Economy & Market
A Strategic Asset for the Future
Published
10 months agoon
By
admin
As decarbonisation reshapes cement manufacturing, refractory systems have become pivotal to both operational resilience and future-ready kiln design. Professor Procyon Mukherjee explains how their evolution now defines the limits and possibilities of the industry’s transformation.
Refractory materials and pyro-processing remain the beating heart of cement manufacture. As attention shifts from incremental efficiency gains to decarbonisation and resilience, refractories and kiln-system technologies are both constraint and opportunity: they determine how fast plants can adopt alternative fuels, electrified heat, oxy-fuel systems or CCS, and they often account for a material portion of operating cost, downtime risk and capital renewal. In this article, I have tried to synthesise market signals, emerging technologies, green pathways, supplier developments and the cost outlook you need to brief for designing strategic investments for the cement industry in particular.
Demand drivers and industry structure
The global refractories market — of which cement is a major end-use alongside steel and glass — is large and growing, driven by construction activity in APAC, replacement demand (wear and corrosion), and investments related to kiln retrofits and decarbonisation projects. Recent market analyses place the refractories industry value in the multiple tens of billions of dollars and forecast steady mid-single-digit growth over the coming decade, with Asia (especially China and India) accounting for the largest regional share.
Market structure is oligopolistic at the high end. A handful of global players (RHI Magnesita, Vesuvius, Calderys/Imerys, Saint-Gobain, Krosaki Harima, Morgan Advanced Materials, etc.) supply engineered refractories, backed by regional and specialist vendors that dominate lower-cost or commodity segments. Mergers and vertical integration around alumina/magnesia feedstocks are active themes as refractory firms seek to secure raw-material supply and control quality and costs. A recent example is RHI Magnesita’s strategic acquisition of the U.S. alumina producer Resco, aimed at supply-chain security for alumina-based refractories. Most strategic sourcing models are moving to long term partnerships, which could extend to service models as well.
From the purchaser’s side, refractory selection is now evaluated not only against thermal and chemical resilience but on a broader life-cycle basis: uptime impact, ability to tolerate alternative fuels (biomass, waste-derived fuels, SRF/plastics), compatibility with oxy-fuel or electrified heat, and the ease of condition monitoring and targeted repairs. Key technical drivers include:
- Resistance to alkali attack and melt penetration under high-chloride / high-alkali fuels.
- Thermal shock tolerance as preheater/cooler cycling increases with flexible operation.
- Low thermal conductivity with structural strength to reduce heat losses.
- Compatibility with sensor embedding and digital monitoring to enable predictive maintenance.
These needs are changing refractory specifications — and therefore supplier offerings — quickly.
Emerging technologies
Several material and process innovations are maturing that directly affect kiln reliability and total cost of ownership:
1. Advanced engineered monolithics and castables: Improved bonding chemistries, nano-modifiers, and lower alkali reactivity variants lengthen campaign life and reduce patch repairs. These allow quicker repairs and less kiln downtime.
2. 3D printing and prefabricated brick assemblies: Additive manufacturing of complex refractory shapes (for riser ducts, burner blocks, throat areas) enables bespoke geometries and faster onsite installation with better dimensional control where space/access is constrained.
3. Sensorised refractories and embedded monitoring: Thermocouples, acoustic emission sensors
and distributed fibre-optic temperature measurement are being embedded to give real-time maps of lining health. These digital twins enable condition-based maintenance rather than calendar-based shutdowns.
4. Hybrid lining systems: Combining high-performance bricks in the hot face with insulating monolithics behind them to optimise performance vs cost.
Publications and industry trials in 2023–25 show pilot uptake of these technologies; embedding sensors and using predictive analytics is particularly impactful for reducing unplanned outages.
Pyro-processing trends
Decarbonisation is reshaping kiln-system choices more than any other factor this decade:
- Fuel flexibility and waste fuels: Plants are accepting higher shares of SRF, biomass and RDF. These fuels introduce chemical aggressors (chlorides, alkalis) that stress refractories and increase corrosion; refractory chemistry and cooling strategies must adapt.
- Electrification and high-temperature electricity: Technologies ranging from electrified calciners to resistive or induction heating for preheaters are under review. Recent reviews highlight electrified process heat and electrochemical routes as credible pathways, especially where grid decarbonisation is advanced.
