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Revisiting the Race to Net Zero

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The supply of carbon capture pathways holds the key for the cement industry’s success of being carbon neutral.

The Inter-Governmental Panel on Climate Change (IPCC) in their seminal thesis, ‘Working Group III Report’, which is a lengthy document, has summarised in three parts the currency of climate change actions so far and the visible pathways to the future. Firstly, it has been pointed out that the supply of renewable energy solutions from photo-voltaic cells, on-shore and offshore wind, solar and battery for electric cars have grown, hastening the drop in their unit cost. But the rise of emissions and the stock of emissions have grown unabated, other than the year 2020, when due to Covid, there was a brief respite. In 2022, the rise in emissions is back again. Thirdly, the global pathways to the emission reduction do not portray a possibility of less than a 1.5oC rise in the end of 2100, in fact the pathways are showing a rise above 2oC, simply from the fact that the stock of emissions out there do not seem to be coming down despite all the pledges and actions.
The Report summarises, “Projected cumulative future CO2 emissions over the lifetime of existing and currently planned fossil fuel infrastructure without additional abatement exceed the total cumulative net CO2 emissions in pathways that limit warming to 1.5°C (>50 per cent) with no or limited overshoot.”
Industry by industry, including the most emitting ones, has the same story line, unless outputs come down, the per unit emission after a brief sojourn, stopped to become lower.
Take cement, the per tonne emission that came down from the level of 1t to 900kg (global average) has now stagnated, with some faring better, but the overall industry is still at the alarming level and if the world continues to produce 4 billion tonne per annum of cement, with volumes moving up as new cities and urbanisation progresses, the stock of emissions do not have an easy and quick solution to be regressed.

Calculating the emissions
The major industrial pollutant emanating from the manufacture of cement is the evolution of CO2, an estimated 40 per cent of the total CO2 generated from the industry, emanates from fossil fuel burning which is used in the production process, and another 50 per cent, from the raw materials utilised and the manufacturing process, and 10 per cent from indirect emissions by transportation of finished goods. For every 1kg of cement produced, 0.9kg of CO2 is evolved, and this equates to the evolution of about 3.6 billion tonnes of CO2 produced annually, and these figures don’t take into account the emissions from the quarrying and transportation of raw materials and the transport and delivery of produced cement.

The stages where these emissions occur are:

  • The combustion of fossil fuel in the clinkering process to heat the raw material of limestone (CaCO3), produces CO2 at temperatures exceeding 1450°C.
  • The calcination process (raw material conversion) in cement production process, also generates a significant amount of CO2.
  • Indirect emission from transportation and delivery of raw materials and finished goods (electrification of vehicles shifts some of these pathways to more centralised use of renewable energy).
  • CO2 generated from fossil fuel based electricity generation means, for running plants and equipment. It should however be observed that the amount of CO2 evolved in the manufacturing process also depends on:
  1. The type of manufacturing process adopted i.e. type of kiln used.
  2. The type of fuel used (pet coke, natural gas, coal etc.).
  3. The clinker/cement ratio i.e. percentage of additives.
    CO2 emissions per kg of cement produced with several inputs used in the process reveals a picture as follows:
    It is clear that the opportunities that existed within the mix of inputs and outputs (clearly Portland cement, known as OPC in India is a no-go going by the emission pathways), the industry has exercised the best mix to get to the current improvement in emissions, which still hovers around 900 kg per tonne of cement produced and some leaders are at 850 kg, while the laggards are at 940 kg.
    This in itself would mean that lower clinker factor (slag cement, composite cement, PPC) will score over Portland cement and usage of slag (proximity to steel plants), fly ash (proximity to power plants), wet fly ash (proximity to fly ash ponds) and usage of wet fly ash and conditioned ash with freight incentives in rail have increased, thus taking us closer to the 850kg of CO2 emissions per ton of Cement output for some of the leaders in the fray. The efforts on efficiency improvement also seem to have stagnated after reaching a threshold.
    The journey from here needs to look at carbon capture and sequestration as also observed by the IPCC Report. IPCC models require carbon removals to ramp up from 0.1 gigatons of CO2 today to an average of around 6 gigatons by 2050. Carbon removals work alongside emissions reduction solutions; they are not a substitute. But at the current pace, the pipeline of carbon removal projects will fall short of the volume of carbon removals the IPPC says is required in 2025 by 80 per cent.
    What does this mean for the cement industry? What are the carbon capture and sequestration costs? How would these costs come down with development of new technology?
    If one goes by the best available technology, removing CO2 from the atmosphere and recycling it to produce synthetic fuel forever is where some of the progress is happening and the current costs of $600/T is projected to move to $100/T. But this may not be economically feasible for cement, where the current average cost of producing cement itself is $75/T.

