Mohammed Albawardi, Sales & Marketing Director, Riyadh Cement Company, explains the compounding combination of product consistency, technical credibility and purposeful emotional connection. The cement industry’s branding...
Payal Babbar, Head – Marketing, Shree Cement, explains how cement branding has fundamentally outgrown its identity as a support function and is more focussed on building...
Line-2 expansion to make Kadapa a major cement hub
Mathias Dülfer, Chairman of the Executive Board, and Dnyanesh Wanjale, Managing Director, Gebr. Pfeiffer India, make the case that the future of cement grinding lies in...
How Mobil SHC™ 600 series is redefining gearbox performance for India’s cement industry. Cement manufacturing runs on heavy rotating equipment operating continuously under high loads, elevated...
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