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Cement is an intermediate product and is always converted into some other form to have a useful end product. The authors-JD Bapat and Kalpana Karthikeyan-take stock of a few new-generation products that are making inroads in the construction industry.

Concrete is a cement-based building material used in construction industry on very large scale. However there are many other cement-based materials used in to improve the economy, conserve materials, energy and to reduce the carbon footprint of construction. This article focuses on the following four cement-based building materials: dry mixed mortar (DMM) plasters, cement-based fly ash bricks, autoclaved aerated concrete (AAC) blocks, and micro-concrete for concrete repair work.

DMM plaster
The cement-based DMM plaster is different from job-site mortar plaster. It is manufactured in a factory with dedicated facilities for batching and blending of all the necessary ingredients in the controlled process. In this way, DMM plaster with well-defined properties and performance to meet specific requirements and applications can be produced.

DMM plaster provides excellent technical properties to meet the stringent performance requirements which are common in the current construction scenario, such as crack free surface, no leaching and aesthetic look. The use of DMM plaster is cost effective, reducing potential construction problems with the long-term integrity of structures with a simple materials approach. The advantages of DMM plaster are wuality controlled and factory blended to maintain consistently high quality, excellent adhesion, no cement and sand storage required at site, reduces wastage, better workability, suitable for wide range of masonry/concrete backgrounds, fibre reinforced for shrinkage crack resistance, aesthetic look due to better finish, and no leaching. Most DMM plasters require only the addition of potable water and mixed with a simple mixer to produce high-quality fresh mortar for wall application. Normal curing process is followed. Most of the high-performance plasters are usually based on extensive development process and tests in order to achieve the desired materials properties. The basic raw materials are: cement, filler and fine aggregate.

The gradation of aggregate and the choice of the filler are critical. Desirable properties of DMM plaster in fresh and hardened state are as follows.

Mixing time: Mixing time of DMM plaster is one of the important parameters to define its ease of application for the mason. Dry mortar powder should quickly mix with water to get the desired workability.

Workability retention (pot Life): Workability retention is the time taken by fresh mortar/concrete to lose its plasticity. Once the mortar is mixed with water it has to maintain its workability till application, for a reasonable period of time: minimum 60 m in peak summer noon and maximum 90 m in the morning/evening or winter season. Workability Retention can be measured from the time of adding water to dry mix till it loses its plasticity i.e. its nature to stick to wall, when mason applies. Loss of workability before application encourages meson to add water to obtain desired workability and such plaster develops cracks after hardening.

Drying time: Plaster should get surface-dried after application, within certain period of time, to start surface finishing and curing. During the process of curing, plaster attains its early strength and binds properly to the substrate (wall/roof top). Addition of polymers can delay surface drying. Polymer mixed DMM may also stick to trowel and the float used for surface finishing, making the whole process difficult and time-consuming

Coverage area: Good coverage area of a plaster offers cost saving to the customer. Coverage area can be measured by calculating the spread area for constant thickness. It depends on the bulk density of plaster. Higher is the density of plaster lower is the spread area. Density of DMM also affects porosity. Optimum bulk density should be obtained balancing the two factors. Typical coverage can be expressed for 10 mm thickness as: m2/kg

Rebound loss: Rebound loss of a plaster shows its capacity to stick to the wall. Lesser is the rebound loss, lesser the wastage of plaster during application. Rebound loss depends on many factors, irrespective of the nature of plaster.

Firstly, it varies from mason to mason. Sometimes the masons’ handling makes difference in the rebound loss.

Second factor is the water content of a plaster mortar. If water is higher than recommended, mortar applied on the wall slides and does not stick properly. If water is lesser than recommended, mortar gets brittle and falls down immediately. Third factor is "saturation of backing surface". Any readymade plaster product should be used only with recommended water content. Water content fixed by manufacturer is enough to prepare a workable mix. It is very important to make backing surface (substrate) wet till it gets saturated and surface dry. When the surface is not saturated, it absorbs water from the plaster and makes it brittle. Similarly, when the surface is over saturated, excess water makes plaster flowing down the wall. The surface of application should be saturated-surface-dry.

Binding property: The binding of DMM to the backing surface (wall with red clay bricks, fly ash bricks or AAC blocks and roof top) must be tested before application.

Compressive strength: No standards specifically mentions about the compressive strength of cement wall plaster. However, experience shows it should have strength of at least 7 MPa at three days.

Cement-based fly ash bricks
The IS 16720: 2018 gives the specification of fly ash-cement bricks. Pulverized fuel ash or fly ash (FA) is a byproduct from thermal power stations, which use pulverised coal as fuel. This national resource can be gainfully utilised for manufacture of FA-cement bricks as an alternative to common burnt clay bricks, leading to conservation of natural resources and improvement in environment quality. The FA-cement bricks are made from materials consisting of FA in major quantity, cement and aggregate. These bricks are manufactured by mixing of all ingredients, which are then moulded into bricks and are de-moulded when sufficiently hardened and then subjected to curing.

FA and cement together should be considered as binder. IS specifies, FA content should not be less than 35%. However, FA could be as high as 65 per cent depending upon quality of both cement and FA. It will be worthwhile to find the strength of FA+ cement mixture, before deciding proportions. Sand or bottom ash from boiler can be used as aggregate. Nominal maximum size of aggregate should be passing 6.3 mm sieve. The typical dimensions of FA-cement bricks are given in Table 1.

The mixing of ingredients should be done in suitable mechanical mixer. The uniformity of mixture should be tested in terms of color and consistency. The mixture thus prepared may be compacted in moulds by hydraulic or vibratory press or hydraulic-cum-vibratory press and finished to proper size without broken edges. After demoulding, the bricks should be protected till they develop sufficient strength, before curing. Curing can be done with water as per IS 456, mist or steam, so as to develop sufficient strength as required by the designated category. Table 2 gives classification of FA-cement bricks on the basis of 28-day wet compressive strength. The average drying shrinkage is limited to 0.05 per cent (max). The water absorption should be below 20 per cent (mass) for Class up to 10 and below 15 per cent (mass) for higher classes. Typical FA-Cement bricks and red clay bricks are shown in Plate 1.

