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Balancing Demand and Sustainability

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ICR discusses India’s rapid advances in renewable energy, on track to exceed its 2030 targets, even as the rising energy demands challenge complete reliance on sustainable sources.

The cement industry, a cornerstone of infrastructure development, has long been associated with high emissions, particularly of CO2. This sector alone is responsible for approximately 8 per cent of global carbon dioxide emissions, primarily due to the energy-intensive processes of clinker production and calcination. Beyond carbon emissions, cement production also generates particulates, nitrogen oxides (NOx), sulphur oxides (SOx), and other pollutants, contributing to environmental degradation and health risks. With the global push towards sustainable practices and carbon neutrality, addressing emissions in the cement industry has become imperative.
According to Climate Change Performance Index, India ranks 7 in 2024. India receives a high ranking in the GHG Emissions and Energy Use categories, but a medium in Climate Policy and Renewable Energy, as in the previous year. While India is the world’s most populous country, it has relatively low per capita emissions. Data shows that in the per capita GHG category, the country is on track to meet a benchmark of well below 2°C.
India’s situation underscores the complexity of transitioning to sustainable energy systems in the face of rising and fluctuating energy needs. International support is crucial for India to access advanced technologies, financial resources, and best practices that can accelerate its transition to a sustainable energy future. Our analysis shows that with current policies, India will overachieve its conditional NDC targets of achieving 50 per cent non-fossil capacity by 2030, so it could set stronger targets. India has ambitious renewable energy plans as outlined in the National Electricity Plan 2023 (NEP2023) aiming for a share of installed capacity of 57 per cent and 66 per cent in 2026-27 and 2031-32, respectively. Share of renewable energy capacity in India reached 44 per cent, ranked fourth in the world in renewable energy capacity installations in 2023, after China, the US and Germany. The NEP2023 is reflected in the lower bound of our current policy and action pathway.
India has seen a steady increase in renewable energy deployment, including both utility-scale and rooftop solar, leading to the share of coal capacity dropping below 50 per cent for the first time. However, this increase in renewable energy capacity is barely able to keep up with the surging demand. As a result, the electricity generation share of renewable energy, including large hydro, remains at around 18 per cent, showing no improvement since last year. Investment in renewable energy projects in India are projected to increase by over 83 per cent to around USD 16.5 bn in 2024, with fossil fuel companies also diversifying their investments into the renewable sector. Despite this, India has not committed to phasing out coal power or fossil gas.
The National Electricity Plan indicated a temporary halt in coal capacity addition, but current under-construction capacity exceeds the threshold stated in these plans. While new gas power projects have been abandoned, the utilisation of existing gas power plants has increased to meet energy demand driven by severe heat stress.

Understanding Emissions in Cement Production
Primary Sources of Emissions: Cement production emissions stem mainly from three sources: calcination, fuel combustion, and electricity use. During calcination, limestone is heated to produce clinker, releasing CO2 as a by-product. This process alone accounts for roughly 60 per cent of emissions in cement manufacturing. The remaining emissions result from burning fossil fuels in kilns to achieve the high temperatures needed for calcination and from electricity consumption across production stages.
Raju Ramchandran, SVP Manufacturing (Cluster Head – Central), Nuvoco Vistas, says, “We consistently track air emissions from fuel combustion in our cement manufacturing and power generation operations. The burning of fossil fuels releases pollutants such as Oxides of Sulphur (SOx), Oxides of Nitrogen (NOx), and Particulate Matter (PM), which require stringent monitoring.”
“We ensure compliance with regulatory standards by using the Continuous Emission Monitoring System (CEMS) to monitor these emissions. For the FY 23-24, both our stack and fugitive emissions have stayed within the permissible limits set by Pollution Control Boards. Moreover, our ongoing monitoring of fugitive emissions ensures that we meet the prerequisite air quality standards,” he adds.
In addition to CO2, the cement industry releases various pollutants that pose risks to air quality and public health. These include particulate matter, NOx, and SOx, which can lead to respiratory and cardiovascular issues, acid rain, and ecosystem imbalances.
Governments worldwide are setting increasingly stringent regulations to curb industrial emissions. Standards such as the EU Emissions Trading System and India’s National Action Plan on Climate Change encourage cement manufacturers to adopt cleaner technologies. Many countries now impose limits on NOx, SOx and particulate emissions, with the aim of minimising the industry’s environmental impact.

