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Construction chemicals take concrete shape

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Construction chemicals are essential for high quality concrete and for the improvement of concrete performance – they account for nearly 2 per cent-5 per cent of the project cost but the benefits realised are far more than the increase in the cost of the project.

India’s construction chemicals industry was valued at Rs 3,500 crore in the year 2014 and grew from Rs 1,900 crore since 2009. It is expected to grow close to 14-16 per cent per annum for the next five years. Admixtures constitute the majority of the market with 42 per cent share. Flooring and waterproofing agents are the next leading segments with 14 per cent share each. Chemicals for repair and rehabilitation constitute another 12 per cent of the market while the remaining 18 per cent is formed by adhesives & sealants. The share of flooring chemicals is high in the Indian market as compared to the developed world while India has a low share of tiling, sealants and waterproofing. Refer to Figure 1.

The use of construction chemicals not only depends on the quality of materials used but equally depends on proper application. Quite often the desired results are not obtained due to improper application. The manufacturers will have to invest in developing the right kind of agencies with adequate tools and equipments as applicators. A large number of multinational (MNC) players along with local manufacturers are present in India. MNCs are trying to set up manufacturing facilities here in India. The top 7 players account for ~50 per cent of the market; next 20 players ~25 per cent and the remaining 25 per cent comprises small and unorganised players.

Construction chemicals account for nearly 2 per cent-5 per cent of the project cost but the benefits realised are far more than the increase in the cost of the project. Some of these chemical products help in minimising the quantities of cement and water used in the construction. Construction chemicals are essential for high quality concrete and for promoting the improvement of concrete performance.

Construction chemical segments
As stated above, construction chemicals can be divided into six major segments. Refer Figure 2.The market is largely driven by concrete admixtures. Refer to Figure 1.

Admixtures
Generally admixtures are used for getting better workability, more strength and finishing. Chemical admixtures are added to the mix immediately before or during mixing. Admixtures are primarily used to reduce water content in concrete or to keep the concrete in flowing condition for longer time. In the market there are three types of admixtures. Ligno based, SNF (Sulfonated Naphthalene Formaldehyde) & SMF (Sulfonated Melamine Formaldehyde) based and PCE (Polycarboxylate ether) based. The raw materials for manufacturing of PCE admixtures have not been easily available in India. But a few companies have now started producing them domestically in the recent past.

Flooring agents
The construction chemicals for flooring are mostly epoxy and polyurethane based. Industrial flooring is expected to meet specific demands such as abrasion, load impact, chemical attack, moisture penetration, strengthening of damaged floors as well as improving the aesthetic appeal of the floor. Some time they are used to provide certain features such as slip resistance, static resistance, fire resistance, antibacterial properties, and so on. Flooring compounds are largely used at the finishing stage of the construction. Major commercial complexes, shopping malls and hospitals prefer such products. Epoxy and floor hardeners constitute the major share of the market followed by PU based flooring agents.

Waterproofing agents
Waterproofing caters to various end-use applications with products based on PU, polymers like SBR & Acrylic. These compounds are available in liquid, solid, slurry and two-component coating forms. Waterproofing compounds are designed to make the concrete layer watertight. These compounds or membranes can be very effective when applied on the exterior surface. Waterproofing compounds are also added during the construction as integral water-proofer while mixing of concrete or mortar. Post-construction it is a preventive and maintenance waterproofing ingredient.

Repair & Rehabilitation
Repair and rehabilitation is a highly unexplored and under-developed market. Rehabilitation is reconstruction of the structural components which are damaged. The products include cement based repair mortars, epoxy based mortars and other products like rust removers, anti-corrosion products etc.

Cementitious mortars are most frequently used due to their lower prices as well as the ease of usage. Polymer-based repair and rehabilitation products are widely used as they are less expensive than epoxy-based material and also comply with the desired strength criteria. Epoxy-based mortars are a growing segment and skilled labour is required for most of the product applications.

Subcategories
Tile adhesives:
This is one such market segment which is highly undervalued due to lack of knowledge. Even many engineers today feel that cement is a better binder for fixing tiles. On many occasions when wrong grade of cement is used, the users can land up in serious problems. Tile fixing mortars are suitable materials for such use. Epoxy adhesives: Epoxy resins are two component cold curing adhesives which produce high strength durable bonds. These adhesives may be used internally or externally and are resistant to oils, water, dilute acids, alkalis and most solvents. Sealants: Sealants are used to seal expansion joints, cracks, joints in concrete roads and to fill gaps between concrete members. Major types of sealants include- Polysulphide sealants: These are most commonly used in the construction industry as expansion joints for concrete roads, structural joints and Others: Polyurethane sealants: These are used for high-end applications where high flexibility and bonding strength are required.

Silicone sealants: These are generally used where good bonding is required between two dissimilar surfaces such as fixing of glass on metal frame.