- Oxy-fuel combustion and CCS readiness: Oxy-fuel retrofits enable easier CO2 capture but change the thermal and chemical environment in the preheater and kiln. Some pilot CCS projects in Europe, linked to cement plants and clustered transport/storage (e.g., projects coordinated out of Norway), are already operational or scaling. Cement companies with aggressive Net Zero targets are factoring refractory compatibility into their CCS roadmaps.
- Hydrogen and power-to-X: Hydrogen co-firing trials have started at modest scales; hydrogen changes flame temperature profiles and may accelerate certain refractory degradation modes if not managed.
From an engineering standpoint, conversion choices are constrained by refractory life: a kiln that can’t tolerate the chemical profile from high biomass firing, or the different flue-gas composition from oxy-fuel, will force expensive lining redesigns.
Green initiatives
Sustainability actions in cement are not solely about CO2 numbers; they alter operating envelopes:
- Clinker substitution: LC3 and blended cements reduce kiln duty and thermal load per tonne of cement, indirectly lowering refractory wear rates per unit of cement produced. LC3 deployment at scale (notably in India and other markets) is beginning to change clinker demand profiles and feedstock strategies.
- Energy efficiency upgrades: Improved preheaters/coolers and waste heat recovery change temperature gradients and gas flows; refractories must be specified for the new steady-state and transient regimes.
- Circularity in refractory materials: Recycling of spent refractories (where feasible) and substitution with lower embodied carbon raw materials (e.g., using locally sourced calcined clays or tailored industrial by-products) are receiving attention in R&D and supplier pilot programs.
- Carbon capture deployment: As CCS is pilot-scaled, refractory selection increasingly considers compatibility with capture solvents and altered flue-gas chemistries.
New suppliers and supply-chain resilience
While the well-known global refractory houses dominate engineered solutions, the landscape sees three simultaneous moves:
1. Vertical integration by majors: Acquisitions of alumina producers and feedstock businesses (e.g., RHI Magnesita’s purchase moves) to secure quality and reduce volatility.
2. Regional challengers and Chinese manufacturers: Lower-cost suppliers are increasing capacity and technical capability; large cement groups in Asia often source locally, pressuring pricing and forcing global suppliers to differentiate on performance, warranties and service.
3. Specialist technology start-ups: Firms focusing on 3D-printing of refractory shapes, sensor embedding or novel binder chemistries are becoming acquisition targets for established players.
For procurement teams, this means re-assessing TCO: supplier choice is now as much about data services, installation competence, and lifecycle guarantees as it is about price per ton of bricks.
Where are costs headed?
Costs for refractory systems will be driven by four linked forces:
1. Raw-material price pressure: Prices of magnesia, bauxite/alumina and specialty clays move with energy, mining constraints and geopolitical supply; vertical integrations indicate producers expect sustained volatility.
2. Capex for decarbonisation: Retrofits for oxy-fuel, electrification, CCS readiness, and hydrogen blending often require modified kiln internals and more frequent, higher-quality linings; these add upfront cost but can lower total emissions and long-term operating risk.
3. Service and digital premiums: Sensorised systems, data analytics and condition-based maintenance contracts add cost but lower unplanned downtime and extend campaign life — often commercially attractive for large plants.
4. Regional divergence: Costs will diverge geographically. Plants in jurisdictions with strong carbon pricing, subsidies for CCS, or higher electricity costs will see different economics than plants in low-cost coal regions. Market reports forecast moderate refractory price inflation overall, but with pockets of higher increase tied to feedstock bottlenecks and decarbonisation capex.
Practical recommendations for senior engineers and CMOs and CPOs:
1. Embed refractory strategy in decarbonisation planning: Any decision to scale biomass, oxy-fuel, hydrogen or CCS must have a refractory impact assessment and budget for both material and installation adaptations.
2. Specify for monitorability: Require suppliers to support embedded sensors and data interfaces; insist on warranties that link lining life to clearly defined operating envelopes.
3. Partner on trials: Work with one global and one regional supplier on co-funded trials for 3D-printed shapes, new monolithic mixes, or sensorised linings — accelerate learning before full retrofit.
4. Stress test supply chains: Given recent upstream consolidation, model raw-material failure modes and engage in off-take agreements or joint-stock buffering where alumina or magnesia supplies are strategic.
5. Financially model TCO, not unit price: Factor in longer campaign life, reduced outage probability, and digital services when comparing quotes.