Challenges in Reducing Emissions
High carbon intensity of cement production: Cement’s high carbon intensity largely stems from the chemical reactions involved in transforming limestone into clinker, making emissions difficult to reduce without altering core processes. Additionally, achieving the necessary kiln temperatures requires significant energy, often derived from coal or natural gas.
Operational limitations: Altering the traditional cement production process can compromise the quality and durability of the end product. Adapting existing production lines for lower emissions involves extensive R&D and technical trials to ensure the finished cement meets industry standards.
Financial constraints: The cost of implementing green technology is high, creating economic challenges, particularly for smaller cement manufacturers. Equipment upgrades, energy-efficient kilns, and carbon capture facilities require considerable investment, which many companies find difficult to justify without strong financial incentives.
Balancing market demands and environmental goals: With global infrastructure demands rising, the cement industry faces pressure to meet growing production needs while simultaneously working to reduce emissions. Balancing these competing demands requires innovation, efficient resource management, and support from stakeholders.

Technological Innovations for Emission Reduction
Alternative fuels and energy sources: One of the most effective ways to reduce emissions is by replacing fossil fuels with alternatives like waste-derived fuels, biomass, or biofuels. Some manufacturers are incorporating solar and wind energy to power auxiliary processes, further reducing reliance on traditional energy sources.
Sudhir Pathak, Head- Central Design & Engg (CDE), QA, Green Hydrogen, Hero Future Energies, says, “The cement industry is one of the largest consumers of grid power (Scope 2) and also a guzzler of in-process fossil CO2 (Scopem1) including process-based CO2 through limekilns. Decarbonisation can be achieved only up to 50 per cent to 60 per cent through plain hybrid solar and wind. However, for achieving balance 40 per cent, storage is essential, be it chemical or mechanical. Today, HFE is ready to provide such bespoke storage solutions as is evident through several complex RTC tenders that we have won in the last 6-8 months floated by agencies like SECI, NTPC and SJVN. These include tenders for FDRE projects, peak power, load following, etc. Further, regarding green hydrogen and its derivatives, we are ready to apply these for decarbonising industrial heating and mobility.”
Carbon Capture and Storage (CCS): CCS technology captures emissions at the source, storing CO2 to prevent it from entering the atmosphere. Recent advancements in CCS technology make it a viable option for large-scale cement plants, although high costs and infrastructure requirements remain obstacles to widespread adoption.
Clinker Substitution: Reducing clinker content is a promising method for emission reduction, achieved by using supplementary cementitious materials (SCMs) such as fly ash, slag, and calcined clay. These materials not only reduce CO2 emissions but also enhance the durability and performance of cement. SCMs are gradually becoming industry-standard components, especially in eco-friendly and green cement products.
Rajesh Kumar Nayma, Assistant General Manager – Environment, Wonder Cement, says, “The use of AFR plays a critical role in our strategy to reduce the environmental footprint of cement production. By substituting traditional fossil fuels with waste-derived alternatives like biomass, refuse-derived fuel (RDF) and industrial by-products, we significantly lower CO2 emissions and reduce the demand for natural resources. The utilisation of supplementary cementitious materials (SCMs), such as fly ash, helps in reducing clinker consumption, which is a major source of carbon emissions in cement production. This not only decreases our reliance on energy-intensive processes but also promotes waste recycling and resource efficiency. AFR adoption is an integral part of our commitment to the circular economy, ensuring that we minimise waste and optimise the use of materials throughout the production cycle, ultimately contributing to a more sustainable and eco-friendly cement industry.”
“WCL is exploring transitioning from fossil fuels to cleaner alternatives like biofuels or hydrogen or RDF/plastic waste/other hazardous waste. Till date, 5 per cent TSR has been achieved, while the intent is to achieve more than 20 per cent TSR. WCL is utilising the hazardous and other waste as an alternative fuel or raw material. We have used more than 3 lakh metric tonne of hydrogen waste and other waste in FY-2023-24,” he adds.
Improving energy efficiency is critical for emissions reduction. Technologies like high-efficiency kilns, heat recovery systems, and process optimisation techniques are helping manufacturers achieve more output with less energy. These measures reduce the carbon footprint while lowering operational costs.

