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Decarbonising Cement for a Better Future

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Manoj Rustagi, Executive Vice President and Chief Sustainability and Innovation Office, JSW Cement, delves into the different aspects of manufacturing cement that has less or no impact on the environment while remaining a profitable business.

As part of JSW Cement’s carbon reduction strategy, one of the levers, which they are pursuing is using alternative fuels and raw materials. Currently they are replacing ~8 per cent of their thermal energy requirement (known as thermal substitution rate or TSR) with waste materials serving as alternative fuels. For this, they are co-processing many types of waste such as liquid hazardous waste, plastic, MSW, RDF,
biomass such as rice husk, groundnut shells etc. as alternative fuels.
Last year, they consumed almost 35000 T of waste, which includes ~9000 T of biomass. They have a target of reaching 30 per cent TSR by 2030. It is a bit expensive to use the industrial wastes and other alternative fuels in the cement plant as separate facilities are needed for pre-processing and co-processing of the waste. Also there are quality challenges, which need to be addressed. For this, the company is making required investments at their clinker plants.
They process alternative raw materials like ladle furnace slag, flue gas dust, red mud etc., which are industrial waste.
While use of alternative fuels leads to reduction of CO2 emissions and conserving coal, it may also lead to marginal increase in thermal energy intensity, especially when we operate at a higher percentage of Thermal Substitution Rate (TSR). But with upgraded technologies, advanced systems and fuel optimisation, this challenge may be addressed significantly. Also, it has been demonstrated well through a number of trials and case studies that AF utilisation reduces the overall production cost and can achieve higher thermal energy efficiency thus increasing plant performance and output, given consistent quality in the alternative fuels.

Circular Economy
Cement production is an energy- and material-intensive process. The primary raw material – limestone – is crushed, ground and then heated to a temperature as high as ~1400°C in a cement kiln. The hot material is then cooled to form a clinker, an intermediate product. Subsequently, the clinker is further ground and blended with gypsum to make Ordinary Portland Cement (OPC). When we replace clinker with supplementary cementitious materials (SCM) such as slag or fly ash, JSW Cement produces blended cements. Working towards the philosophy of circular economy since its inception, JSW Cement, today, has positioned itself as the world’s most eco-friendly cement manufacturing company having ~90 per cent of its products primarily using slag, a by-product generated from steel plants. Their flagship product Ground Granulated Blast Furnace Slag (GGBS) is solely based on the principle of circular economy, produced from blast furnace slag. This has helped the company to achieve the lowest net scope -1 CO2 emissions intensity of 220 kg/T of cementitious materials, which is less than 40 per cent of the global average of cement Industry. Two-third of the company’s total raw materials are alternative materials.
Another area where they are quite focused is research and innovation where they are continuously innovating to develop greener products, enhance efficiency and quality, ensure safe workplaces and enable long-term business sustainability while creating value for their stakeholders. Even for new product development also, use of slag remains at the centre of all innovations. Thus they have entered into the business vertical of Construction Chemicals (Krystal Leakproof, Enduroplast or Ready Mix Plaster and Durafloor) and aggregates (Slag Sand) where the base material is slag. These products are conserving the natural river sand, which is used in traditional ready mix plaster and aggregates.

Managing Carbon Emissions
JSW Cement is committed to Net Zero Carbon emission by 2050. Currently their CO2 emission intensity is 220 kg/T equivalent to ~40 per cent of the national average and this was achieved through different identified levers as explained below:

  1. Clinker Substitution: At JSW Cement, clinker is blended with other SCM like slag to produce Portland Slag Cement (PSC), having a much lower carbon footprint than OPC. Both GGBS and PSC contain a significant amount of slag, which not only reduces their clinker factor and CO2 emissions, but also conserves virgin resources such as limestone.
  2. Using More Alternative Fuels and Raw Materials: This lever has the most potential for improvement especially in Indian cement companies. Over the last few years, they have been co‑processing liquid hazardous waste from pharmaceutical industries, plastic waste and biomass waste such as rice husk. In FY 2021‑22, their TSR was 7.1 per cent wherein they co-processed ~35,000 T, including ~9,000 T of biomass waste, resulting in ~70 per cent increase in TSR over previous year. This has also reduced our CO2 emissions by ~40,000 T and saved ~15,000 T of coal.
  3. Increased Clean and Green Energy Portfolio: They are gradually increasing their renewable power through solar and wind power plants, Waste Heat Recovery Systems (WHRS), sourcing renewable energy through Power Purchase Agreements (PPA). Currently ~4 per cent of their power portfolio is coming from renewable energy. With all the interventions and projects under implementation, they aim to take this percentage to close to 20 per cent in the next two years.
  4. Low Carbon Products Development and Innovation: Research and development plays a vital role in introduction of new technologies and products to the industry. To align with this, they have established a full-fledged R&D centre, which helps them with innovative ways to develop sustainable and low carbon products. They are currently working on LC3 cement, Super Sulphated Cement and Geopolymer Cement/Concrete, which will help them reduce their emissions further. They are working with top academic institutes – IITs and others and global research institutes like FEhS and Ecomaister for utilisation of other types of slags like AOD, EAF and LD slag in cement manufacturing by chemical transformation and slag atomisation techniques.
    To give further impetus to their sustainability journey, they have partnered and collaborated with different industry associations and signed various commitments. These partnerships represent various networking and engagement opportunities, learning platforms and catalyse businesses to drive policy ambition and accelerate their efforts towards a sustainable and low carbon future. They are also working with academic institutes on various
    projects. They have recently signed an MoU with IIT Guwahati to develop environment friendly premix for 3D printing.