Conclusion
Refractories and pyro-processing are no longer ‘just materials.’ They are strategic assets that determine whether a cement plant can safely and economically transition to lower-carbon fuels and new heat sources. The coming decade will be shaped by a mixture of material science advances (3D printing, sensorised linings, hybrid systems), operational technologies (electrified heat, oxy-fuel, CCS), and shifting supplier dynamics (vertical integration and new entrants). Senior engineers must therefore treat refractory strategy as a cross-functional lever — part of the decarbonisation, reliability and procurement playbook — and design decisions with total cost, not short-term price, at the fore.
About the author:
Professor Procyon Mukherjee, ex-CPO Lafarge-Holcim India, ex-President Hindalco, ex-VP Supply Chain Novelis Europe, holds deep expertise in logistics, procurement, operations and supply chain management. An author and academic, he now teaches at leading institutions and advises global firms on SCM, industrial leadership, and the aluminum and cement sectors.
Concrete
Wonder Cement appoints Mahesh Singh as VP Corporate Brand Communication
Published
2 days agoon
October 9, 2026By
admin
Singh brings 20+ years of brand and marketing experience, and will lead integrated corporate brand communication initiatives at Wonder Cement
New Delhi
Wonder Cement, a leading cement manufacturer, has appointed Mahesh Singh as Vice President – Corporate Brand Communication. In his new role, he will oversee corporate brand strategy and communication, including digital and performance marketing, public relations, trade, events, exhibitions, sports and experiential marketing.
Singh brings over two decades of experience across marketing and communications, with roles spanning the automotive industry, agencies and entrepreneurship. He spent more than a decade with Honda Motorcycle & Scooter India, working across integrated communication, media, digital, retail and consumer engagement. His stint also included helping build the company’s digital marketing capabilities.
He moved to dentsu X India as Vice President – Strategy & Planning, working across categories such as automotive, auto components, electric vehicles, FMCG, consumer electronics, BFSI, apparel and brand consulting. His responsibilities included media and marketing strategy, product launches, content, performance marketing and consumer activations.
Singh subsequently took an entrepreneurial route with Radiant Brands before joining Shriram Ltd (SPR Autotech) as Head – Marketing & Communications. There, his remit included brand and corporate strategy, communications, PR and ORM, retail identity, loyalty programmes and events.
At Wonder Cement, Singh will be responsible for bringing together the company’s corporate brand communication initiatives across digital, performance marketing, PR, trade, sports and experiential platforms. The role will focus on creating an integrated approach to communication across consumers, trade partners and other key stakeholders.
The appointment brings to Wonder Cement a marketer whose career has spanned the brand, agency and entrepreneurial sides of the communications ecosystem.
Wonder Cement, part of the RK Group, is a cement manufacturer with roots in Rajasthan and a focus on quality, trust and transparency. The company has grown to six manufacturing plants, and a cement capacity of 21.5 MTPA. With more than 2,000 employees and a network of over 5,000 dealers, its operations span manufacturing, distribution and customer engagement, with a focus on consistent product quality and efficient execution.
Concrete
JSW Cement commissions additional 1 MTPA grinding unit at Nagaur
Published
3 days agoon
October 8, 2026By
admin
With this commissioning, JSW Cement’s total cement grinding capacity has increased to 25.10 MTPA,
Mumbai
JSW Cement, one of India’s leading green cement producers and part of the diversified JSW Group, today announced the successful commissioning of an additional 1.00 MTPA cement grinding unit at Nagaur, Rajasthan. The commissioning marks another significant milestone in the Company’s growth strategy.
With this commissioning, JSW Cement’s total cement grinding capacity has increased to 25.10 MTPA, while its total clinker manufacturing capacity, including clinker capacity at its joint venture, JSW Cement FZC, stands at 9.74 MTPA.
JSW Cement had commenced operations in North India in March 2026 with the Nagaur Integrated Plant, comprising a 3.30 MTPA clinkerisation unit and 2.50 MTPA cement grinding unit. With the commissioning of the additional 1.00 MTPA cement grinding unit, the plant’s total cement grinding capacity has increased to 3.50 MTPA, enhancing the company’s ability to cater to the growing cement demand across Rajasthan, Haryana, Punjab and the National Capital Region (NCR). The expansion has been funded through a strategic mix of equity and long-term debt.
