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CP committed to innovation and quality for over 100 years

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Products from Claudius Peters encompass a broad spectrum of industry areas as the company continues to evolve and push the boundaries of what is possible from its systems.

The history of Claudius Peters started in 1906 with its foundation by Mr. Claudius Peters. Today it is one of the world?s most respected engineering houses continues to set benchmarks for the design, manufacture and commissioning of materials handling and processing systems for the gypsum, cement, coal, alumina and bulk-handling industries. Claudius Peters provides world-class service to the world?s biggest bulk materials producers. The Claudius Peters Group GmbH is headquartered in Buxtehude near Hamburg, Germany, with regional offices in the Americas, Asia and Europe.

Technikum (Technical Centre)
At its Technical Center, Claudius Peters conducts an exhaustive program of ongoing research and development which keeps it at the cutting edge of industry technology. In this facility, widely regarded as one of the most comprehensive of its kind anywhere in the world, state-of-the-art testing procedures ensure that every new application is thoroughly evaluated before proceeding to full scale plant.

The pneumatic test plant is used to show our customers by way of test transports that extremely long transport distances can be handled well and that they are still used in many applications today. The continuous further development of our pneumatic conveying systems has always been one of the main focuses of Claudius Peters. The so-called Fuller pump, for example, has at its time revolutionized the feeding of bulk solids into pneumatic conveying lines.

The special feature of this conveying pump is that it compresses the material by means of a screw into a plug which then seals off the material inlet against the higher counter-pressure inside the pipeline. The next generation of pumps was the so-called pump type H, which had several advantages over the Fuller pump, such as easier maintenance and higher throughput.

The latest and most advanced pump type for bulk solids developed by Claudius Peters is the X-pump, which has set new standards for maintenance and smooth running.

Stockyard
Claudius Peters offers reliable, state-of-the-art bulk handling systems for stacking and reclaiming a wide range of dry bulk materials, including cement raw materials, coal, wood-chip and fertilizer.

Pneumatic Conveying
Continuous technological innovation at the Technikum in Germany has enabled Claudius Peters to become one of the world?s leading names in the supply of systems and equipment for pneumatic conveying of bulk materials. FLUIDCON, the conveyor pipe combining all the advantages of pneumatic conveying with considerably lower energy consumption, along with the famous Claudius Peters ?X-Pump? and ?Aeroslide? solutions, have served to revolutionize global pneumatic conveying technology.

With its Pulverized Coal Injection or ?PCI? technology, Claudius Peters combines peerless knowledge of grinding and long distance pneumatic conveying with precise measuring, silo storage expertise and coal dosing technology to offer a comprehensive turnkey system. In the steel making process, this PCI technology replaces up to 50 per cent of the coke charge used for smelting, utilising the far less expensive fuel, coal, to provide a more efficient, more environmentally friendly system at a lower cost.

Grinding
Claudius Peters is universally acknowledged as one of the foremost authorities on coal and mineral grinding technology. Designed without bearings or lubrication points in the grinding section, the famous Claudius Peters EM ball ring mill remains the simplest, most reliable method for grinding fine coal and other minerals.

With knowledge gained in over hundreds of applications of the EM Mill, Claudius Peters can offer reliable solutions for even the most extreme processing challenges, achieving up to 40,000 service hours from a single set of grinding elements. Claudius Peters can also combine grinding and calcining processes in a single modified version of the EM mill.

Silo
Claudius Peters? ground breaking technology in high capacity bulk storage and mixing silos has ensured its place as an industry leader. For higher capacity requirements in particular (up to 80,000 tonnes for free flowing bulk solids materials), Claudius Peters? technology excels.

Claudius Peters develops and supplies a wide spectrum of silo types for materials such as cement, lime, gypsum and alumina, with specific consideration to flow, storage and handling characteristics of the materials.

Whatever the specification, Claudius Peters is able to draw upon its vast knowledge of bulk materials and silo designs to ensure delivery of the optimum solution.

