Concrete

Our backward integration strategy is a key differentiator

Published

11 months ago

December 24, 2024

Roshna

Mayank Gugalia, Director, Mahakoshal Refractories, talks about their specialisation in alumina refractories with a strong focus on sustainability with their commitment to quality, innovation in AFR solutions, and backward integration set them apart in the industry.

Could you share the sustainability initiatives undertaken by your company and how they contribute to environmental preservation?
Our company specialises in manufacturing alumina refractories and has grown to become one of the largest producers in India. Our product range includes alumina bricks, castables, high alumina cements, and synthetic aggregates.
Regarding sustainability, we recently installed a 1.5-megawatt solar power plant, which meets a significant portion of our energy requirements. Over the past three years, we have planted approximately 1,500 trees, reflecting our commitment to afforestation. Additionally, we have obtained the EcoWater certification, a notable recognition in sustainability and ESG. These efforts align with the government’s emphasis on green initiatives and underscore our dedication to environmental stewardship.

How does your brand distinguish itself from competitors, and what key attributes of your company would you like to highlight?
Our company focuses exclusively on alumina refractories, setting us apart from competitors. While others may diversify into basic refractories or flow controls, we prioritise becoming the best in the alumina segment. In terms of volume, we are among India’s largest manufacturers, and our quality standards have earned us a leading position domestically and in export markets, including the Middle East and Europe. Our commitment to sustainability further strengthens our reputation as a trusted and environmentally responsible manufacturer.

Cement is a significant consumer of refractories. Could you explain your association with the cement industry and provide an overview of the products you supply?
Our marketing portfolio is highly diversified, serving industries such as steel, aluminum, cement, and exports. For cement plants, we supply alumina bricks for rotary kilns, preheaters, and coolers, as well as a variety of castables. Our range includes gunning castables, tip casting products, and specialised solutions for critical applications like burner pipes. This extensive product portfolio positions us as a reliable partner for the cement industry.

How does your product portfolio align with the evolving needs of the cement industry, especially in terms of alternative fuels and raw materials (AFR)?
The specifications of AFR vary between cement companies due to its nature as a waste product. To meet these diverse needs, we conduct thorough R&D. We collect AFR samples, analyse their chemical properties in our laboratory, and design castables tailored to specific applications. Recently, we developed and implemented products in cement plants that have shown excellent performance and durability. By focusing on factors such as alkali content and chemical reactions, we ensure our products are optimised for AFR use.

Could you elaborate on the backward integration practices you’ve adopted and how they benefit cement plants?
Our backward integration strategy is a key differentiator. We own bauxite mines, ensuring a consistent supply of high-quality raw materials. We also process raw materials in-house using rotary kilns to produce high alumina cements and synthetic aggregates. These intermediate products are used in our refractory castables and are also sold to other refractory companies in India. This approach allows us to maintain strict quality control, improve product consistency, and enhance self-sustainability.

What is your perspective on the net-zero emissions mission and decarbonisation? How does your company align with these goals?
The net-zero mission is crucial for all industries, including medium-scale enterprises. While some perceive decarbonisation as costly, advancements such as affordable solar power installation have made renewable energy more accessible. Small and medium enterprises can also contribute by adopting eco-friendly fuels, planting trees, and implementing robust pollution control measures to manage dust and emissions. By reducing carbon footprints through these practices, industries can collectively move closer to achieving net-zero goals.

– Kanika Mathur

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Adani Cement to Deploy World’s First Commercial RDH System

Adani Cement and Coolbrook partner to pilot RDH tech for low-carbon cement.

Published

23 hours ago

November 14, 2025

admin

Adani Cement and Coolbrook have announced a landmark agreement to install the world’s first commercial RotoDynamic Heater (RDH) system at Adani’s Boyareddypalli Integrated Cement Plant in Andhra Pradesh. The initiative aims to sharply reduce carbon emissions associated with cement production.

This marks the first industrial-scale deployment of Coolbrook’s RDH technology, which will decarbonise the calcination phase — the most fossil fuel-intensive stage of cement manufacturing. The RDH system will generate clean, electrified heat to dry and improve the efficiency of alternative fuels, reducing dependence on conventional fossil sources.

According to Adani, the installation is expected to eliminate around 60,000 tonnes of carbon emissions annually, with the potential to scale up tenfold as the technology is expanded. The system will be powered entirely by renewable energy sourced from Adani Cement’s own portfolio, demonstrating the feasibility of producing industrial heat without emissions and strengthening India’s position as a hub for clean cement technologies.