Advantages of FA-cement bricks over conventional red clay bricks:

  • The strength of common red clay bricks lies in the range of 3.5 to 5 MPa; whereas that of FA-Cement bricks goes up to 15 MPa. Strength also increases over a period of time.
  • Lesser water absorption hence requires less water for curing.
  • Uniform dimensions and more dimensional stability.
  • Lesser transit waste.

AAC blocks
They are also known as cellular blocks. Specification is given in IS 2185 (Part 3). Autoclaved aerated concrete (AAC) is a versatile lightweight construction material and usually used as blocks. Compared to normal dense concrete, AAC has low density and excellent sound and heat insulation properties. The density of AAC is in the range of 450-1000 Kg/m3 as against 2300-2500 Kg/m3 for that of the dense concrete. Plate ? 2 shows typical AAC blocks. The common raw materials used while making AAC are given in the Table – 3

The above proportions may vary subject to different plant practices and requirement of AAC. Quartz-rich sand and gypsum is also be used in the raw mix. Aluminium is added as a pore forming agent. Instead, suitable foaming agent can also be added; however, that method is out of the scope of the present paper. The aluminium reacts with soluble alkalies from cement and calcium hydroxide to form hydrogen bubbles according to chemical reaction: Al + 2OH- + 2H2O ? Al(OH)4- + H2 Hydrogen bubbles formed in reaction are responsible for the pore formation in AAC blocks. The raw mix is poured in the moulds, after mixing. The mixture rises in the moulds after formation of bubbles. It is cured at ambient temperature for about 45 minutes and cut into block pieces of required unit size, with wires. The blocks are further cured in the autoclave with high pressure steam, which also improves their compressive strength. Typical conditions in the curing chamber are steam pressure of 4-16 MPa and curing duration of 8-16 hours.

AAC blocks contain more than 80 per cent air by volume and its mass is about one-fourth of the red clay bricks, making it the lightest building material. The comparison of AAC blocks and burnt (red) clay bricks is given in Table 4.

Micro-concrete for concrete repair work
Micro concrete is a proportionate mixture of Portland cement, graded aggregate of 10 mm down size or 6 mm down size. Micro-concrete also has a non-shrink additive in the mix to limit the plastic shrinkage up to 0.4 per cent.

It is generally used in sections which are inaccessible and where there is thick reinforcement. Generally, micro-concreting is done as a repair job in structures. The distressed concrete section or spalled concrete is removed and after application of suitable bonding agent over the existing surface, micro-concrete is poured or applied. Micro-concrete is dimensionally stable and compatible to the existing structural material and section. It is to be noted that shuttering to be done leak proof while micro-concreting and proper curing methods to be followed since the heat of hydration of micro-concrete is higher than normal concrete mixes. Micro-concrete is useful for the following areas of application:

Repair of damaged reinforced concrete elements, like slabs, beams, columns, wall, etc., where access is restricted and compaction is not possible.

To jacket RCC columns, to increase load-bearing capacity (Plate – 3)

The general features and advantages of micro-concrete are as follows.

  • Can be pumped or poured into restricted locations
  • Flowable mortar, hence does not require compaction
  • Develops high initial and ultimate final strength
  • Offers excellent resistance to moisture ingress
  • Makes repaired sections durable
  • Rapid strength gain to facilitate early reinstatement

Free-flowing micro-concrete has been found to be more effective in comparison with conventional OPC concrete. When conventional mix of high strength concrete is used for repair, small gaps may remain around the reinforcement steel either due to poor compaction or settlement, providing a potential site to initiate corrosion. Free-flowing micro-concrete eliminates that problem. The mix proportion of micro-concrete for a typical strength range of 30-50 MPa is given in Table 5.

Note: Fine, sharp washed sand from zone III to IV, as per IS 383 – 2016 May also contain a non-shrink additive to limit plastic shrinkage < 0.4%

ABOUT THE AUTHORS:
Dr J D Bapat is with the Development Professional for Cement and Concrete. Email Email: consult@drjdbapat.com | Web: www.drjdbapat.com
Kalpana Karthikeyan is R&D Manager, Sanghavi Industries

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ABB Extends Drive Lifespan at ACC Cement Plant Without Production Shutdown

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ABB reconditions 25 drives at ACC’s Jamul cement plant, avoiding 16 tonnes of CO₂ emissions while improving reliability through predictive maintenance.
Chhattisgarh

ABB has signed a multi-year Motion OneCare service agreement with ACC Limited, part of the Adani Group, to modernise ageing industrial drives at its Jamul cement plant in Chhattisgarh, improving operational reliability while avoiding approximately 16 tonnes of carbon dioxide (CO₂) emissions without disrupting production.

Announced on 27 October 2026, the agreement combines scheduled drive reconditioning, digital condition monitoring and energy appraisals to extend equipment lifespan, improve plant uptime and optimise maintenance costs. The initiative marks a shift from conventional equipment replacement towards a more resource-efficient approach to industrial asset management.

The first phase, completed in April 2026, involved the on-site reconditioning of 25 ABB ACS800 variable speed drives without a major plant shutdown. By retaining the existing cabinets and restoring the drive modules rather than replacing entire panels, ABB helped ACC preserve capital investment, minimise material consumption and avoid approximately 16 tonnes of CO₂ emissions.

A second phase, covering an additional 25 ACS800 drive modules, is scheduled for the fourth quarter of 2026. The programme is designed to improve long-term equipment reliability while allowing maintenance activities to be aligned with the plant’s operational schedules.

The ACS800 drives, installed at Jamul in 2010, had delivered more than a decade of near-continuous service in demanding cement manufacturing conditions. However, ageing electrical components and changing fault patterns had begun to affect their ability to meet the plant’s reliability requirements.

Rather than opting for complete equipment replacement, ACC engaged ABB’s certified engineers to conduct a comprehensive asset health assessment. The evaluation found that the existing cabinets and enclosures remained structurally sound, making targeted reconditioning a technically viable and cost-effective alternative to full replacement.

