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Climate change and pollution are undeniable realities

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Björn Fahle, Technical Sales and Project Engineer, Westeria, in conversation with Kanika Mathur about the innovative use of alternative fuels and waste management solutions.

Westeria is at the forefront of sustainable solutions, transforming waste into alternative fuels for the cement industry. Through innovative machinery and fuel feeding systems, the company enables efficient waste management while promoting greener practices in cement production. Read on to know more about its endeavours in establishing a sustainable ecosystem.

How are you associated with the cement industry, and how do you help better the operations of cement manufacturers?
We operate in two key areas to support the cement industry. On one side, we focus on creating value from waste materials such as municipal solid waste (MSW) and legacy waste. We are helping to reduce the massive waste mountains that are a challenge in India. Our machinery facilitates the sorting, screening, and size reduction of waste to produce alternative fuels, which can be utilised in the cement calciner. This process plays a significant role in waste management while providing a sustainable energy source.
On the other side, we provide alternative fuel feeding lines to the cement industry, enabling the transportation of alternative fuels from the ground to the calciner, which is often located 40 to 50 meters high and up to 200 meters away. These efforts not only address waste management issues but also contribute to reducing carbon emissions. By decreasing the dependency on coal and substituting it with alternative fuels, we are helping the cement industry adopt greener practices. Alternative fuels have a lower calorific value compared to coke or pet coke, and their integration into operations plays a pivotal role in reducing the industry’s carbon footprint.

Speaking of alternative fuels, how do you customise your offerings to address evolving needs?
Most of our current requests revolve around legacy waste and municipal solid waste, as these are the primary challenges India faces. The massive amounts of daily MSW and the existing mountains of waste make this area our main focus. While the use of alternative fuels is gradually evolving, the immediate priority is managing and utilising waste effectively.
Additionally, our shredders are versatile and cater to various applications beyond MSW and legacy waste. For instance, we offer shredders for tiles, wood, and plastic, allowing us to support recycling efforts across multiple industries. By processing wooden logs, plastics, and other materials, we add value to these waste streams, enabling their reuse or recycling into alternative products. This approach reflects
our commitment to sustainability and innovation in waste management.

How do you support the cement industry in becoming more sustainable?
Sustainability is a critical concern for the cement industry, especially in the context of reducing CO2 emissions. India has made remarkable progress in achieving its 2030 carbon emission targets, and the cement sector has been a significant contributor to this effort. By integrating alternative fuels into their operations, cement producers can significantly lower their carbon footprint.
We also foresee advancements in green cement production, with materials such as clay coming into the picture. Our work helps the cement industry transition towards greener practices by promoting the use of alternative fuels and improving the efficiency of fuel feeding systems. Sustainability is no longer optional—it is imperative for long-term environmental and industrial health. By reducing coal consumption and utilising alternative raw materials, we are
steadily contributing to the industry’s shift toward sustainable operations.

What challenges do you face in collaborating with the cement industry?
There are two primary challenges we face in India. First, the type of waste available here is highly contaminated, making the preparation of refuse-derived fuel (RDF) much more labour-intensive compared to other Asian countries. The contamination levels of waste in India demand higher efforts for segregation and processing, which adds complexity to our operations.
Second, the maintenance of machinery poses a significant challenge. Indian workers often do not prioritise proper care and maintenance of expensive machinery. These machines require regular maintenance and proper handling to ensure their longevity and performance. However, the tendency to push materials through the machines without adequate maintenance can lead to wear and tear, reducing their lifespan and efficiency. Segregation of waste—separating
dry waste from wet waste—is another critical aspect that is often overlooked. Proper planning and maintenance are crucial to preserving the functionality of these machines.

What role does technology play in maintaining and operating your machinery?
The alternative fuel recycling (AFR) sector is still in its early stages and operates on an open circuit system. Unlike closed systems used in traditional cement processes, where input materials are well-defined and controlled, AFR operations deal with unpredictable and variable input. This lack of standardisation poses challenges in designing systems that can adapt to such variability.
Currently, cement producers are primarily focused on cement production rather than waste recycling. As a result, recycling machinery often receives less attention and care. This mindset needs to change for the successful integration of recycling into cement production. Advanced technologies and processes must be developed to handle variable inputs effectively and establish more sustainable systems.

What are your views on achieving net zero carbon emissions?
Achieving net zero carbon emissions is a gradual process that requires significant effort and commitment. Drawing from experiences in other Asian countries, such as China, we can see the transformative impact of government-led initiatives. Over the past decade, China has made substantial progress in recycling and pollution control through decisive action and enforcement. While India’s democratic system may take longer to implement large-scale changes, steady progress is possible with strong government support and public awareness.
Sustainability must become an integral part of daily life. Climate change and pollution are undeniable realities, and addressing these challenges requires collective action. Industries, governments, and individuals must align their efforts to create a sustainable future. The cement industry, given its substantial environmental impact, has a pivotal role to play in this transition. By embracing sustainable practices and technologies, we can move closer to a cleaner and greener future.