Technology and Decarbonisation
Automation and technology will certainly play a role for decarbonisation and JSW Cement is working on many digital projects to increase energy efficiency and productivity.
Automation helps immensely in increasing energy productivity i.e. to promote more with less energy. In their recently commissioned clinker plant, they have implemented ‘Robolab’ for online testing, which will ensure best quality product at optimised cost and raw material consumption.
At the Group level, the company conducts monthly webinars, which are themed around different topics of sustainability. These webinars, led by internal and external experts, are conducted to apprise their employees about their sustainability goals and initiatives and to create awareness about new topics, latest trends and updates. They have got all the policies updated on their website. They also celebrate conservation day (earth day, environment day) for creative general awareness about sustainability and how each one can contribute to sustainability at their individual levels. Sustainability is well embedded into their business strategy thus, in most of the meetings, they talk about sustainability related elements and their goals, targets and efforts.
There are other mediums of communication – intranet portal, emails, social media handles, which are used extensively to keep their employees informed.

Challenging the Status Quo

  • Transition to a low carbon economy is a highly collaborative transformation effort and not going to be easy. The industry needs collaboration between government, industry associations, academics, technology providers, financiers etc.;
  • It needs innovative financial products to fund the transition, particularly for new technologies like CCUS;
  • It needs enabling policy support like Green Procurement for public projects to increase awareness and promote usage of low
  • carbon products;
  • The general awareness is increasing for sustainable and green construction, and with the support of suitable public procurement policies to provide ‘pull’ for low carbon products will cascade ESG compliances to the lowest end of the value chain.
  • The industry may need to work towards the transition from the prescriptive standards to performance/application based standards for cement and concrete.
  • Currently, in Green Building Rating Systems, a significant weightage is assigned to operational carbon. So, there is a need to have more points for embodied carbon.

Sustainably Speaking
Given the durability, strength and resilience of cement as a building material, cement and concrete would likely remain the construction material of choice globally and in India. Currently there is no substitute for cement. However, in future, the scenario may change considering the visible impacts of climate change and increased pressure on industry to decarbonise the sector. Companies have to think strategically for a new business model or diversify the business verticals which is promoting
green cements.
Currently ~75 per cent of total cement is blended cements which comprise PPC, PSC and Composite Cement. But one-fourth still remains the OPC. Also among the blended cements portfolio, PSC, which has the least CO2 footprint of ~325 kg/T, only represents 10 per cent. Thus in future, there is a need to increase the blended cement portfolio, in particular the PSC.
Since the clinker manufacturing is the most energy and emission intensive phase of cement manufacturing process, a new business model focusing on producing cement using less clinker possible, will certainly help companies improve their sustainability performance. This can be done through product innovation and developing new products such as Geopolymer Cement and Limestone Calcined Clay Cement (LC3), using the least or no clinker.

ABOUT THE AUTHOR:
Manoj Rustagi, Executive Vice President and Chief Sustainability and Innovation Office, JSW Cement
, is a business leader with sectoral expertise in Metals and Mining, and Building Materials.

Concrete

UltraTech Cement Ventures into Wires and Cables with Rs 18 Bn Plan

The New Gujarat Plant Marks Expansion in Construction Value Chain.

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UltraTech Cement has announced its foray into the wires and cables segment, further expanding its footprint in the construction value chain. The Aditya Birla Group company will invest Rs 18 billion in setting up a state-of-the-art manufacturing facility near Bharuch, Gujarat, which is expected to commence operations by December 2026. An initial investment of Rs 1 billion has already been made towards the project.

The UltraTech board of directors approved the strategic expansion, reaffirming the company’s commitment to strengthening its position as a comprehensive building solutions provider. This move follows last year’s entry into the decorative paints sector with the launch of Birla Opus, signalling the company’s diversification beyond its core cement business.

Strategic Market Entry and Growth Potential
UltraTech Cement aims to tap into the growing demand for wires and cables across residential, commercial, infrastructure, and industrial sectors. The wires and cables industry in India has witnessed a robust revenue growth of approximately 13% between FY2019 and FY2024, driven by rising urbanisation, infrastructure development, and increasing adoption of branded products over unorganised players.

