Concrete

Ranveer Singh is the face of Dalmia Cement

Published

1 year ago

March 20, 2024

admin

The campaign ‘RCF Strong toh Ghar Strong’ by Dalmia Cement marks a significant shift in its brand focus, placing emphasis on guiding and assisting customers in the correct usage of cement for critical home building components, such as the roof, column and foundation. The campaign aims to raise awareness among home builders and contractors about the importance of selecting the right cement and employing it in the proper manner while adhering to best construction practices to ensure the strength and durability of their homes.
To enhance the campaign’s impact, superstar Ranveer Singh will be featured in it, adding more credibility to Dalmia Cement’s role as the ‘RCF Expert’. The comprehensive multimedia approach planned for the campaign aligns with the brand’s core strengths of technical knowledge and exceptional service, as reflected in the slogan ‘RCF Strong toh Ghar Strong.’

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Concrete

UltraTech Cement boosts capacity with new clinker line

Published

3 weeks ago

April 21, 2025

admin

UltraTech Cement has commissioned a 3.35 million tonnes per annum (Mt/yr) brownfield clinker line and one of two 2.7Mt/yr cement grinding mills at its Maihar facility in Madhya Pradesh. The second mill is expected to be operational in Q1 of FY2026. The company has also expanded its Dhule (1.2Mt/yr) and Durgapur (0.6Mt/yr) grinding units and inaugurated its first bulk terminal in Lucknow with a 1.8Mt/yr handling capacity.

Concrete

Ambuja Cements gets a new CEO

Published

3 weeks ago

April 21, 2025

Roshna

Ambuja Cements has named Vinod Bahety as its CEO for a three-year term, following Ajay Kapur’s elevation to Managing Director. Bahety, formerly the company’s CFO, brings over 25 years of experience in finance and manufacturing, including a previous role as Group Head of M&A at Adani Group. Other key appointments include Rakesh Tiwary as CFO, Madhavi Isanaka as Chief Digital Officer, Vaibhav Dixit as Manufacturing Head, and Ashwin Raikundaliya as Chief Sustainability Officer.

Image source:www.exchange4media.com

Concrete

‘Sabse Khaas Pehelwan’ by Nuvoco

Published

3 weeks ago

April 21, 2025

admin

Nuvoco Vistas Corp has introduced Nuvoco Duraguard Cement ‘Sabse Khaas Pehelwan’, a one-of-a-kind wrestling championship aimed at honouring and nurturing Haryana’s proud wrestling legacy. The initiative offers budding wrestlers an opportunity to compete at a professional level, gain visibility and represent their districts in a prestigious state-wide competition. ‘Seedhi Baat Hai, Duraguard Khaas Hai’ is aligned with Nuvoco’s brand philosophy.