Concrete

World Cement Association Annual Conference 2026 in Bangkok

Global leaders to focus on decarbonisation and digitisation

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The World Cement Association (WCA) will host its 2026 Annual Conference from 19–21 April 2026 at The Athenee Hotel in Bangkok, Thailand. The two-day programme will convene global cement industry leaders, policymakers, technology providers and stakeholders to examine strategic, operational and sustainability challenges shaping the sector’s next phase of transformation. The conference theme of shaping a sustainable future through digitisation, innovation and performance will frame sessions and networking opportunities across the event.\n\nThe programme will open with a comprehensive assessment of the global economic environment and its impact on cement markets, alongside regional outlooks across Asia and Europe. Speakers will address regulatory developments including carbon border adjustment mechanisms (CBAM) in Europe, progress in China’s carbon trading system and market dynamics in Thailand and South East Asia, and will outline practical decarbonisation pathways such as alternative fuels, next-generation supplementary cementitious materials (SCMs) and calcined clay developments. Sessions will also examine AI-enabled kiln optimisation and other digital approaches to improve plant performance.\n\nDay two will focus on overcapacity challenges and industry restructuring, using case studies and regional perspectives to provide delegates with practical insights into unlocking performance while accelerating decarbonisation. Discussions will explore digital maturity and AI-driven plant operations, manufacturing optimisation, sustainable building solutions and circular concrete models, together with evolving customer requirements across the construction value chain. The event will include the WCA Awards Ceremony at the Awards Gala Dinner on 20 April to recognise excellence in sustainability, innovation, safety and leadership.\n\nPhilippe Richart, chief executive officer of the WCA, said the sector was navigating a period of profound transformation, from managing overcapacity and market volatility to deploying AI and delivering measurable decarbonisation, and that the Annual Conference would bring global leaders together to exchange practical solutions and strengthen collaboration. Registration is open and tickets include admission to the two-day event, all sessions, refreshments and lunch, exhibition access and the Awards Gala Dinner. Further information on the programme is available via the WCA Annual Conference 2026 event page and queries on sponsorship or exhibition may be directed to events@worldcementassociation.org.

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Concrete

Assam Chief Minister Opens Star Cement Plant In Cachar

New plant aims to boost local industry and supply chains

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Chief Minister Himanta Biswa Sarma inaugurated the Star Cement plant in Cachar on 28 February 2026, marking the opening of a manufacturing facility designed to serve the region. The event was attended by state officials and company representatives, and it was reported with inputs from ANI. The plant is positioned as a strategic addition to the industrial landscape of southern Assam and is expected to improve the availability of construction materials for local projects.

The establishment is expected to generate employment opportunities and to stimulate ancillary businesses in the supply chain, including transport and local vendors. State officials indicated that the plant will enhance logistical efficiency by reducing the need to transport cement over long distances, which may lower construction costs for public and private projects. Observers said the presence of a regional cement facility can support housing and infrastructure initiatives that are underway or planned.

Government representatives reiterated that the state seeks to attract responsible investment that complements regional priorities and that the administration will continue to facilitate infrastructure and connectivity to support industrial operations. The inauguration was presented as consistent with broader efforts to diversify the industrial base in the northeast and to create an enabling environment for small and medium enterprises that supply goods and services to larger manufacturers.

Company sources and the state leadership underlined the importance of maintaining environmental safeguards while pursuing industrial growth, and they signalled that compliance with applicable norms will be a priority at the new facility. The announcement was framed as a step towards balanced development that links job creation, regional supply chains and local economic resilience. The report was prepared by the TNM Bureau with inputs from ANI.

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Concrete

Adani Cement, NAREDCO Form Strategic Alliance

 Partnership to advance skills and sustainable construction

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Adani Cement has entered into a strategic partnership with the National Real Estate Development Council (NAREDCO) to support India’s expanding housing and infrastructure requirements aligned with the vision of Viksit Bharat 2047.
The collaboration brings together Adani Cement’s building materials portfolio, research capabilities and technical expertise with NAREDCO’s network of over 15,000 member organisations. The partnership will focus on skill development, knowledge exchange, technology adoption and sustainable construction practices across the real estate ecosystem.
Joint initiatives will include certification programmes for masons and contractors, along with training modules for site supervisors from NAREDCO member organisations to strengthen execution standards and quality control. The partners will also promote modern construction technologies, green materials and integrated building solutions, including ready-mix concrete, while exploring support for affordable housing.
Vinod Bahety, CEO – Cement Business, Adani Group, said, “This partnership reflects a shared commitment to nation-building and to creating an ecosystem where quality, innovation, and sustainability are integral to every project. By working closely with NAREDCO, we aim to equip developers with advanced materials, deeper technical support, and structured knowledge platforms that can improve performance across the entire project lifecycle.”
Dr. Niranjan Hiranandani, Chairman, NAREDCO, stated that the association aims to encourage responsible construction practices and promote adoption of green building norms across expanding urban centres.

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