Drawing on nearly two decades of experience with ACC’s equipment and operating requirements, ABB developed a maintenance framework tailored to the plant’s shutdown windows, budget cycles and production priorities.

The Motion OneCare agreement incorporates planned equipment restoration, condition-based monitoring and energy assessments, enabling ACC to adopt a more systematic approach to maintaining critical electrical infrastructure.

As part of the programme, ACC has implemented ABB Ability™ Digital Powertrain Insights to monitor drive performance and identify emerging operational issues before they result in equipment failures.

The digital platform provides continuous visibility into parameters such as temperature, current, vibration and fault patterns. These insights allow maintenance teams to detect early signs of equipment deterioration, schedule interventions more effectively and reduce the likelihood of unexpected downtime.

Amit Gupta, Local Division Manager, Motion Services, ABB India, said: “We know what unchecked wear costs over time: a small inefficiency that eats away at ROI for years. At Jamul, the evidence pointed clearly to assets with productive life still in them.”

“Our job was to restore them properly and give the team the tools to stay ahead of the next problem. At ABB, we don’t just fix what fails. We want to protect what works.”

The initiative also demonstrates the growing relevance of circular economy principles in cement manufacturing, where extending the service life of existing industrial equipment can reduce capital expenditure, material consumption and the environmental impact associated with manufacturing replacement components.

According to ABB, drive reconditioning can reduce lifecycle emissions by 50 to 80 per cent compared with complete equipment replacement. By preserving functional components and restoring critical modules, the process helps retain the economic and material value of existing industrial assets.

The addition of energy appraisals in subsequent phases will further expand the programme beyond equipment restoration, enabling ACC to assess drive performance, identify energy-saving opportunities and improve operating efficiency.

For cement manufacturers, variable speed drives play an important role in controlling motors and optimising energy consumption across production processes. Maintaining their reliability and efficiency is essential for minimising operational disruptions and managing electricity costs.

Vinod Bahety, CEO – Cement Business, Adani Group, said: “Moving from reactive firefighting to a structured maintenance plan was exactly what this operation needed. That kind of peace of mind doesn’t come easily. It comes from a partner that understands how your business runs.”

“We didn’t need a full system overhaul; we needed expert support, actionable insights, and a plan we could execute around our schedule. That’s what we got.”

The project supports ACC’s broader strategy to improve manufacturing efficiency through digital transformation, preventive maintenance and sustainable asset management.

ACC, a subsidiary of Ambuja Cements and part of the Adani Group, operates 20 cement manufacturing facilities and 119 ready-mix concrete plants across India. The company has been advancing initiatives focused on renewable energy, circular economy practices and technology-driven operational improvements.

Alongside Ambuja Cements, ACC is part of a large-scale building materials business committed to achieving net-zero emissions by 2050, with near-term and net-zero targets validated by the Science Based Targets initiative (SBTi).

The Jamul initiative aligns with these sustainability objectives by demonstrating how equipment life extension and digital monitoring can contribute to resource efficiency without requiring large-scale replacement of existing infrastructure.

ABB, a global technology company specialising in electrification and automation, brings more than 140 years of industrial expertise and employs approximately 110,000 people worldwide. Its Motion Services business supports industrial customers through equipment maintenance, modernisation, digital monitoring and lifecycle management solutions.

The agreement also reflects a wider shift in industrial maintenance practices, with manufacturers increasingly adopting predictive technologies to improve equipment availability, manage costs and reduce unplanned shutdowns.

With 25 drives already reconditioned and another 25 scheduled for restoration, ABB’s collaboration with ACC illustrates how targeted modernisation, digital monitoring and circular maintenance practices can extend the operational life of critical equipment while supporting more efficient and sustainable cement production.

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ABB Drives Digital Transformation at TCI MAX Cement Plant in J&K

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ABB deploys advanced process control at TCI MAX’s Srinagar cement plant to improve clinker quality, energy efficiency and sustainable manufacturing.

Kashmir 

ABB has deployed its advanced process control technology at TCI MAX Cement’s Srinagar facility in Jammu and Kashmir, marking the region’s first reported implementation of advanced process control (APC) in cement manufacturing and strengthening efforts towards more efficient, digitally enabled production.

Announced on 5 November 2026, the deployment of ABB Ability™ Expert Optimizer at the facility, operated by Trumboo Industries Pvt. Ltd., aims to improve process stability, clinker quality, energy efficiency and overall plant productivity. The implementation forms part of TCI MAX’s strategy to modernise its manufacturing operations through automation and digital technologies.

Following the integration of ABB’s advanced process control solution and supporting IT infrastructure, TCI MAX has reported improvements in operational productivity, product quality and sustainability-related performance indicators. The technology focuses on optimising the cement pyro process, a critical stage of production involving high-temperature processing and clinker formation.

Waseem Ahmed Trumboo, Director, Trumboo Industries Pvt. Ltd., said: “Introducing advanced process control at TCI MAX is an important step in how we are evolving our operations. Our focus is on improving the stability and efficiency of our processes while maintaining consistent clinker quality. We have been encouraged by the performance of the solution during commissioning and by the support from the ABB team, and we look forward to realizing its full potential.”

ABB Ability™ Expert Optimizer combines advanced process control, model predictive control (MPC) and artificial intelligence (AI) to continuously monitor and optimise manufacturing operations. By analysing process conditions, predicting operational behaviour and automatically adjusting key parameters, the system enables more consistent production while reducing process variability.

In cement manufacturing, maintaining stable pyro-processing conditions is essential for achieving uniform clinker quality and optimising thermal energy consumption. Fluctuations in operating parameters can affect fuel efficiency, production output and product consistency.

The deployment is designed to address these challenges through real-time process optimisation, helping operators maintain more stable kiln operations while improving the utilisation of fuel, electricity and raw materials.

Kapil Agarwal, Senior Vice President and Local Division Manager, Process Industries Division, ABB India, said: “Cement producers are increasingly looking to adopt digital technologies to achieve greater consistency and efficiency while addressing their sustainability priorities. ABB Ability™ Expert Optimizer brings advanced process control and deep cement process expertise together to help operators make their processes more stable and efficient. We are pleased to support TCI MAX as it takes this important step in its digital transformation.”

