Economy & Market

Mudra Delhi bags creative duties for Jaypee cement brand

Published

14 years ago

January 3, 2011

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Jaypee Group has roped in Mudra India as its creative agency on board. The agency will now handle the creative duties of the real estate group’s cement business for south India, edible oil, power and Formula One. The consolidated account size is in the region of Rs 40-50 crore."Since we were entering into south India with our cement business, we were looking to engage a new agency. There was no pitch called for these businesses. Mudra is a great agency and they have a lot of good advertising and creative contribution to their credit. So, we just thought of going along with them," said Shiva Dixit, Executive Vice President, Jaypee Group. The Jaypee Group is a diversified infrastructure conglomerate with business interests in engineering & construction, power, cement, real estate, hospitality, and expressways.

Concrete

Shree Cement reports 2025 financial year results

Published

5 days ago

June 17, 2025

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Shree Cement posted revenue of US$2.38 billion for FY2025, marking a 5.5 per cent decline year-on-year. Operating costs rose 2.9 per cent to US$2.17 billion, resulting in an EBITDA of US$528 million—down 12 per cent from the previous year. Net profit fell 50 per cent to US$141 million. The company reported cement sales of 9.84Mt in Q4 FY2025, a 3.3 per cent increase from 9.53Mt in Q4 FY2024, with premium products making up 16 per cent of total sales.

Image source:https://newsmantra.in/

Concrete

Rekha Onteddu to become director at Sagar Cements

Published

5 days ago

June 17, 2025

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Sagar Cements has announced the appointment of Rekha Onteddu as a non-executive independent director, effective 30 June 2025. According to People in Business News, Rekha Onteddu is currently serving in a similar capacity at Andhra Cements, the parent company of Sagar Cements.

Image source:https://sagarcements.in/

Concrete

India’s cement consumption set to rise

Published

5 days ago

June 17, 2025

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According to a Moody’s report, India’s cement consumption is projected to rise by 50 per cent over the next five years, increasing from 445 million metric tons per annum (MMTPA) in FY24 to 670 MMTPA by 2030. This growth is expected to be driven by government infrastructure spending and rising housing demand, with an anticipated annual growth rate of 6-7 per cent. To meet this demand, major cement companies are likely to continue acquiring smaller, less profitable firms.

Image source:https://www.telegraphindia.com/