Grouts: Grouts are ready-to-use mixes for giving extra strength for the foundations or any other concrete structural member. They are also used for repair and sometimes even for new construction or sealing of cracks or gaps. These can be injectable materials. Epoxy-based liquid grouting compounds are mainly injected into the walls to fill hairline cracks and gaps, thereby improving the strength of the structure. Cementitious grouts are used for imparting extra strength to machine foundations, base plate or anchor bolts for machines or equipment and others. They are also used for repair of building structures and in heavy industries such as steel, power plants and ports. Polyester-based grouts are also available, which are used for anchoring to impart strength to foundations that must be achieved in limited available space. Grouts can also be made to have special characteristics such as fast setting, free flow, on-shrink and others by addition of different additives as per the end-user requirement.

Curing compounds
These are chemicals which are applied over the surface of concrete so that one does not need water for curing concrete. These chemicals have great potential in a country like India where ambient temperature during summer is quite high. High rise buildings and inaccessible locations provide great opportunity. Even otherwise for conservation of water, these compounds will have good business potential in the years to come. But in today’s scenario these products have not been doing enough business. The reasons attributed can be lack of awareness.

Major players
There are a large number of global construction companies who have set up local manufacturing operations in India. The top 7 players account for ~50 per cent of the market; next 20 players ~25 per cent and the remaining 25 per cent comprises small and unorganised players. Based on revenues, top 5 players are Pidilite, BASF, Sika, Fosroc and Chryso (formerly SWC). The key strength of Pidlite is its penetration in the retail segment while that of BASF is the institutional segment. Chryso, after takeover of SWC has increased its footprint in India.

Challenges
The industry faces many challenges in spite of the strong growth rates. The low awareness levels, lack of skilled labour and high price-sensitivity of customers are a few. Hence, it becomes imperative for construction chemical manufacturers to invest in effective marketing and distribution of products to make users aware of their applications and benefits. Providing technical training to workers about appropriate usage of chemicals in construction will also ensure correct application and better results, reinforcing the customers’ belief in the utility of construction chemicals. The market of construction chemicals in India is still underdeveloped when compared to other countries, such as China, which accounted for 42 per cent of the global construction chemicals consumption in 2014. User awareness is very low regarding chemical techniques and construction aids. Raw material availability The durability of material has not been studied extensively by manu-facturers under Indian conditions. The chemical protection and maintenance is not well understood by the user. The application tools or accessories need to be updated. The code provision or the user guideline with product is missing.

The industry lacks in relevant consumer standards for construction. Market participants are also frequently challenged by the absence of quality standards for manufacture and application of construction chemicals which leads to price wars. The industry is expected to reach Rs 7,000 crore by the year 2019. Also, increasing awareness amongst industry players regarding compliance with international standards is expected to promote the adoption of best practices in the industry. Ban on onsite mixing of concrete and compulsory usage of ready-to-mix cement in metros are the key govern-ment regulations which could have significant impact on industry growth. Sand and bricks, apart from steel, cement and aggregate are the prime raw materials that go into construction. Due to non-availability of natural sand, the industry has started using crushed stone sand and artificial sand. This is likely to impact the usage and requirements of construction chemicals in the market as the quality specifications of the concrete from artificial sand would be different than that of the natural sand. The Indian Construction Industry is fast adopting the best practices from across the world and implementing consumer standards matching international standards. This will help increase the current penetration levels of construction chemicals. Few of the recent developments can forecast the upcoming trends in the usage of construction chemicals. Ban on on-site mixing of concrete is aimed at reducing pollution levels and in turn would generate demand for ready-mix concrete admixtures. Self-compacting concrete (SSC) is being preferred over normal-strength concrete as SSC doesn’t require external compaction and enhances strength of structure. Increased usage of SSC would drive the growth of special admixtures like plasticizers and retardants. High rise buildings are being developed in cities owing to space constraints. This trend is driving the growth of high performance concrete and increased use of admixtures and related construction chemicals.

Corrosion Mitigation
Corrosion is a common property exhibited by all the metals except gold and platinum. Hence the chemicals which are used to control the corrosion process gain importance. While repairing old structures there are different kind of chemicals used and for fresh concrete, in order to restrict the rate of corrosion, different type of chemicals are used. This is another sector which is set to grow.

Reference: 6th National Conference on Construction Chemicals by FICCI, New Delhi. Knowledge Paper on Construction Chemicals as Enabler for Smart Cities.

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Concrete

Ramco Cements Campaign Wins Six Kyoorius Honours

Hard Worker campaign wins Grand Prix for Eco Plaster film

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The Ramco Cements Limited’s Hard Worker campaign has achieved a major milestone at the prestigious Kyoorius Creative Awards, winning six honours including the coveted Grey Elephant Grand Prix for the Eco Plaster film. The awards were announced and presented at the Kyoorius Creative Awards Night 2026 held on 23rd May 2026 at the Jio World Convention Centre, Mumbai.

Competing alongside some of the country’s leading brands and agencies, the campaign received recognition across multiple creative categories, reaffirming the power of authentic storytelling rooted in the lives of hardworking people. The Eco Plaster commercial, which highlighted the importance of water conservation through innovative construction solutions, emerged as the campaign’s biggest winner, securing most of the honours.