The partnership also includes a roadmap to deploy RotoDynamic Technology across additional Adani Cement sites, with at least five more projects planned over the next two years. The first-generation RDH will provide hot gases at approximately 1000°C, enabling more efficient use of alternative fuels.

Adani Cement’s wider sustainability strategy targets raising the share of alternative fuels and resources to 30 per cent and increasing green power use to 60 per cent by FY28. The RDH deployment supports the company’s Science Based Targets initiative (SBTi)-validated commitment to achieve net-zero emissions by 2050.

Concrete

Birla Corporation Q2 EBITDA Surges 71%, Net Profit at Rs 90 Crore

Stronger margins and premium cement sales boost quarterly performance.

Published

3 days ago

November 12, 2025

admin

Birla Corporation Limited reported a consolidated EBITDA of Rs 3320 million for the September quarter of FY26, a 71 per cent increase over the same period last year, driven by improved profitability in both its Cement and Jute divisions. The company posted a consolidated net profit of Rs 900 million, reversing a loss of Rs 250 million in the corresponding quarter last year.

Consolidated revenue stood at Rs 22330 million, marking a 13 per cent year-on-year growth as cement sales volumes rose 7 per cent to 4.2 million tonnes. Despite subdued cement demand, weak pricing, and rainfall disruptions, Birla Jute Mills staged a turnaround during the quarter.

Premium cement continued to drive performance, accounting for 60 per cent of total trade sales. The flagship brand Perfect Plus recorded 20 per cent growth, while Unique Plus rose 28 per cent year-on-year. Sales through the trade channel reached 79 per cent, up from 71 per cent a year earlier, while blended cement sales grew 14 per cent, forming 89 per cent of total cement sales. Madhya Pradesh and Rajasthan remained key growth markets with 7–11 per cent volume gains.

EBITDA per tonne improved 54 per cent to Rs 712, with operating margins expanding to 14.7 per cent from 9.8 per cent last year, supported by efficiency gains and cost reduction measures.

Sandip Ghose, Managing Director and CEO, said, “The Company was able to overcome headwinds from multiple directions to deliver a resilient performance, which boosts confidence in the robustness of our strategies.”

The company expects cement demand to strengthen in the December quarter, supported by government infrastructure spending and rural housing demand. Growth is anticipated mainly from northern and western India, while southern and eastern regions are expected to face continued supply pressures.

Concrete

Ambuja Cements Delivers Strong Q2 FY26 Performance Driven by R&D and Efficiency

Company raises FY28 capacity target to 155 MTPA with focus on cost optimisation and AI integration

Published

5 days ago

November 10, 2025

admin

Ambuja Cements, part of the diversified Adani Portfolio and the world’s ninth-largest building materials solutions company, has reported a robust performance for Q2 FY26. The company’s strong results were driven by market share gains, R&D-led premium cement products, and continued efficiency improvements.

Vinod Bahety, Whole-Time Director and CEO, Ambuja Cements, said, “This quarter has been noteworthy for the cement industry. Despite headwinds from prolonged monsoons, the sector stands to benefit from several favourable developments, including GST 2.0 reforms, the Carbon Credit Trading Scheme (CCTS), and the withdrawal of coal cess. Our capacity expansion is well timed to capitalise on this positive momentum.”

Ambuja has increased its FY28 capacity target by 15 MTPA — from 140 MTPA to 155 MTPA — through debottlenecking initiatives that will come at a lower capital expenditure of USD 48 per metric tonne. The company also plans to enhance utilisation of its existing 107 MTPA capacity by 3 per cent through logistics infrastructure improvements.

To strengthen its product mix, Ambuja will install 13 blenders across its plants over the next 12 months to optimise production and increase the share of premium cement, improving realisations. These operational enhancements have already contributed to a 5 per cent reduction in cost of sales year-on-year, resulting in an EBITDA of Rs 1,060 per metric tonne and a PMT EBITDA of approximately Rs 1,189.

Looking ahead, the company remains optimistic about achieving double-digit revenue growth and maintaining four-digit PMT EBITDA through FY26. Ambuja aims to reduce total cost to Rs 4,000 per metric tonne by the end of FY26 and further by 5 per cent annually to reach Rs 3,650 per metric tonne by FY28.

Bahety added, “Our Cement Intelligent Network Operations Centre (CiNOC) will bring a paradigm shift to our business operations. Artificial Intelligence will run deep within our enterprise, driving efficiency, productivity, and enhanced stakeholder engagement across the value chain.”