UltraTech believes its entry into this high-growth sector will be value accretive for its shareholders, presenting a compelling opportunity to establish a credible, large-scale presence in the organised market.

Core Cement Business Remains a Priority
Despite this diversification, UltraTech Cement remains firmly committed to its core cement business. The company recently achieved a milestone cement production capacity of over 175 million tonnes per annum (mtpa) in India. It continues to strengthen its leadership position through strategic acquisitions and capacity expansions, especially amid intense competition from Ambuja Cements, owned by the Adani Group.

Industry Outlook: A Diversified Future for Construction Materials
The construction materials industry in India is witnessing rapid evolution, with companies increasingly diversifying their portfolios to cater to a growing and dynamic market. With infrastructure development and urbanisation on the rise, demand for complementary building materials such as wires, cables, and paints is expected to surge. UltraTech’s strategic expansion aligns with this trend, positioning it to capitalise on emerging opportunities while reinforcing its leadership in cement manufacturing.

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Concrete

Star Cement to Invest Rs 32 Bn in Assam for New Clinker Plant

The MoU was signed at Advantage Assam 2.0 to boost state’s industrial growth.

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In a significant boost to Assam’s industrial expansion, Star Cement Ltd has announced a Rs 32 billoninvestment to establish a state-of-the-art cement clinker and grinding plant in the region. The commitment was formalised with the signing of a Memorandum of Understanding (MoU) between the Assam government and the company on the concluding day of the Advantage Assam 2.0 Investment and Infrastructure Summit 2025.

Chief Minister Himanta Biswa Sarma, addressing the gathering, lauded the commitment of leading investors towards the state’s economic progress. He underscored that such projects reinforce Assam’s position as an emerging industrial hub. “The investment commitments we have received reflect Assam’s potential as a centre for industries and innovation. These projects will significantly contribute to our vision of a developed and self-reliant Assam,” he stated.

This ambitious proposal by Star Cement aligns with Assam’s broader vision of fostering large-scale industrialisation, particularly in key sectors such as manufacturing, infrastructure, and green energy. The project is expected to create significant employment opportunities and contribute to the state’s economic landscape.

Surge in Investments Across Sectors
Beyond Star Cement’s investment, the Assam government secured several other strategic MoUs during the summit. Among them was an agreement with Matheson Hydrogen Lvt Ltd, which will set up a Rs 15 billion hydrogen and steam generation facility, marking a crucial step in Assam’s transition towards clean energy.

Additionally, the state signed a Rs 5 billion MoU with Global Health Ltd to bolster healthcare infrastructure, while ITE Education Services partnered with the government to enhance educational facilities through two non-financial agreements.

Over the two-day event, Assam witnessed the signing of a record-breaking 164 MoUs spanning 15 sectors, reinforcing its status as a promising investment destination. The chief minister hinted at further agreements being finalised, underscoring the growing confidence of investors in Assam’s potential.

Market Outlook: Assam’s Industrial and Economic Trajectory
The surge in investments at the Advantage Assam 2.0 summit highlights the state’s evolving business landscape. With an emphasis on industrial diversification, infrastructure development, and sustainable energy solutions, Assam is poised to emerge as a key player in India’s economic growth story. The increasing participation of major companies across various sectors signals a robust economic trajectory, further solidifying Assam’s reputation as a preferred destination for investors seeking growth and innovation.

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Concrete

Kaushalya Logistics Expands with New Varanasi Depot for Adani Cement

Kaushalya Logistics has been actively expanding its depot network to support cement manufacturers with faster turnaround times.

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Kaushalya Logistics, a diversified conglomerate specializing in logistics for the cement industry, has expanded its operations with the commencement of services at the Varanasi (Uttar Pradesh) depot of ACC, a part of the Adani Cement Group. This development aligns with the company’s strategic growth objectives, aimed at enhancing supply chain efficiencies and streamlining cement distribution across key regions in India.

The Varanasi depot, established under the CCFA model, marks the company’s sixth location and eighth depot under this framework. Designed to manage over 20,000 metric tons of cement per month, the facility will contribute to improved inventory management and timely deliveries. As the cement industry experiences strong demand growth, efficient distribution networks play a critical role in ensuring seamless supply chain operations.

Kaushalya Logistics has been actively expanding its depot network to support cement manufacturers with faster turnaround times, optimized inventory management, and cost-effective logistics solutions. Through automation, digital tracking systems, and operational excellence, the company continues to enhance its service offerings, aligning with the evolving needs of the industry.

The launch of the Varanasi depot is part of Kaushalya Logistics’ aggressive expansion strategy, which has seen the establishment of 19 new depots in FY 2024-25. With this addition, the company’s total network has grown to 93 depots, significantly strengthening its market presence. This expansion further reinforces Kaushalya Logistics’ role as a key logistics partner for leading cement manufacturers, ensuring efficient and uninterrupted cement distribution across diverse regions in India.

News source: ANI

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