Calcining
Claudius Peters supply complete, customised gypsum processing systems, with its EM Mill combining the functions of grinding, drying, calcining and classifying into one single unit. For fine raw materials such as synthetic gypsum, the Horizontal Impact Calciner allows direct calcining without grinding. The Claudius Peters Homogenizer provides superior plaster quality, while the Claudius Peters Rotary Drum Cooler offers maximum efficiency in bringing calcining temperatures down to required product temperatures for further processing.

Clinker cooler With hundreds of Claudius Peters Clinker Coolers commissioned around the world and more than 60 years? experience in this field, Claudius Peters? reputation as outright industry leader in a rapidly evolving cement industry speaks for itself. Where Claudius Peters? very first cooler had a capacity of 500 tonnes per day, today it builds systems with capacities of up to 13,000 tonnes per day. The Claudius Peters ETA Cooler encapsulates the evolution of clinker cooling in one complete system. With its unique transport system based on the proved ?moving floor? model, this cooler is quick to install and gives users lower operating costs and extremely high reliability. The technology is used to cool down cement clinker from approximately 1,400 ?C to approx. 100 ?C with air by way of the cross-current principle. This technology has accompanied Claudius Peters from the start has been focusing to further improve and develop process technology.

The Claudius Peters cooler is now in its fifth generation. We have started our clinker cooler development with the first generation cooler which was characterized by chamber aeration, a continuous inclination of the cooler grate and a low clinker bed, approximately 180-185 mm.

The fourth generation cooler
The fourth generation cooler was characterided by a static bottom and movable lanes inside the clinker bed. This cooler was then followed by the most modern cooler, our so-called ETA cooler.

The fifth generation coolers ETA Cooler Features
The ETA cooler was developed to meet the requirements of today?s cement industry. Claudius Peters has identified that the clinker cooler is one of the most maintenance- and process-sensitive areas in the operation of a cement plant, and based on the experience of Claudius Peters? innovative design team we have developed the ETA cooler.

Compact design versus other grateless cooler designs
Today the industry is expected to handle all resources responsibly. Since the cement industry has a very high energy demand, there is a high pressure to save energy and to reduce the CO2 emission. Claudius Peters is continuously searching for new ways to improve these processes, this way trying to help the cement industry, to find ways to produce cement at a low consumption of energy and other resources.

Packing & Dispatch
In conjunction with its clients, it has developed systems capable of packing up to 4,800 x 50 kilogram bags per hour on a single line, amounting to over 240 tonnes per hour one of the highest capacity bagging systems. Claudius Peters also provides bulk and bagged dispatch automation systems, offering a high degree of accuracy and allowing for fully or semi-automatic product loading.

After-Sales Support
Claudius Peters retains responsibility for all the equipment it delivers, with the promise that the technology will keep performing as well through its entire life as it did on its very first day of installation. The Claudius Peters after market division provides long-term global support, backed by comprehensive spare parts provision.

For further information contact: india@claudiuspeters.com Claudius Peters has identified that the clinker cooler is one of the most maintenance- and process-sensitive areas in the operation of a cement plant.

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Process

Price hikes, drop in input costs help cement industry to post positive margins: Care Ratings

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Region-wise,the southern region comprises 35% of the total cement capacity, followed by thenorthern, eastern, western and central region comprising 20%, 18%, 14% and 13%of the capacity, respectively.

The cement industry is expected to post positive margins on decent price hikes over the months, falling raw material prices and marked drop in overall production costs, said an analysis of Care Ratings.

Wholesale and retail prices of cement have increased 11.9% and 12.4%, respectively, in the current financial year. As whole prices have remained elevated in most of the markets in the months of FY20, against the corresponding period of the previous year.

Similarly, electricity and fuel cost have declined 11.9% during 9M FY20 due to drop in crude oil prices. Logistics costs, the biggest cost for cement industry, has also dropped 7.7% (selling and distribution) as the Railways extended the benefit of exemption from busy season surcharge. Moreover, the cost of raw materials, too, declined 5.1% given the price of limestone had fallen 11.3% in the same aforementioned period, the analysis said.