The campaign’s wins include: 
Grey Elephant (Grand Prix) – Eco Plaster 
Blue Elephant – Best Film – Eco Plaster
Blue Elephant – Best Direction – Eco Plaster
Blue Elephant – Best Music – Eco Plaster
Baby Elephant – Best Direction -Tortoise & Hare
Baby Elephant – Best Use of Humour – Eco Plaster

Established in 2014, the Kyoorius Creative Awards recognise and celebrate creative excellence across India’s advertising, marketing and communications industries. Presented by Zee Entertainment Enterprises and powered by the USA-based The Clio Awards, the awards are regarded among the country’s most respected creative honours.

Known for their ethical and neutral judging process, the Kyoorius Creative Awards evaluate work purely on merit through a non-hierarchical awards structure, without Gold, Silver or Bronze distinctions. The iconic Elephant symbolises memorable work that leaves a lasting impact on the industry.

The Hard Worker campaign by The Ramco Cements Limited was conceived around the insight that true strength and progress are built through everyday hard work. Through emotionally resonant storytelling, distinctive craft and culturally rooted narratives, the campaign connected strongly with audiences across markets. The integrated campaign was rolled out across television, digital platforms, outdoor media and extensive on-ground activations, helping strengthen the brand’s connect with consumers, engineers, masons and trade communities alike.

Commenting on the achievement, A V Dharmakrishnan, CEO of Ramco Cements, said: “Winning at the Kyoorius Creative Awards is a proud moment for all of us. The Hard Worker campaign was created as a tribute to the spirit of hardworking people who form the backbone of our industry and our nation. These recognitions reaffirm our belief that authentic, meaningful storytelling has the power to create a deep and lasting connection with people.”

Balaji K Moorthy, Executive Director – Marketing, Ramco Cements, added: “The Hard Worker campaign was built on a simple but powerful insight – that hard work deserves recognition and respect. We wanted the communication to feel rooted, emotional and culturally relevant while also pushing creative boundaries. Winning six honours, including the Grey Elephant Grand Prix, is a tremendous validation of the idea, the craft and the collaborative effort of everyone involved in the campaign.”

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Concrete

GP Petroleums Q4 PAT Rises 8%

Lubricant maker reports Rs 9.3 crore profit in Q4FY26

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GP Petroleums reported an 8 per cent rise in PAT to Rs 9.3 crore in Q4FY26, compared to Rs 8.6 crore in Q4FY25. Revenue from operations stood at Rs 163 crore, compared to Rs 183 crore in the corresponding quarter last year.

EBITDA for Q4FY26 increased to Rs 14.7 crore from Rs 13.2 crore in Q4FY25, while EBITDA margin improved to 9 per cent from 7 per cent. The company said its performance was supported by operational efficiencies, strong customer relationships and an expanding product portfolio.

For FY26, revenue from operations rose 5 per cent to Rs 643 crore, compared to Rs 610 crore in FY25. EBITDA stood at Rs 44.7 crore, against Rs 42 crore in the previous year. PAT was Rs 26.50 crore, marginally higher than Rs 26.30 crore in FY25.

The company said FY26 PAT was impacted by a wage provision of Rs 3.25 crore, representing about 12 per cent of PAT. GP Petroleums continues to see opportunities in industrial lubricants, process oils and premium automotive lubricants, though geopolitical developments and crude-linked raw material cost volatility may pose short-to-medium-term challenges.

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Ramky Infra Order Book Crosses Rs 13,000 Crore

New order wins support resilient FY2026 performance

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Ramky Infrastructure reported a resilient FY2026 performance, supported by disciplined execution, cost efficiency and fresh order wins. The company secured new orders worth Rs 4,500 crore during Q4, taking its total order book above Rs 13,000 crore as of 31 March 2026.

Consolidated PAT grew 40 per cent year-on-year to Rs 283 crore in FY2026, compared to Rs 202 crore in FY2025. Standalone PAT rose 28 per cent to Rs 332 crore, while consolidated revenue from operations stood at Rs 1,846 crore. Standalone revenue from operations was Rs 1,679 crore.

During the year, the company secured orders worth Rs 6,500 crore across water, wastewater and industrial infrastructure. Key wins included a Rs 3,000 crore industrial park project from Maharashtra Industrial Development Corporation for a 1,000-hectare land parcel at Dighi Port Industrial Area, Maharashtra.

Ramky also secured a Rs 2,100 crore water and wastewater project from Hyderabad Metropolitan Water Supply and Sewerage Board for water transmission lines, and a Rs 1,400 crore EPC contract from Maharashtra Industrial Township Limited for the Dighi Port Industrial Area project.

The company generated Rs 160 crore through asset monetisation and Rs 165 crore through the stake sale of a stabilised asset, supporting equity requirements for new projects. The Board also recommended a final dividend of 10 per cent of the nominal value per share, subject to members’ approval.

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