During the quarter ended 30th September 2026, JSW Cement has also commissioned the Alternate Fuel Handling System and the Waste Heat Recovery system (WHRS) at the Nagaur Integrated Plant.
Nilesh Narwekar, CEO, JSW Cement, said: “The commissioning of additional 1.00 MTPA grinding capacity at Nagaur is a key strategic priority for us and will accelerate JSW Cement’s expansion into North India. We look forward to servicing the growing needs of the region and contributing to the economic growth of Rajasthan, Haryana, Punjab and the NCR area. I am delighted to share that the company has commissioned this grinding unit within the expected timeline, showcasing our project execution capabilities. Further, the Alternate Fuel Handling System and the Waste Heat Recovery system (WHRS) are expected to substantially reduce our production costs going forward.”
Concrete
UltraTech becomes first Indian cement firm to cross 2 GW green energy
Published
4 days agoon
October 7, 2026By
admin
UltraTech Cement has crossed 2 GW of captive green energy capacity, with renewables and waste heat recovery meeting 48 per cent of its power needs.
Mumbai
UltraTech Cement Limited has surpassed 2 GW of installed green energy capacity for captive use, becoming the first cement company in India to achieve the milestone. The Aditya Birla Group company commissioned 116.55 MW of wind capacity at its Inter-State Transmission System-connected wind-solar hybrid project in Barmer, Rajasthan, along with 10 MW of Waste Heat Recovery System capacity at Sarlanagar Cement Works in Karnataka.
With these additions, UltraTech’s cumulative installed green energy capacity has reached 2,024 MW. This includes 1,580 MW of renewable energy capacity and 444 MW of waste heat recovery capacity, together meeting around 48 per cent of the company’s current power requirements.
The company said the milestone reflects the progress of its long-term energy transition strategy. In FY27 so far, nearly one-third of UltraTech’s 76 manufacturing units in India have maintained green energy utilisation above 50 per cent of their electricity requirements, while five units have crossed 95 per cent.
K C Jhanwar, Managing Director, UltraTech Cement Limited, said, “Crossing the 2 GW green energy milestone is the result of a strategy we have pursued consistently over the past decade. Cement is an energy-intensive, hard-to-abate sector, and showing that reliability and growth can go hand in hand with a rapid shift to green energy sets a benchmark for the industry. With nearly half of our power needs now met through green energy, we are significantly less exposed to fossil fuel supply constraints and power price volatility. As we scale up renewables, waste heat recovery and battery storage across our operations, we are building an energy foundation for stable, long-term growth.”
UltraTech commissioned 430 MW of green energy capacity in FY26 and continues to expand its renewable energy and waste heat recovery portfolio.
The company is also progressively integrating Battery Energy Storage Systems across its operations to improve renewable energy utilisation and supply reliability.
In 2025, UltraTech operationalised what it described as India’s first on-site hybrid round-the-clock renewable energy project at Sewagram Cement Works in Gujarat. The project combines solar, wind and battery storage.
As part of its decarbonisation strategy, UltraTech said it has not invested in new captive thermal power capacity for either greenfield projects or brownfield expansions at its integrated units for more than a decade.
The company said its expanding green energy portfolio is helping reduce dependence on conventional grid electricity and fossil fuel-based power, while lowering exposure to fluctuations in coal and electricity prices.
UltraTech aims to increase green energy’s share in its total power mix to 85 per cent by 2030. As a member of RE100, it has also committed to meeting 100 per cent of its electricity requirement through renewable sources by 2050.
UltraTech Cement, the cement flagship of the Aditya Birla Group, has a total grey cement capacity of 210.1 MTPA and white cement and putty capacity of 3.5 MTPA. The company is also a signatory to the GCCA Climate Ambition 2050 and has committed to the GCCA Net Zero Concrete roadmap.
JSW Cement Commissions 1 MTPA Unit in Rajasthan
Wonder Cement appoints Mahesh Singh as VP Corporate Brand Communication
JSW Cement commissions additional 1 MTPA grinding unit in Rajasthan
JSW Cement Boards Approve Proposed Shiva Cement Merger
JSW Cement commissions additional 1 MTPA grinding unit at Nagaur
JSW Cement Commissions 1 MTPA Unit in Rajasthan
Wonder Cement appoints Mahesh Singh as VP Corporate Brand Communication
JSW Cement commissions additional 1 MTPA grinding unit in Rajasthan
JSW Cement Boards Approve Proposed Shiva Cement Merger