According to Care Ratings, though the overall sales revenue has increased only 1.3%, against 16% growth in the year-ago period, the overall expenditure has declined 3.2% which has benefited the industry largely given the moderation in sales.

Even though FY20 has been subdued in terms of production and demand, the fall in cost of production has still supported the cement industry by clocking in positive margins, the rating agency said.

Cement demand is closely linked to the overall economic growth, particularly the housing and infrastructure sector. The cement sector will be seeing a sharp growth in volumes mainly due to increasing demand from affordable housing and other government infrastructure projects like roads, metros, airports, irrigation.

The government’s newly introduced National Infrastructure Pipeline (NIP), with its target of becoming a $5-trillion economy by 2025, is a detailed road map focused on economic revival through infrastructure development.

The NIP covers a gamut of sectors; rural and urban infrastructure and entails investments of Rs.102 lakh crore to be undertaken by the central government, state governments and the private sector. Of the total projects of the NIP, 42% are under implementation while 19% are under development, 31% are at the conceptual stage and 8% are yet to be classified.

The sectors that will be of focus will be roads, railways, power (renewable and conventional), irrigation and urban infrastructure. These sectors together account for 79% of the proposed investments in six years to 2025. Given the government’s thrust on infrastructure creation, it is likely to benefit the cement industry going forward.

Similarly, the Pradhan Mantri Awaas Yojana, aimed at providing affordable housing, will be a strong driver to lift cement demand. Prices have started correcting Q4 FY20 onwards due to revival in demand of the commodity, the agency said in its analysis.

Industry’s sales revenue has grown at a CAGR of 7.3% during FY15-19 but has grown only 1.3% in the current financial year. Tepid demand throughout the country in the first half of the year has led to the contraction of sales revenue. Fall in the total expenditure of cement firms had aided in improving the operating profit and net profit margins of the industry (OPM was 15.2 during 9M FY19 and NPM was 3.1 during 9M FY19). Interest coverage ratio, too, has improved on an overall basis (ICR was 3.3 during 9M FY19).

According to Cement Manufacturers Association, India accounts for over 8% of the overall global installed capacity. Region-wise, the southern region comprises 35% of the total cement capacity, followed by the northern, eastern, western and central region comprising 20%, 18%, 14% and 13% of the capacity, respectively.

Installed capacity of domestic cement makers has increased at a CAGR of 4.9% during FY16-20. Manufacturers have been able to maintain a capacity utilisation rate above 65% in the past quinquennium. In the current financial year due to the prolonged rains in many parts of the country, the capacity utilisation rate has fallen from 70% during FY19 to 66% currently (YTD).

Source:moneycontrol.com

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Process

Wonder Cement shows journey of cement with new campaign

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The campaign also marks Wonder Cement being the first ever cement brand to enter the world of IGTV…

ETBrandEquity

Cement manufacturing company Wonder Cement, has announced the launch of a digital campaign ‘Har Raah Mein Wonder Hai’. The campaign has been designed specifically to run on platforms such as Instagram, Facebook and YouTube.

#HarRaahMeinWonderHai is a one-minute video, designed and conceptualised by its digital media partner Triature Digital Marketing and Technologies Pvt Ltd. The entire journey of the cement brand from leaving the factory, going through various weather conditions and witnessing the beauty of nature and wonders through the way until it reaches the destination i.e., to the consumer is very intriguing and the brand has tried to showcase the same with the film.

Sanjay Joshi, executive director, Wonder Cement, said, "Cement as a product poses a unique marketing challenge. Most consumers will build their homes once and therefore buy cement once in a lifetime. It is critical for a cement company to connect with their consumers emotionally. As a part of our communication strategy, it is our endeavor to reach out to a large audience of this country through digital. Wonder Cement always a pioneer in digital, with the launch of our IGTV campaign #HarRahMeinWonderHai, is the first brand in the cement category to venture into this space. Through this campaign, we have captured the emotional journey of a cement bag through its own perspective and depicted what it takes to lay the foundation of one’s dreams and turn them into reality."