The Role of SCMs
SCMs serve as partial replacements for clinker, providing a dual benefit of reduced carbon emissions and improved product resilience. The use of materials like fly ash and slag also helps mitigate industrial waste, contributing to a circular economy. Fly ash, slag, and silica fume are among the most widely used SCMs. Each has unique properties that contribute to cement’s strength, workability, and durability. By incorporating SCMs, manufacturers can produce cement with a lower environmental footprint without compromising quality.
While SCMs are effective, several obstacles hinder their widespread adoption. Supply chain constraints, material variability, and lack of technical standards are challenges that manufacturers face. Additionally, geographic limitations impact access to certain SCMs, creating disparities in their usage across regions.

Policy and Industry Collaboration
Policies play a critical role in driving green transitions within the cement industry. Carbon credits, tax incentives, and funding for R&D are some measures governments have introduced to support emission reduction. India’s Perform, Achieve, and Trade (PAT) scheme is an example of a policy incentivising industrial energy efficiency.
Collaborations between government entities, private corporations, and research institutions foster innovation and accelerate the adoption of sustainable practices. Partnerships can also help address funding gaps, allowing companies to explore new technologies without bearing the full financial burden.
International frameworks such as the Paris Agreement and industry-led efforts like the Global Cement and Concrete Association (GCCA) are setting targets for sustainable cement production. These initiatives encourage the sector to adopt environmentally friendly practices and set a roadmap toward achieving net-zero emissions.

Towards a Net-Zero Future
Reaching net-zero emissions is an ambitious but necessary goal for the cement industry. Realistic targets, set with interim milestones, allow companies to gradually transition to greener processes while maintaining production efficiency. Continued investment in R&D is crucial for discovering new methods of emission reduction. Emerging technologies such as carbon-negative materials, alternative binders, and low-carbon clinkers hold promise for the future, potentially transforming cement production into a more sustainable process.
Increasingly, consumers and investors are prioritising sustainability, placing pressure on companies to reduce their environmental impact. This shift in consumer sentiment is driving the cement industry to adopt green practices and focus on transparency in emissions reporting.

Conclusion
The journey toward reducing environmental impact in the cement industry is complex and multifaceted, requiring a combination of innovation, policy support, and industry collaboration. By adopting alternative fuels, implementing carbon capture technology, integrating SCMs, and improving energy efficiency, the industry can take significant strides in minimising its carbon footprint. Achieving sustainability in cement production is essential not only for the industry’s future but also for the planet’s well-being. Together, industry players, policymakers, and consumers can support the transition to a net-zero future, ensuring that cement remains a vital yet sustainable component of global infrastructure.

– Kanika Mathur

Concrete

Merlin Prime Spaces Acquires 13,185 Sq M Land Parcel In Pune

Rs 273 crore purchase broadens the developer’s Pune presence

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Merlin Prime Spaces (MPS) has acquired a 13,185 sq m land parcel in Pune for Rs 273 crore, marking a notable expansion of its footprint in the city.

The transaction value converts to Rs 2,730 mn or Rs 2.73 bn.

The parcel is located in a strategic area of Pune and the firm described the acquisition as aligned with its growth objectives.

The deal follows recent activity in the region and will be watched by investors and developers.

MPS said the acquisition will support its planned development pipeline and enable delivery of commercial and residential space to meet local demand.