The technology also supports sustainability objectives by optimising fuel consumption, improving electrical energy efficiency and minimising process waste. More stable operations can contribute to lower energy intensity and reduced emissions associated with cement production.

For TCI MAX, the investment represents a move towards data-driven manufacturing, where automated control systems complement operator expertise to improve production performance and operational reliability.

The implementation is particularly significant for Jammu and Kashmir’s cement industry, as it introduces advanced process optimisation technology to a regional manufacturing facility. Its deployment could demonstrate the potential for wider adoption of digital automation across cement plants seeking to modernise their operations.

The project builds on ABB’s experience in delivering advanced process control solutions to cement manufacturers worldwide. Through the integration of industrial automation, predictive technologies and process engineering expertise, the company supports manufacturers in improving resource efficiency and maintaining consistent production quality.

As cement producers face increasing pressure to manage energy costs, improve productivity and reduce their environmental footprint, technologies such as AI-enabled process control and predictive optimisation are becoming important components of plant modernisation strategies.

ABB’s Expert Optimizer provides a platform for addressing these priorities by enabling automated adjustments based on changing process conditions, reducing reliance on manual intervention and supporting more efficient plant operation.

ABB, a global technology company specialising in electrification and automation, has more than 140 years of industrial experience and approximately 110,000 employees worldwide. Its Automation business employs around 26,000 people and provides technologies and services across process, hybrid and maritime industries.

The TCI MAX deployment reinforces ABB’s growing role in the digital transformation of cement manufacturing in India, where improving process efficiency and reducing energy consumption remain critical to the industry’s long-term sustainability.

With the advanced process control system now implemented at its Srinagar facility, TCI MAX aims to build on the initial operational improvements and further optimise production efficiency, clinker consistency and environmental performance.

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Ramco Cements’ Hard Worker Wins Eight Awards at ‘Love of Advertising Awards 2026’

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Ramco Cements’ Hard Worker brand wins eight awards for excellence in advertising, packaging and brand identity at the Love of Advertising Awards 2026.

Hyderabad 

The Ramco Cements Limited’s construction chemicals brand, Hard Worker, has secured eight awards at the Love of Advertising Awards 2026, recognising its creative excellence across television, digital advertising, packaging design and brand identity.

Organised by the Advertising Club of Trivandrum, the awards were presented at a ceremony held at The Leela Raviz, Kovalam, on 24 October 2026. The recognition highlights Hard Worker’s integrated marketing strategy and its efforts to establish a distinctive presence in India’s competitive construction chemicals market.

The eight awards span multiple creative categories, reflecting the brand’s approach to combining product-focused communication with engaging storytelling, humour and innovative design. Through its campaigns, Hard Worker has sought to simplify technical product benefits and make construction chemicals more accessible and relatable to consumers and construction professionals.

Built around the philosophy of “Hard-working products for hardworking people”, the brand focuses on communicating practical product advantages through memorable advertising narratives while maintaining a consistent identity across different marketing platforms.

Its campaigns for Ramco Hard Worker Eco Plaster and Tile Fix have been central to this approach. The Eco Plaster campaign highlights water conservation through the product’s self-curing properties, positioning it as a solution that supports more efficient construction practices. Meanwhile, Tile Fix promotes specialised tile-fixing solutions by presenting their practical benefits through relatable situations and creative storytelling.

Beyond advertising, Hard Worker has invested in distinctive packaging and brand identity development to improve product recognition and maintain consistency across customer touchpoints. This integrated approach has helped the brand differentiate itself in a category where marketing communication has traditionally focused on technical specifications and functional performance.

A V Dharmakrishnan, CEO, Ramco Cements, said, “Winning eight awards at the Love of Advertising Awards is a proud moment for Ramco Cements and the Hard Worker team. We believe that building a strong brand requires not only quality products but also the ability to communicate their value in a compelling and differentiated manner. Hard Worker’s journey reflects our commitment to combining product performance with innovative marketing to create meaningful connections with our customers and strengthen our presence in the construction chemicals market.”

The recognition comes as building materials manufacturers increasingly focus on brand differentiation, product awareness and customer engagement to strengthen their position in the construction chemicals segment.

By using humour and storytelling to explain product applications and benefits, Hard Worker aims to bridge the communication gap between technical construction solutions and the practical requirements of contractors, applicators and end-users.

Balaji K. Moorthy, Executive Director – Marketing, Ramco Cements, said, “Hard Worker was conceived to bring a fresh perspective to the construction chemicals category, where product communication has traditionally been functional and technical. Our endeavour has been to break through the clutter with distinctive ideas, humour and storytelling, while keeping the product proposition at the heart of every campaign. The recognition across TV and digital advertising, packaging design and brand identity design demonstrates our integrated approach to building the brand. These eight awards are an encouraging recognition of the creative thinking and collaborative effort behind Hard Worker’s marketing initiatives.”

The awards add to Hard Worker’s growing portfolio of creative recognitions and reinforce Ramco Cements’ emphasis on integrating product innovation with strategic marketing.

The brand’s communication initiatives also reflect a wider shift in the construction materials industry, where manufacturers are increasingly adopting consumer-focused marketing strategies to improve product understanding and strengthen relationships with construction professionals.

With its portfolio of construction chemicals, Hard Worker aims to address evolving requirements for durability, application efficiency and construction quality. Its marketing efforts seek to complement these product attributes by building stronger awareness and encouraging the adoption of specialised construction solutions.

Ramco Cements, one of India’s established cement manufacturers, operates across cement and allied building solutions. Through Hard Worker, the company is expanding its presence in the construction chemicals segment with products designed to enhance performance, quality and durability in modern construction applications.

The latest recognition strengthens Hard Worker’s brand visibility and underscores the growing importance of creative communication in promoting technical building materials. Ramco Cements intends to continue combining product development with distinctive marketing initiatives to support the brand’s growth in India’s construction chemicals market.

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    Cement-based building materials

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    Cement is an intermediate product and is always converted into some other form to have a useful end product. The authors-JD Bapat and Kalpana Karthikeyan-take stock of a few new-generation products that are making inroads in the construction industry.