Looking ahead
The long term focus remains to be in the direction of carbon capture and storage for cement that would mean that concrete serves as the holistic Carbon sink in more ways than one. This would mean progressing on technologies that enable capture and utilisation of CO2 directly at cement manufacturing facilities; carbon mineralisation methods in which CO2 is captured and injected into fresh concrete where it becomes permanently embedded and actually helps improve its strength; and carbon storage in which CO2 is captured and stored securely in long-term geologic reservoirs (and not used for enhanced oil recovery).
Much of this would need clear investments and transparency is of paramount importance as every progress will attract more investment and only then can the costs come down.
Going by the current gaps in the progress for Net Zero, the investment gap for the Carbon Capture and Storage and Utilisation is where all the focus must shift. The days of glorifying the achievements in mostly exploiting the low hanging fruits is over.

-Procyon Mukherjee

Concrete

Adani’s Strategic Emergence in India’s Cement Landscape

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Milind Khangan, Marketing Head, Vertex Market Research, sheds light on Adani’s rapid cement consolidation under its ‘One Business, One Company’ strategy while positioning it to rival UltraTech, and thus, shaping a potential duopoly in India’s booming cement market.

India is the second-largest cement-producing country in the world, following China. This expansion is being driven by tremendous public investment in the housing and infrastructure sectors. The industry is accelerating, with a boost from schemes such as PM Gati Shakti, Bharatmala, and the Vande Bharat corridors. An upsurge in affordable housing under the Pradhan Mantri Awas Yojana (PMAY) further supports this expansion. In May 2025, local cement production increased about 9 per cent from last year to about 40 million metric tonnes for the month. The combined cement capacity in India was recorded at 670 million metric tonnes in the 2025 fiscal year, according to the Cement Manufacturers’ Association (CMA). For the financial year 2026, this is set to grow by another 9 per cent.
In spite of the growing demand, the Indian cement industry is highly competitive. UltraTech Cement (Aditya Birla Group) is still the market leader with domestic installed capacity of more than 186 MTPA as on 2025. It is targeted to achieve 200 MTPA. Adani Cement recently became a major player and is now India’s second-largest cement company. It did this through aggressive consolidation, operational synergies, and scale efficiencies. Indian players in the cement industry are increasingly valuing operational efficiency and sustainability. Some of the strategies with high impact are alternative fuels and materials (AFR) adoption, green cement expansion, and digital technology investments to offset changing regulatory pressure and increasing energy prices.

Building Adani Cement brand
Vertex Market Research explains that the Adani Group is executing a comprehensive reorganisation and consolidation of its cement business under the ‘One Business, One Company’ strategy. The plan is to integrate its diversified holdings into one consolidated corporate entity named Adani Cement. The focus is on operating integration, governance streamlining, and cost reduction in its expanding cement business.
Integration roadmap and key milestones:

  • September 2022: The consolidation process started with the $6.4 billion buyout of Holcim’s majority stakes in Ambuja Cements and ACC, with Ambuja becoming the focal point of the consolidation.
  • December 2023: Bought Sanghi Industries to strengthen the firm’s presence in western India.
  • August 2024: Added Penna Cement to the portfolio, improving penetration of the southern market of India.
  • April 2025: Further holding addition in Orient Cement to 46.66 per cent by purchasing the same from CK Birla Group, becoming the promoter with control.
  • Ambuja Cements amalgamated with Adani Cement: This was sanctioned by the NCLT on 18th July 2025 with effect from April 1, 2024. This amalgamation brings in limestone reserves and fresh assets into Ambuja.
  • Subject to Sanghi and Penna merger with Ambuja: Board approvals in December 2024 with the aim to finish between September to December 2025.
  • Ambuja-ACC future integration: The latter is being contemplated as the final step towards consolidation.
  • Orient Cement: It would serve as a principal manufacturing facility following the merger.