The company expects the site to provide flexibility in product design and phased development to respond to market conditions.

The move reflects an emphasis on land ownership in key suburban markets.

The emphasis on land acquisition reflects a strategy to secure inventory ahead of demand cycles.

The purchase follows a period of sustained investor interest in Pune real estate, driven by expanding office ecosystems and residential demand from professionals.

MPS will integrate the new holding into its existing portfolio and plans to engage with local authorities and stakeholders to progress approvals and infrastructure readiness.

No financial partners were disclosed in the announcement.

The firm indicated that timelines will depend on approvals and prevailing market conditions.

Analysts note that strategic land acquisitions at scale can help developers manage costs and timelines while preserving optionality for future projects.

MPS will now hold an enlarged land bank in the region as it pursues growth, and the acquisition underlines continued corporate appetite for measured expansion in second tier cities.

The company intends to move forward with detailed planning in the coming months.

Stakeholders will assess how the site is positioned relative to existing infrastructure and connectivity.

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Concrete

Adani Cement and Naredco Partner to Promote Sustainable Construction

Collaboration to focus on skills, technology and greener practices

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Adani Cement has entered a strategic partnership with the National Real Estate Development Council (Naredco) to support India’s construction needs with a focus on sustainability, workforce capability and modern building technologies. The collaboration brings together Adani Cement’s building materials portfolio, research and development strengths and technical expertise with Naredco’s nationwide network of more than 15,000 member organisations. The agreement aims to address evolving demand across housing, commercial and infrastructure sectors.

Under the partnership, the organisations will roll out skill development and certification programmes for masons, contractors and site supervisors, with training to emphasise contemporary construction techniques, safety practices and quality standards. The programmes are intended to improve project execution and on-site efficiency and to raise labour productivity through standardised competencies. Emphasis will be placed on practical training and certification pathways that can be scaled across regions.

The alliance will function as a platform for knowledge sharing and technology exchange, facilitating access to advanced concrete solutions, innovative construction practices and modern materials. The effort is intended to enhance structural durability, execution quality and environmental responsibility across developments while promoting adoption of low-carbon technologies and green cement alternatives. Companies expect these measures to contribute to longer term resilience of built assets.

Senior executives conveyed that the partnership reflects a shared commitment to strengthening quality and sustainability in construction and that closer engagement with developers will help integrate advanced materials and technical support throughout the project lifecycle. Leadership noted the need for responsible construction practices as urbanisation accelerates and indicated that the association should encourage wider adoption of green building norms and collaboration within the real estate and construction ecosystem.

The organisations said they will also explore integrated building solutions, including ready-mix concrete offerings, while supporting initiatives aligned with affordable and inclusive housing. The partnership will progress through engagements, conferences and joint training programmes targeting rapidly urbanising cities and growth centres where demand for efficient and environmentally responsible construction grows. Naredco, established under the aegis of the Ministry of Housing and Urban Affairs, will leverage its policy and advocacy role to support implementation.

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Operational Excellence Redefined!

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Operational excellence in cement is no longer about producing more—it is about producing smarter, cleaner and more reliably, where cost per tonne meets carbon per tonne.

Operational excellence in cement has moved far beyond the old pursuit of ‘more tonne’. The new benchmark is smarter, cleaner, more reliable production—delivered with discipline across process, people and data. In an industry where energy can account for nearly 30 per cent of manufacturing cost, even marginal gains translate into meaningful value. As Dr SB Hegde, Professor, Jain College of Engineering & Technology, Hubli and Visiting Professor, Pennsylvania State University, USA, puts it, “Operational excellence… is no longer about producing more. It is about producing smarter, cleaner, more reliably, and more sustainably.” The shift is structural: carbon per tonne will increasingly matter as much as cost per tonne, and competitiveness will be defined by the ability to stabilise operations while steadily lowering emissions.