    Concrete is a cement-based building material used in construction industry on very large scale. However there are many other cement-based materials used in to improve the economy, conserve materials, energy and to reduce the carbon footprint of construction. This article focuses on the following four cement-based building materials: dry mixed mortar (DMM) plasters, cement-based fly ash bricks, autoclaved aerated concrete (AAC) blocks, and micro-concrete for concrete repair work.

    DMM plaster
    The cement-based DMM plaster is different from job-site mortar plaster. It is manufactured in a factory with dedicated facilities for batching and blending of all the necessary ingredients in the controlled process. In this way, DMM plaster with well-defined properties and performance to meet specific requirements and applications can be produced.

    DMM plaster provides excellent technical properties to meet the stringent performance requirements which are common in the current construction scenario, such as crack free surface, no leaching and aesthetic look. The use of DMM plaster is cost effective, reducing potential construction problems with the long-term integrity of structures with a simple materials approach. The advantages of DMM plaster are wuality controlled and factory blended to maintain consistently high quality, excellent adhesion, no cement and sand storage required at site, reduces wastage, better workability, suitable for wide range of masonry/concrete backgrounds, fibre reinforced for shrinkage crack resistance, aesthetic look due to better finish, and no leaching. Most DMM plasters require only the addition of potable water and mixed with a simple mixer to produce high-quality fresh mortar for wall application. Normal curing process is followed. Most of the high-performance plasters are usually based on extensive development process and tests in order to achieve the desired materials properties. The basic raw materials are: cement, filler and fine aggregate.

    The gradation of aggregate and the choice of the filler are critical. Desirable properties of DMM plaster in fresh and hardened state are as follows.

    Mixing time: Mixing time of DMM plaster is one of the important parameters to define its ease of application for the mason. Dry mortar powder should quickly mix with water to get the desired workability.

    Workability retention (pot Life): Workability retention is the time taken by fresh mortar/concrete to lose its plasticity. Once the mortar is mixed with water it has to maintain its workability till application, for a reasonable period of time: minimum 60 m in peak summer noon and maximum 90 m in the morning/evening or winter season. Workability Retention can be measured from the time of adding water to dry mix till it loses its plasticity i.e. its nature to stick to wall, when mason applies. Loss of workability before application encourages meson to add water to obtain desired workability and such plaster develops cracks after hardening.

    Drying time: Plaster should get surface-dried after application, within certain period of time, to start surface finishing and curing. During the process of curing, plaster attains its early strength and binds properly to the substrate (wall/roof top). Addition of polymers can delay surface drying. Polymer mixed DMM may also stick to trowel and the float used for surface finishing, making the whole process difficult and time-consuming

    Coverage area: Good coverage area of a plaster offers cost saving to the customer. Coverage area can be measured by calculating the spread area for constant thickness. It depends on the bulk density of plaster. Higher is the density of plaster lower is the spread area. Density of DMM also affects porosity. Optimum bulk density should be obtained balancing the two factors. Typical coverage can be expressed for 10 mm thickness as: m2/kg

    Rebound loss: Rebound loss of a plaster shows its capacity to stick to the wall. Lesser is the rebound loss, lesser the wastage of plaster during application. Rebound loss depends on many factors, irrespective of the nature of plaster.

    Firstly, it varies from mason to mason. Sometimes the masons’ handling makes difference in the rebound loss.

    Second factor is the water content of a plaster mortar. If water is higher than recommended, mortar applied on the wall slides and does not stick properly. If water is lesser than recommended, mortar gets brittle and falls down immediately. Third factor is "saturation of backing surface". Any readymade plaster product should be used only with recommended water content. Water content fixed by manufacturer is enough to prepare a workable mix. It is very important to make backing surface (substrate) wet till it gets saturated and surface dry. When the surface is not saturated, it absorbs water from the plaster and makes it brittle. Similarly, when the surface is over saturated, excess water makes plaster flowing down the wall. The surface of application should be saturated-surface-dry.

    Binding property: The binding of DMM to the backing surface (wall with red clay bricks, fly ash bricks or AAC blocks and roof top) must be tested before application.

    Compressive strength: No standards specifically mentions about the compressive strength of cement wall plaster. However, experience shows it should have strength of at least 7 MPa at three days.

    Cement-based fly ash bricks
    The IS 16720: 2018 gives the specification of fly ash-cement bricks. Pulverized fuel ash or fly ash (FA) is a byproduct from thermal power stations, which use pulverised coal as fuel. This national resource can be gainfully utilised for manufacture of FA-cement bricks as an alternative to common burnt clay bricks, leading to conservation of natural resources and improvement in environment quality. The FA-cement bricks are made from materials consisting of FA in major quantity, cement and aggregate. These bricks are manufactured by mixing of all ingredients, which are then moulded into bricks and are de-moulded when sufficiently hardened and then subjected to curing.

    FA and cement together should be considered as binder. IS specifies, FA content should not be less than 35%. However, FA could be as high as 65 per cent depending upon quality of both cement and FA. It will be worthwhile to find the strength of FA+ cement mixture, before deciding proportions. Sand or bottom ash from boiler can be used as aggregate. Nominal maximum size of aggregate should be passing 6.3 mm sieve. The typical dimensions of FA-cement bricks are given in Table 1.

    The mixing of ingredients should be done in suitable mechanical mixer. The uniformity of mixture should be tested in terms of color and consistency. The mixture thus prepared may be compacted in moulds by hydraulic or vibratory press or hydraulic-cum-vibratory press and finished to proper size without broken edges. After demoulding, the bricks should be protected till they develop sufficient strength, before curing. Curing can be done with water as per IS 456, mist or steam, so as to develop sufficient strength as required by the designated category. Table 2 gives classification of FA-cement bricks on the basis of 28-day wet compressive strength. The average drying shrinkage is limited to 0.05 per cent (max). The water absorption should be below 20 per cent (mass) for Class up to 10 and below 15 per cent (mass) for higher classes. Typical FA-Cement bricks and red clay bricks are shown in Plate 1.