Scale, capacity expansion and market position
In financial year-2025, Adani Cement, including Ambuja, surpassed 100 MTPA. This makes it one of the world’s top ten cement companies. Along with ACC’s operations, it is now firmly placed as India’s second-largest cement company. In FY25, the Adani group’s sales volume per annum clocked 65 million metric tonnes. Adani Group claims that it now supplies close to 30 per cent of the cement consumed in India’s homes and infrastructure as of June 2025.
The organisation is pursuing aggressive brownfield expansion:

  • By FY 2026: Reach 118 MTPA
  • By FY 2028: Target 140 MTPA

These goals will be driven by commissioning new clinker and grinding units at key sites, with civil and mechanical works underway.
As of 2024, Adani Cement had its market share pegged at around 14 to 15 per cent, with an ambition to scale this up to 20 per cent by FY?2028, emerging as a potent competitor to UltraTech’s 192?MTPA capacity (186 domestic and overseas).

Strategic advantages and competitive benefits
The consolidation simplifies decision-making by reducing legal entities, centralising oversight, and removing redundant functions. This drives compliance efficiency and transparent reporting. Using procurement power for raw materials and energy lowers costs per ton. Integrated logistics with Adani Ports and freight infrastructure has resulted in an estimated 6 per cent savings in logistics. The group aims for additional savings of INR 500 to 550 per tonne by FY 2028 by integrating green energy, using alternative fuel resources, and improving sourcing methods.

Market coverage and brand consistency
Brand integration under one strategy will provide uniform product quality and easier distribution networks. Integration with Orient Cement’s dealer base, 60 per cent of which already distributes Ambuja/ACC products, enhances outreach and responsiveness.
By having captive limestone reserves at Lakhpat (approximately 275 million tonnes) and proposed new manufacturing facilities in Raigad, Maharashtra, Adani Cement derives cost advantage, raw material security, and long-term operational robustness.

Strategic implications and risks
Consolidation at Adani Cement makes it not just a capacity leader but also an operationally agile competitor with the ability to reap digital and sustainability benefits. Its vertically integrated platform enables cost leadership, market responsiveness, and scalability.

Challenges potentially include:

  • Integration challenges across systems, corporate cultures, and plant operations
  • Regulatory sanctions for pending mergers and new capacity additions
  • Environmental clearances in environmentally sensitive areas and debt management with input price volatility

When materialised, this revolution would create a formidable Adani–UltraTech duopoly, redefining Indian cement on the basis of scale, innovation, and sustainability. India’s leading four cement players such as Adani (ACC and Ambuja), Dalmia Cement, Shree Cement, and UltraTech are expected to dominate the cement market.

Conclusion
Adani’s aggressive consolidation under the ‘One Business, One Company’ strategy signals a decisive shift in the Indian cement industry, positioning the group as a formidable challenger to UltraTech and setting the stage for a potential duopoly that could dominate the sector for years to come. By unifying operations, leveraging economies of scale, and securing vertical integration—from raw material reserves to distribution networks—Adani Cement is building both capacity and resilience, with clear advantages in cost efficiency, market reach, and sustainability. While integration complexities, regulatory hurdles, and environmental approvals remain key challenges, the scale and strategic alignment of this consolidation promise to redefine competition, pricing dynamics, and operational benchmarks in one of the world’s fastest-growing cement markets.

About the author:
Milind Khangan is the Marketing Head at Vertex Market Research and comes with over five years of experience in market research, lead generation and team management.

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Concrete

Precision in Motion: A Deep Dive into PowerBuild’s Core Gear Series

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PowerBuild’s flagship Series M, C, F, and K geared motors deliver robust, efficient, and versatile power transmission solutions for industries worldwide.