From control rooms to command centres

The modern cement plant is no longer a handful of loops watched by a few operators. Control rooms have evolved from a few hundred signals to thousands—today, up to 25,000 signals can compete for attention. Dr Rizwan Sabjan, Head – Global Sales and Proposals, Process Control and Optimization, Fuller Technologies, frames the core problem plainly: plants have added WHRS circuits, alternative fuels, higher line capacities and tighter quality expectations, but human attention remains finite. “It is very impossible for an operator to operate the plant with so many things being added,” he says. “We need somebody who can operate 24×7… without any tiredness, without any distraction… The software can do that for us better.”

This is where advanced process control shifts from ‘automation spend’ to a financial lever. Dr Hegde underlines the logic: “Automation is not a technology expense. It is a financial strategy.” In large kilns, a one per cent improvement is not incremental—it is compounding.

Stability is the new productivity

At the heart of operational excellence lies stability. Not because stability is comfortable, but because it is profitable—and increasingly, low-carbon. When setpoints drift and operators chase variability, costs hide in refractory damage, thermal shocks, stop-start losses and quality swings. Dr Sabjan argues that algorithmic control can absorb process disturbances faster than any operator, acting as ‘a co-pilot or an autopilot’, making changes ‘as quick as possible’ rather than waiting for manual intervention. The result is not just fuel saving—it is steadier operation that extends refractory life and reduces avoidable downtime.

The pay-off can be seen through the lens of variability: manual operation often amplifies swings, while closed-loop optimisation tightens control. As Dr Sabjan notes, “It’s not only about savings… there are many indirect benefits, like increasing the refractory life, because we are avoiding the thermal shocks.”

Quality control

If stability is the base, quality is the multiplier. A high-capacity plant can dispatch enormous volumes daily, and quality cannot be a periodic check—it must be continuous. Yet, as Dr Sabjan points out, the biggest error is not in analysis equipment but upstream: “80 per cent of the error is happening at the sampling level.” If sampling is inconsistent, even the best XRF and XRD become expensive spectators.

Automation closes the loop by standardising sample collection, transport, preparation, analysis and corrective action. “We do invest a lot of money on analytical equipment like XRD and XRF, but if it is not put on the closed loop then there’s no use of it,” he says, because results become person-dependent and slow.

Raju Ramachandran, Chief Manufacturing Officer (East), Nuvoco Vistas Corp, reinforces the operational impact from the plant floor: “There’s a stark difference in what a RoboLab does… ensuring that the consistent quality is there… starts right from the sample collection.” For him, automation is not about removing people; it is about making outcomes repeatable.

Human-centric automation

One of the biggest barriers to performance is not hardware—it is fear. Dr Sabjan describes a persistent concern that digital tools exist to replace operators. “That’s not the way,” he says. “The technology is here to help operator… not to replace them… but to complement them.” The plants that realise this early tend to sustain performance because adoption becomes collaborative rather than forced.

Dr Hegde adds an important caveat: tools can mislead without competence. “If you don’t have the knowledge about the data… this will mislead you… it is like… using ChatGPT… it may tell the garbage.” His point is not anti-technology; it is pro-capability. Operational excellence now requires multidisciplinary teams—process, chemistry, physics, automation and reliability—working as one.

GS Daga, Managing Director, SecMec Consultants, takes the argument further, warning that the technology curve can outpace human readiness: “Our technology movement AI will move fast, and our people will be lagging behind.” For him, the industry’s most urgent intervention is systematic skilling—paired with the environment to apply those skills. Without that, even high-end systems remain underutilised.

Digital energy management

Digital optimisation is no longer confined to pilots; its impact is increasingly quantifiable. Raghu Vokuda, Chief Digital Officer, JSW Cement, describes the outcomes in practical terms: reductions in specific power consumption ‘close to 3 per cent to 7 per cent’, improvements in process stability ‘10 per cent to 20 per cent’, and thermal energy reductions ‘2–5 per cent’. He also highlights value beyond the process line—demand optimisation through forecasting models can reduce peak charges, and optimisation of WHRS can deliver ‘1 per cent to 3 per cent’ efficiency gains.