    Advantages of FA-cement bricks over conventional red clay bricks:

    • The strength of common red clay bricks lies in the range of 3.5 to 5 MPa; whereas that of FA-Cement bricks goes up to 15 MPa. Strength also increases over a period of time.
    • Lesser water absorption hence requires less water for curing.
    • Uniform dimensions and more dimensional stability.
    • Lesser transit waste.

    AAC blocks
    They are also known as cellular blocks. Specification is given in IS 2185 (Part 3). Autoclaved aerated concrete (AAC) is a versatile lightweight construction material and usually used as blocks. Compared to normal dense concrete, AAC has low density and excellent sound and heat insulation properties. The density of AAC is in the range of 450-1000 Kg/m3 as against 2300-2500 Kg/m3 for that of the dense concrete. Plate ? 2 shows typical AAC blocks. The common raw materials used while making AAC are given in the Table – 3

    The above proportions may vary subject to different plant practices and requirement of AAC. Quartz-rich sand and gypsum is also be used in the raw mix. Aluminium is added as a pore forming agent. Instead, suitable foaming agent can also be added; however, that method is out of the scope of the present paper. The aluminium reacts with soluble alkalies from cement and calcium hydroxide to form hydrogen bubbles according to chemical reaction: Al + 2OH- + 2H2O ? Al(OH)4- + H2 Hydrogen bubbles formed in reaction are responsible for the pore formation in AAC blocks. The raw mix is poured in the moulds, after mixing. The mixture rises in the moulds after formation of bubbles. It is cured at ambient temperature for about 45 minutes and cut into block pieces of required unit size, with wires. The blocks are further cured in the autoclave with high pressure steam, which also improves their compressive strength. Typical conditions in the curing chamber are steam pressure of 4-16 MPa and curing duration of 8-16 hours.

    AAC blocks contain more than 80 per cent air by volume and its mass is about one-fourth of the red clay bricks, making it the lightest building material. The comparison of AAC blocks and burnt (red) clay bricks is given in Table 4.

    Micro-concrete for concrete repair work
    Micro concrete is a proportionate mixture of Portland cement, graded aggregate of 10 mm down size or 6 mm down size. Micro-concrete also has a non-shrink additive in the mix to limit the plastic shrinkage up to 0.4 per cent.

    It is generally used in sections which are inaccessible and where there is thick reinforcement. Generally, micro-concreting is done as a repair job in structures. The distressed concrete section or spalled concrete is removed and after application of suitable bonding agent over the existing surface, micro-concrete is poured or applied. Micro-concrete is dimensionally stable and compatible to the existing structural material and section. It is to be noted that shuttering to be done leak proof while micro-concreting and proper curing methods to be followed since the heat of hydration of micro-concrete is higher than normal concrete mixes. Micro-concrete is useful for the following areas of application:

    Repair of damaged reinforced concrete elements, like slabs, beams, columns, wall, etc., where access is restricted and compaction is not possible.

    To jacket RCC columns, to increase load-bearing capacity (Plate – 3)

    The general features and advantages of micro-concrete are as follows.

    • Can be pumped or poured into restricted locations
    • Flowable mortar, hence does not require compaction
    • Develops high initial and ultimate final strength
    • Offers excellent resistance to moisture ingress
    • Makes repaired sections durable
    • Rapid strength gain to facilitate early reinstatement

    Free-flowing micro-concrete has been found to be more effective in comparison with conventional OPC concrete. When conventional mix of high strength concrete is used for repair, small gaps may remain around the reinforcement steel either due to poor compaction or settlement, providing a potential site to initiate corrosion. Free-flowing micro-concrete eliminates that problem. The mix proportion of micro-concrete for a typical strength range of 30-50 MPa is given in Table 5.

    Note: Fine, sharp washed sand from zone III to IV, as per IS 383 – 2016 May also contain a non-shrink additive to limit plastic shrinkage < 0.4%

    ABOUT THE AUTHORS:
    Dr J D Bapat is with the Development Professional for Cement and Concrete. Email Email: consult@drjdbapat.com | Web: www.drjdbapat.com
    Kalpana Karthikeyan is R&D Manager, Sanghavi Industries

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    Concrete

    ABB Extends Drive Lifespan at ACC Cement Plant Without Production Shutdown

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    ABB reconditions 25 drives at ACC’s Jamul cement plant, avoiding 16 tonnes of CO₂ emissions while improving reliability through predictive maintenance.
    Chhattisgarh

    ABB has signed a multi-year Motion OneCare service agreement with ACC Limited, part of the Adani Group, to modernise ageing industrial drives at its Jamul cement plant in Chhattisgarh, improving operational reliability while avoiding approximately 16 tonnes of carbon dioxide (CO₂) emissions without disrupting production.

    Announced on 27 October 2026, the agreement combines scheduled drive reconditioning, digital condition monitoring and energy appraisals to extend equipment lifespan, improve plant uptime and optimise maintenance costs. The initiative marks a shift from conventional equipment replacement towards a more resource-efficient approach to industrial asset management.

    The first phase, completed in April 2026, involved the on-site reconditioning of 25 ABB ACS800 variable speed drives without a major plant shutdown. By retaining the existing cabinets and restoring the drive modules rather than replacing entire panels, ABB helped ACC preserve capital investment, minimise material consumption and avoid approximately 16 tonnes of CO₂ emissions.

    A second phase, covering an additional 25 ACS800 drive modules, is scheduled for the fourth quarter of 2026. The programme is designed to improve long-term equipment reliability while allowing maintenance activities to be aligned with the plant’s operational schedules.

    The ACS800 drives, installed at Jamul in 2010, had delivered more than a decade of near-continuous service in demanding cement manufacturing conditions. However, ageing electrical components and changing fault patterns had begun to affect their ability to meet the plant’s reliability requirements.

    Rather than opting for complete equipment replacement, ACC engaged ABB’s certified engineers to conduct a comprehensive asset health assessment. The evaluation found that the existing cabinets and enclosures remained structurally sound, making targeted reconditioning a technically viable and cost-effective alternative to full replacement.

