell us about the role of automation and technology in your manufacturing process?
Yes, automation and technology play a considerable role in our industry. Earlier bag stitching used to be done manually, which involved a lot of work like making valves, folding of bags and thereafter stitching, which always resulted in a lot of variation in sizes. That used to result in a lot of bags being rejected while cement packaging.
With automation, high speed bag converting machines can make bags up to 140 bags per minute with full accuracy. Due to this accuracy level, no bags get rejected for its size or dimension fault.
These new machines also allow us to work at a higher speed and improve productivity with a high output of bags, thus, meeting the industry demands timely. Automation and technology help us save cost, improve productivity and efficiency by incorporating high outputs with least amount variance.

What alternative materials are being used for packagingof cement that support the environment?
The only alternative to PP bags is paper bags, which is not at all sustainable, looking at the volume in which bags are required in the Indian cement industry. Moreover, paper bags have a much higher carbon footprint as compared to PP bags. The cost of paper bags is also higher as compared to PP bags. Cement makers are hardly using paper bags for packaging of cement for these reasons and PP bags are the only ones that are used.

Cement bags are exposed to harsh environments. How equipped is your product to prevent cement wastage?
Bags made of polypropylene can easily sustain harsh environments. Usually, we do not need to add any additives to retain the properties of the bags as in a normal case, cement is consumed within one to two months after it is produced and packed. But if there is a need to have longevity, we can add certain additives to the master batch to retain the properties of the bag. These additives allow the bags to sustain harsh conditions and environments, if exposed, for up to a year.

What are the key challenges in providing packaging material for cement?
We manufacture and supply a large volume of bags to the cement industry. Each batch of the bag that goes out to the customer requires and goes through internal quality checks before it is supplied for the filling and packaging of cement.
Even though we have incorporated automation in our systems, a lot of manpower is required to make bags for the cement industry making our job labour intensive. The challenge is to acquire and retain this high skilled labour in large numbers in our industry.

Tell us about some innovations in packaging in the pipeline that the cement industry can look forward to.
There have been a lot of innovations going on in cement bags in the last couple of years. We are working on making these bags more sustainable in terms of environmental issues. We were the first to develop high quality low weight bags in India and with our technology partner ExxonMobil we launched these bags with Nuvoco Vista Corp Ltd., who are one of the leading manufacturers of cement. Nuvoco supported us in launching these bags and thus, we could reduce the bag weight by almost 20 per cent with better quality results.
These bags have been available in the market for the last couple of years and are performing very well. By reducing the weight of the bags, we could achieve the following:

  • Reduce the cost of the bags
  • Use less plastics
  • With a similar quantity of raw materials, we can make 20 per cent more bags
  • These bags are made with such additives that it can sustain an even much harsher environment and for a longer period.
  • After recycling, quality of the RP granules is much better than the existing high weight bags
  • Further, we are working on some technologies where we can wash, clean and de-ink the bags post consumer use and recycle them to very high standard reprocessed granules, which can again be used up to a considerable percentage in manufacturing of the bags. This will reduce waste to a large extent and help us reduce costs as well, thus, benefiting the environment and the industry.

-Kanika Mathur

Concrete

Ramco Cements’ Hard Worker Campaign Wins Seven Awards

Campaign earns honours for direction, editing and cinematography

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The Hard Worker campaign by The Ramco Cements has secured seven honours at the Good Ads Matter Awards 2026, adding to its growing list of accolades and reinforcing its standing among the year’s most recognised advertising campaigns.
The awards were presented during the Good Ads Matter Awards Night 2026 held at Mehboob Studios in Mumbai. The campaign received recognition across multiple categories, highlighting excellence in direction, editing, cinematography and storytelling.
Among the honours, the campaign won Silver in the Campaign of the Year – Direction category, while filmmaker Prakash Varma was named Director of the Year for the films Tortoise & Hare and Eco Plaster. Tortoise & Hare also received Silver awards for Best Editing and Best Colour Grading, along with a Bronze award for Best Cinematography. Eco Plaster earned Bronze awards in the Best Direction – Narrative and Best Direction – Humour categories.
Both films extended their award-winning run, with Eco Plaster being recognised for its narrative centred on water conservation through innovative construction solutions, while Tortoise & Hare was honoured for its storytelling and craft execution.
The Hard Worker campaign was built around the idea that hard work deserves recognition and respect. Through culturally rooted and emotionally engaging stories, the campaign has connected with consumers, engineers, masons and the wider construction community across the country.
Commenting on the achievement, A V Dharmakrishnan, CEO of The Ramco Cements Limited, said that the continued recognition across leading creative platforms reflects the company’s commitment to meaningful and authentic communication rooted in the values of the people it serves.
Balaji K Moorthy, Executive Director – Marketing, The Ramco Cements Limited, said the awards recognise the craftsmanship behind the storytelling, from direction and cinematography to editing and narrative execution.
Following recognition at both the Kyoorius Creative Awards and the Good Ads Matter Awards, the Hard Worker campaign continues to demonstrate the impact of purpose-driven storytelling combined with strong creative execution and consumer relevance.