The story begins with a family performing the bhoomi poojan of their new plot. It is the place where they are investing their life-long earnings; and planning to build a dream house for the family and children. The family believes in the tradition of having a ‘perfect shuruaat’ (perfect beginning) for their future dream house. The video later highlights the process of construction and in sequence it is emphasising the value of ‘Perfect Shuruaat’ through the eyes of a cement bag.

Tarun Singh Chauhan, management advisor and brand consultant, Wonder Cement, said, "Our objective with this campaign was to show that the cement produced at the Wonder Cement plant speaks for itself, its quality, trust and most of all perfection. The only way this was possible was to take the perspective of a cement bag and showing its journey of perfection from beginning till the end."

According to the company, the campaign also marks Wonder Cement being the first ever cement brand to enter the world of IGTV. No other brand in this category has created content specific to the platform.

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Process

In spite of company’s optimism, demand weakness in cement is seen in the 4% y-o-y drop in sales volume. (Reuters)

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Cost cuts and better realizations save? the ?day ?for ?UltraTech Cement, Updated: 27 Jan 2020, Vatsala Kamat from Live Mint

Lower cost of energy and logistics helped Ebitda per tonne rise by about 29% in Q3
Premiumization of acquired brands, synergistic?operations hold promise for future profit growth Topics

UltraTech Cement
India’s largest cement producer UltraTech Cement Ltd turned out a bittersweet show in the December quarter. A sharp drop in fuel costs and higher realizations helped drive profit growth. But the inherent demand weakness was evident in the sales volumes drop during the quarter.

Better realizations during the December quarter, in spite of the 4% year-on-year volume decline, minimized the pain. Net stand-alone revenue fell by 2.6% to ?9,981.8 crore.

But as pointed out earlier, lower costs on most fronts helped profitability. The chart alongside shows the sharp drop in energy costs led by lower petcoke prices, lower fuel consumption and higher use of green power. Logistics costs, too, fell due to lower railway freight charges and synergies from the acquired assets. These savings helped offset the increase in raw material costs.

The upshot: Q3 Ebitda (earnings before interest, tax, depreciation and amortization) of about ?990 per tonne was 29% higher from a year ago. The jump in profit on a per tonne basis was more or less along expected lines, given the increase in realizations. "Besides, the reduction in net debt by about ?2,000 crore is a key positive," said Binod Modi, analyst at Reliance Securities Ltd.

Graphic by Santosh Sharma/Mint
What also impressed analysts is the nimble-footed integration of the recently merged cement assets of Nathdwara and Century, which was a concern on the Street.

Kunal Shah, analyst (institutional equities) at Yes Securities (India) Ltd, said: "The company has proved its ability of asset integration. Century’s cement assets were ramped up to 79% capacity utilization in December, even as they operated Nathdwara generating an Ebitda of ?1,500 per tonne."

Looks like the demand weakness mirrored in weak sales during the quarter was masked by the deft integration and synergies derived from these acquired assets. This drove UltraTech’s stock up by 2.6% to ?4,643 after the Q3 results were declared on Friday.

Brand transition from Century to UltraTech, which is 55% complete, is likely to touch 80% by September 2020. A report by Jefferies India Pvt. Ltd highlights that the Ebitda per tonne for premium brands is about ?5-10 higher per bag than the average (A cement bag weighs 50kg). Of course, with competition increasing in the arena, it remains to be seen how brand premiumization in the cement industry will pan out. UltraTech Cement scores well among peers here.

However, there are road bumps ahead for the cement sector and for UltraTech. Falling gross domestic product growth, fiscal slippages and lower budgetary allocation to infrastructure sector are making industry houses jittery on growth. Although UltraTech’s management is confident that cement demand is looking up, sustainability and pricing power remains a worry for the near term.

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