    Drawing on nearly two decades of experience with ACC’s equipment and operating requirements, ABB developed a maintenance framework tailored to the plant’s shutdown windows, budget cycles and production priorities.

    The Motion OneCare agreement incorporates planned equipment restoration, condition-based monitoring and energy assessments, enabling ACC to adopt a more systematic approach to maintaining critical electrical infrastructure.

    As part of the programme, ACC has implemented ABB Ability™ Digital Powertrain Insights to monitor drive performance and identify emerging operational issues before they result in equipment failures.

    The digital platform provides continuous visibility into parameters such as temperature, current, vibration and fault patterns. These insights allow maintenance teams to detect early signs of equipment deterioration, schedule interventions more effectively and reduce the likelihood of unexpected downtime.

    Amit Gupta, Local Division Manager, Motion Services, ABB India, said: “We know what unchecked wear costs over time: a small inefficiency that eats away at ROI for years. At Jamul, the evidence pointed clearly to assets with productive life still in them.”

    “Our job was to restore them properly and give the team the tools to stay ahead of the next problem. At ABB, we don’t just fix what fails. We want to protect what works.”

    The initiative also demonstrates the growing relevance of circular economy principles in cement manufacturing, where extending the service life of existing industrial equipment can reduce capital expenditure, material consumption and the environmental impact associated with manufacturing replacement components.

    According to ABB, drive reconditioning can reduce lifecycle emissions by 50 to 80 per cent compared with complete equipment replacement. By preserving functional components and restoring critical modules, the process helps retain the economic and material value of existing industrial assets.

    The addition of energy appraisals in subsequent phases will further expand the programme beyond equipment restoration, enabling ACC to assess drive performance, identify energy-saving opportunities and improve operating efficiency.

    For cement manufacturers, variable speed drives play an important role in controlling motors and optimising energy consumption across production processes. Maintaining their reliability and efficiency is essential for minimising operational disruptions and managing electricity costs.

    Vinod Bahety, CEO – Cement Business, Adani Group, said: “Moving from reactive firefighting to a structured maintenance plan was exactly what this operation needed. That kind of peace of mind doesn’t come easily. It comes from a partner that understands how your business runs.”

    “We didn’t need a full system overhaul; we needed expert support, actionable insights, and a plan we could execute around our schedule. That’s what we got.”

    The project supports ACC’s broader strategy to improve manufacturing efficiency through digital transformation, preventive maintenance and sustainable asset management.

    ACC, a subsidiary of Ambuja Cements and part of the Adani Group, operates 20 cement manufacturing facilities and 119 ready-mix concrete plants across India. The company has been advancing initiatives focused on renewable energy, circular economy practices and technology-driven operational improvements.

    Alongside Ambuja Cements, ACC is part of a large-scale building materials business committed to achieving net-zero emissions by 2050, with near-term and net-zero targets validated by the Science Based Targets initiative (SBTi).

    The Jamul initiative aligns with these sustainability objectives by demonstrating how equipment life extension and digital monitoring can contribute to resource efficiency without requiring large-scale replacement of existing infrastructure.

    ABB, a global technology company specialising in electrification and automation, brings more than 140 years of industrial expertise and employs approximately 110,000 people worldwide. Its Motion Services business supports industrial customers through equipment maintenance, modernisation, digital monitoring and lifecycle management solutions.

    The agreement also reflects a wider shift in industrial maintenance practices, with manufacturers increasingly adopting predictive technologies to improve equipment availability, manage costs and reduce unplanned shutdowns.

    With 25 drives already reconditioned and another 25 scheduled for restoration, ABB’s collaboration with ACC illustrates how targeted modernisation, digital monitoring and circular maintenance practices can extend the operational life of critical equipment while supporting more efficient and sustainable cement production.

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    Concrete

    ABB Drives Digital Transformation at TCI MAX Cement Plant in J&K

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    ABB deploys advanced process control at TCI MAX’s Srinagar cement plant to improve clinker quality, energy efficiency and sustainable manufacturing.

    Kashmir 

    ABB has deployed its advanced process control technology at TCI MAX Cement’s Srinagar facility in Jammu and Kashmir, marking the region’s first reported implementation of advanced process control (APC) in cement manufacturing and strengthening efforts towards more efficient, digitally enabled production.

    Announced on 5 November 2026, the deployment of ABB Ability™ Expert Optimizer at the facility, operated by Trumboo Industries Pvt. Ltd., aims to improve process stability, clinker quality, energy efficiency and overall plant productivity. The implementation forms part of TCI MAX’s strategy to modernise its manufacturing operations through automation and digital technologies.

    Following the integration of ABB’s advanced process control solution and supporting IT infrastructure, TCI MAX has reported improvements in operational productivity, product quality and sustainability-related performance indicators. The technology focuses on optimising the cement pyro process, a critical stage of production involving high-temperature processing and clinker formation.

    Waseem Ahmed Trumboo, Director, Trumboo Industries Pvt. Ltd., said: “Introducing advanced process control at TCI MAX is an important step in how we are evolving our operations. Our focus is on improving the stability and efficiency of our processes while maintaining consistent clinker quality. We have been encouraged by the performance of the solution during commissioning and by the support from the ABB team, and we look forward to realizing its full potential.”

    ABB Ability™ Expert Optimizer combines advanced process control, model predictive control (MPC) and artificial intelligence (AI) to continuously monitor and optimise manufacturing operations. By analysing process conditions, predicting operational behaviour and automatically adjusting key parameters, the system enables more consistent production while reducing process variability.

    In cement manufacturing, maintaining stable pyro-processing conditions is essential for achieving uniform clinker quality and optimising thermal energy consumption. Fluctuations in operating parameters can affect fuel efficiency, production output and product consistency.

    The deployment is designed to address these challenges through real-time process optimisation, helping operators maintain more stable kiln operations while improving the utilisation of fuel, electricity and raw materials.

    Kapil Agarwal, Senior Vice President and Local Division Manager, Process Industries Division, ABB India, said: “Cement producers are increasingly looking to adopt digital technologies to achieve greater consistency and efficiency while addressing their sustainability priorities. ABB Ability™ Expert Optimizer brings advanced process control and deep cement process expertise together to help operators make their processes more stable and efficient. We are pleased to support TCI MAX as it takes this important step in its digital transformation.”