What matters is the operating approach. Rather than patchwork point solutions, he advocates blueprinting a model digital plant across pillars—maintenance, quality, energy, process, people, safety and sustainability—and then scaling. The difference is governance: defined ownership of data, harmonised OT–IT integration, and dashboards designed for each decision layer—from shopfloor to plant head to network leadership.

Predictive maintenance

Reliability has become a boardroom priority because the cost of failure is blunt and immediate. Dr Hegde captures it crisply: “One day of kiln stoppage can cost several crores.” Predictive maintenance and condition monitoring change reliability from reaction to anticipation—provided plants invest in the right sensors and a holistic architecture.

Dr Sabjan stresses the need for ‘extra investment’ where existing instrumentation is insufficient—kiln shell monitoring, refractory monitoring and other critical measurements. The goal is early warning: “How to have those pre-warnings… where the failures are going to come… and then ensure that the plant availability is high, the downtime is low.”

Ramachandran adds that IoT sensors are increasingly enabling early intervention—temperature rise in bearings, vibration patterns, motor and gearbox signals—moving from prediction to prescription. The operational advantage is not only fewer failures, but planned shutdowns: “Once the shutdown is planned in advance… you have lesser… unpredictable downtimes… and overall… you gain on the productivity.”

Alternative fuels and raw materials

As decarbonisation tightens, AFR becomes central—but scaling it is not simply a procurement decision. Vimal Kumar Jain, Technical Director, Heidelberg Cement, frames AFR as a structured programme built on three foundations: strong pre-processing infrastructure, consistent AFR quality, and a stable pyro process. “Only with the fundamentals in place can AFR be scaled safely—without compromising clinker quality or production stability.”

He also flags a ground reality: India’s AFR streams are often seasonal and variable. “In one season to another season, there is major change… high variation in the quality,” he says, making preprocessing capacity and quality discipline mandatory.

Ramachandran argues the sector also needs ecosystem support: a framework for AFR preprocessing ‘hand-in-hand’ between government and private players, so fuels arrive in forms that can be used efficiently and consistently.

Design and execution discipline

Operational excellence is increasingly determined upstream—by the choices made in concept, layout, technology selection, operability and maintainability. Jain puts it unambiguously: “Long term performance is largely decided before the plant is commissioned.” A disciplined design avoids bottlenecks that are expensive to fix later; disciplined execution ensures safe, smooth start-up with fewer issues.

He highlights an often-missed factor: continuity between project and operations teams. “When knowledge transfer is strong and ownership carries beyond commissioning, the plant stabilises much faster… and lifecycle costs reduce significantly.”

What will define the next decade

Across the value chain, the future benchmark is clear: carbon intensity. “Carbon per ton will matter as much as cost per ton,” says Dr Hegde. Vokuda echoes it: the industry will shift from optimising cost per tonne to carbon per ton.

The pathway, however, is practical rather than idealistic—low-clinker and blended cements, higher thermal substitution, renewable power integration, WHRS scaling and tighter energy efficiency. Jain argues for policy realism: if blended cement can meet quality, why it shall not be allowed more widely, particularly in government projects, and why supplementary materials cannot be used more ambitiously where performance is proven.

At the same time, the sector must prepare for CCUS without waiting for it. Jain calls for CCUS readiness—designing plants so capture can be added later without disruptive retrofits—while acknowledging that large-scale rollout may take time as costs remain high.

Ultimately, operational excellence will belong to plants that integrate—not isolate—the levers: process stability, quality automation, structured AFR, predictive reliability, disciplined execution, secure digitalisation and continuous learning. As Dr Sabjan notes, success will not come from one department owning the change: “Everybody has to own it… then only… the results could be wonderful.”

And as Daga reminds the industry, the future will reward those who keep their feet on the ground while adopting the new: “I don’t buy technology for the sake of technology. It has to make a commercial sense.” In the next decade, that commercial sense will be written in two numbers—cost per tonne and carbon per tonne—delivered through stable, skilled and digitally disciplined operations.

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