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Concrete

Cement Makers Reaffirm Commitment to Sustainable Growth

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World Environment Day spotlight on innovation and circularity

On World Environment Day, the Indian cement industry reiterated its commitment to supporting India’s climate ambitions through sustainable manufacturing, resource efficiency and the adoption of cleaner technologies.

The Cement Manufacturers’ Association (CMA) said the sector remains aligned with the Government of India’s Net Zero commitments and is accelerating efforts to reduce its environmental footprint while supporting the country’s infrastructure and development agenda.

Parth Jindal, President, CMA and Managing Director, JSW Cement, said the industry is increasingly adopting cleaner technologies, improving energy efficiency and expanding the use of alternative fuels and raw materials. He also highlighted the growing importance of circular economy practices, where industrial by-products and waste streams from one sector are utilised as resources in another.

“The Indian Cement Industry is aligned to the Government’s commitments on carbon mitigation and is accelerating the adoption of cleaner technologies, resource efficiency and circular economy practices while actively exploring the potential of Carbon Capture, Utilisation and Storage (CCUS) as a critical pathway for deep decarbonisation,” said Jindal.

He added that coprocessing industrial waste and by-products helps conserve natural resources, reduce disposal requirements and lower the environmental footprint across multiple sectors.

According to Jindal, sustainability is no longer limited to manufacturing processes but is increasingly influencing investment decisions, innovation strategies and long-term growth plans within the industry.

Echoing similar views, Dr Raghavpat Singhania, Vice President, CMA and Managing Director, JK Cement, said sustainable development extends beyond emissions reduction and must also focus on responsible resource utilisation and waste minimisation.

“Sustainability in the built environment cannot be measured by emissions alone. It is equally about how efficiently we use resources, how effectively we minimise waste and how responsibly we create the infrastructure that will serve future generations,” said Singhania.

He noted that the cement industry is advancing its sustainability agenda through greater resource efficiency, increased circularity, technological innovation and continuous improvements in manufacturing practices. As a key contributor to India’s infrastructure development, the sector has a critical role to play in balancing economic growth with environmental responsibility.

On the occasion of World Environment Day, industry leaders reaffirmed their commitment to supporting India’s climate goals while delivering the materials required for resilient, durable and sustainable infrastructure.

 

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Concrete

Building a Greener Future Together

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Environmental sustainability requires immediate action, not just long-term commitments and discussions. Recycling, circular economy practices, and technology-driven waste management can help industries reduce environmental impact while supporting sustainable growth.

Author: Jignesh Kundaria, Director and CEO, Fornnax Technology

World Environment Day serves as an important reminder that environmental sustainability can no longer remain confined to discussions, reports, or long-term commitments. The environmental challenges facing the world today demand immediate, measurable, and collective action. Across industries and communities, waste generation continues to outpace our ability to process it responsibly, placing increasing pressure on ecosystems, natural resources, public health, and the well-being of future generations.

One of the most significant shifts required today is a change in how society perceives waste. Rather than being viewed as a material to be discarded, waste must be recognised as a valuable resource that can contribute to both economic growth and environmental protection when managed through the right technologies and systems. This mindset forms the foundation of the circular economy model that countries across the world are increasingly adopting to reduce landfill dependence, recover valuable materials, and create more sustainable industrial ecosystems.

India has made meaningful progress in strengthening awareness around sustainability, recycling, and environmental responsibility over the past decade. Significant efforts are being made to formalise the recycling sector through improved infrastructure, technology adoption, policy implementation, and broader stakeholder participation. These developments are creating a stronger foundation for responsible waste management and resource recovery across the country.

However, achieving long-term environmental impact requires collaboration from all stakeholders. Industries, policymakers, technology providers, and communities must work together with greater accountability to strengthen recycling ecosystems, encourage responsible waste management practices, and create sustainable outcomes through consistent execution rather than temporary interventions.

As someone closely associated with the recycling industry, I firmly believe that technology will play a decisive role in addressing future environmental challenges. Advanced recycling systems have the potential to recover valuable resources, reduce pollution, minimise landfill burdens, and conserve energy, creating a more sustainable future for generations to come. This belief is deeply reflected in Fornnax’s motto, “Committed to Create a Green Future,” which embodies our commitment to building long-term environmental value through innovation and responsible action.

At the same time, technology alone cannot deliver meaningful change. Real progress requires intent, awareness, participation, and a shared sense of responsibility. Sustainable development can only be achieved when innovation is supported by collective action and a genuine commitment to environmental stewardship.

On this World Environment Day, let us move beyond conversations and take meaningful steps towards creating a cleaner, greener, and more sustainable planet. By embracing innovation, strengthening recycling ecosystems, and acting responsibly today, we can create lasting environmental impact and secure a better future for generations to come.

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