    The technology also supports sustainability objectives by optimising fuel consumption, improving electrical energy efficiency and minimising process waste. More stable operations can contribute to lower energy intensity and reduced emissions associated with cement production.

    For TCI MAX, the investment represents a move towards data-driven manufacturing, where automated control systems complement operator expertise to improve production performance and operational reliability.

    The implementation is particularly significant for Jammu and Kashmir’s cement industry, as it introduces advanced process optimisation technology to a regional manufacturing facility. Its deployment could demonstrate the potential for wider adoption of digital automation across cement plants seeking to modernise their operations.

    The project builds on ABB’s experience in delivering advanced process control solutions to cement manufacturers worldwide. Through the integration of industrial automation, predictive technologies and process engineering expertise, the company supports manufacturers in improving resource efficiency and maintaining consistent production quality.

    As cement producers face increasing pressure to manage energy costs, improve productivity and reduce their environmental footprint, technologies such as AI-enabled process control and predictive optimisation are becoming important components of plant modernisation strategies.

    ABB’s Expert Optimizer provides a platform for addressing these priorities by enabling automated adjustments based on changing process conditions, reducing reliance on manual intervention and supporting more efficient plant operation.

    ABB, a global technology company specialising in electrification and automation, has more than 140 years of industrial experience and approximately 110,000 employees worldwide. Its Automation business employs around 26,000 people and provides technologies and services across process, hybrid and maritime industries.

    The TCI MAX deployment reinforces ABB’s growing role in the digital transformation of cement manufacturing in India, where improving process efficiency and reducing energy consumption remain critical to the industry’s long-term sustainability.

    With the advanced process control system now implemented at its Srinagar facility, TCI MAX aims to build on the initial operational improvements and further optimise production efficiency, clinker consistency and environmental performance.

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    Ramco Cements’ Hard Worker Wins Eight Awards at ‘Love of Advertising Awards 2026’

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    Ramco Cements’ Hard Worker brand wins eight awards for excellence in advertising, packaging and brand identity at the Love of Advertising Awards 2026.

    Hyderabad 

    The Ramco Cements Limited’s construction chemicals brand, Hard Worker, has secured eight awards at the Love of Advertising Awards 2026, recognising its creative excellence across television, digital advertising, packaging design and brand identity.

    Organised by the Advertising Club of Trivandrum, the awards were presented at a ceremony held at The Leela Raviz, Kovalam, on 24 October 2026. The recognition highlights Hard Worker’s integrated marketing strategy and its efforts to establish a distinctive presence in India’s competitive construction chemicals market.

    The eight awards span multiple creative categories, reflecting the brand’s approach to combining product-focused communication with engaging storytelling, humour and innovative design. Through its campaigns, Hard Worker has sought to simplify technical product benefits and make construction chemicals more accessible and relatable to consumers and construction professionals.

    Built around the philosophy of “Hard-working products for hardworking people”, the brand focuses on communicating practical product advantages through memorable advertising narratives while maintaining a consistent identity across different marketing platforms.

    Its campaigns for Ramco Hard Worker Eco Plaster and Tile Fix have been central to this approach. The Eco Plaster campaign highlights water conservation through the product’s self-curing properties, positioning it as a solution that supports more efficient construction practices. Meanwhile, Tile Fix promotes specialised tile-fixing solutions by presenting their practical benefits through relatable situations and creative storytelling.

    Beyond advertising, Hard Worker has invested in distinctive packaging and brand identity development to improve product recognition and maintain consistency across customer touchpoints. This integrated approach has helped the brand differentiate itself in a category where marketing communication has traditionally focused on technical specifications and functional performance.

    A V Dharmakrishnan, CEO, Ramco Cements, said, “Winning eight awards at the Love of Advertising Awards is a proud moment for Ramco Cements and the Hard Worker team. We believe that building a strong brand requires not only quality products but also the ability to communicate their value in a compelling and differentiated manner. Hard Worker’s journey reflects our commitment to combining product performance with innovative marketing to create meaningful connections with our customers and strengthen our presence in the construction chemicals market.”

    The recognition comes as building materials manufacturers increasingly focus on brand differentiation, product awareness and customer engagement to strengthen their position in the construction chemicals segment.

    By using humour and storytelling to explain product applications and benefits, Hard Worker aims to bridge the communication gap between technical construction solutions and the practical requirements of contractors, applicators and end-users.

    Balaji K. Moorthy, Executive Director – Marketing, Ramco Cements, said, “Hard Worker was conceived to bring a fresh perspective to the construction chemicals category, where product communication has traditionally been functional and technical. Our endeavour has been to break through the clutter with distinctive ideas, humour and storytelling, while keeping the product proposition at the heart of every campaign. The recognition across TV and digital advertising, packaging design and brand identity design demonstrates our integrated approach to building the brand. These eight awards are an encouraging recognition of the creative thinking and collaborative effort behind Hard Worker’s marketing initiatives.”

    The awards add to Hard Worker’s growing portfolio of creative recognitions and reinforce Ramco Cements’ emphasis on integrating product innovation with strategic marketing.

    The brand’s communication initiatives also reflect a wider shift in the construction materials industry, where manufacturers are increasingly adopting consumer-focused marketing strategies to improve product understanding and strengthen relationships with construction professionals.

    With its portfolio of construction chemicals, Hard Worker aims to address evolving requirements for durability, application efficiency and construction quality. Its marketing efforts seek to complement these product attributes by building stronger awareness and encouraging the adoption of specialised construction solutions.

    Ramco Cements, one of India’s established cement manufacturers, operates across cement and allied building solutions. Through Hard Worker, the company is expanding its presence in the construction chemicals segment with products designed to enhance performance, quality and durability in modern construction applications.

    The latest recognition strengthens Hard Worker’s brand visibility and underscores the growing importance of creative communication in promoting technical building materials. Ramco Cements intends to continue combining product development with distinctive marketing initiatives to support the brand’s growth in India’s construction chemicals market.

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