Products – M, C, F, K: At the heart of every high-performance industrial system lies the need for robust, reliable, and efficient power transmission. PowerBuild answers this need with its flagship geared motor series: M, C, F, and K. Each series is meticulously engineered to serve specific operational demands while maintaining the universal promise of durability, efficiency, and performance.
Series M – Helical Inline Geared Motors: Compact and powerful, the Series M delivers exceptional drive solutions for a broad range of applications. With power handling up to 160kW and torque capacity reaching 20,000 Nm, it is the trusted solution for industries requiring quiet operation, high efficiency, and space-saving design. Series M is available with multiple mounting and motor options, making it a versatile choice for manufacturers and OEMs globally.
Series C – Right Angled Heli-Worm Geared Motors: Combining the benefits of helical and worm gearing, the Series C is designed for right-angled power transmission. With gear ratios of up to 16,000:1 and torque capacities of up to 10,000 Nm, this series is optimal for applications demanding precision in compact spaces. Industries looking for a smooth, low-noise operation with maximum torque efficiency rely on Series C for dependable performance.
Series F – Parallel Shaft Mounted Geared Motors: Built for endurance in the most demanding environments, Series F is widely adopted in steel plants, hoists, cranes, and heavy-duty conveyors. Offering torque up to 10,000 Nm and high gear ratios up to 20,000:1, this product features an integral torque arm and diverse output configurations to meet industry-specific challenges head-on.
Series K – Right Angle Helical Bevel Geared Motors: For industries seeking high efficiency and torque-heavy performance, Series K is the answer. This right-angled geared motor series delivers torque up to 50,000 Nm, making it a preferred choice in core infrastructure sectors such as cement, power, mining, and material handling. Its flexibility in mounting and broad motor options offer engineers’ freedom in design and reliability in execution.
Together, these four series reflect PowerBuild’s commitment to excellence in mechanical power transmission. From compact inline designs to robust right-angle drives, each geared motor is a result of decades of engineering innovation, customer-focused design, and field-tested reliability. Whether the requirement is speed control, torque multiplication, or space efficiency, Radicon’s Series M, C, F, and K stand as trusted powerhouses for global industries.

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Concrete

Driving Measurable Gains

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Klüber Lubrication India’s Klübersynth GEM 4-320 N upgrades synthetic gear oil for energy efficiency.

Klüber Lubrication India has introduced a strategic upgrade for the tyre manufacturing industry by retrofitting its high-performance synthetic gear oil, Klübersynth GEM 4-320 N, into Barrel Cold Feed Extruder gearboxes. This smart substitution, requiring no hardware changes, delivered energy savings of 4-6 per cent, as validated by an internationally recognised energy audit firm under IPMVP – Option B protocols, aligned with
ISO 50015 standards.

Beyond energy efficiency, the retrofit significantly improved operational parameters:

  • Lower thermal stress on equipment
  • Extended lubricant drain intervals
  • Reduction in CO2 emissions and operational costs

These benefits position Klübersynth GEM 4-320 N as a powerful enabler of sustainability goals in line with India’s Business Responsibility and Sustainability Reporting (BRSR) guidelines and global Net Zero commitments.

Verified sustainability, zero compromise
This retrofit case illustrates that meaningful environmental impact doesn’t always require capital-intensive overhauls. Klübersynth GEM 4-320 N demonstrated high performance in demanding operating environments, offering:

  • Enhanced component protection
  • Extended oil life under high loads
  • Stable performance across fluctuating temperatures

By enabling quick wins in efficiency and sustainability without disrupting operations, Klüber reinforces its role as a trusted partner in India’s evolving industrial landscape.

Klüber wins EcoVadis Gold again
Further affirming its global leadership in responsible business practices, Klüber Lubrication has been awarded the EcoVadis Gold certification for the fourth consecutive year in 2025. This recognition places it in the top three per cent
of over 150,000 companies worldwide evaluated for environmental, ethical and sustainable procurement practices.
Klüber’s ongoing investments in R&D and product innovation reflect its commitment to providing data-backed, application-specific lubrication solutions that exceed industry expectations and support long-term sustainability goals.

A trusted industrial ally
Backed by 90+ years of tribology expertise and a global support network, Klüber Lubrication is helping customers transition toward a greener tomorrow. With Klübersynth GEM 4-320 N, tyre manufacturers can take measurable, low-risk steps to boost energy efficiency and regulatory alignment—proving that even the smallest change can spark a significant transformation.

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