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The government needs to strictly enforce cement usage in rural and urban roads

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Faisal Alam, President-Sales & Marketing, Kalyanpur Cement
Overall cement demand will go up which will increase the present capacity utilisation levels from 50-60 per cent to around 80 per cent, says Faisal Alam, President-Sales & Marketing, Kalyanpur Cement. Excerpts from the interview…Which sectors will drive cement demand in 2015?
According to the recent Government of India guidelines, most of the highways and roads will be built using concrete. This should have happened much earlier. If this happens, infrastructure demand will take the lead as is the case in China. The gap between China and India as first and second largest producer of cement in the world is primarily on account of cement being used in roads and bridges in China. The overall specs of the roads is for 100 years or more horizon. Rest of the sectors will grow at 7 to 8 per cent.

What will be the likely demand-supply scenario in 2015?
This will depend on cement usage in roads and bridges. In case of 100 per cent conversion to cement for road and highway building, the overall growth may easily reach double-digit figures. That will lead to demand outstripping supply (at 100 per cent capacity utilisation) but in not less than a year and a half time. We are yet to catch up with developed nations in as far as FAR vs Road width vs height is concerned. The emphasis on low-cost housing will also make a difference if it is well supported by government. This is a more important area than building smart cities.

What is your estimate on the cement prices in 2015 and how will it impact the market?
Cement prices will cross Rs 400 mark per bag across the country in order that cement companies survive in line with rising costs and a huge tax burden.

What is the export/import scenario in 2015 for cement and its raw materials?
Export levels will go up but not at a very large variance than what has been in recent years because I believe Indian cement will be dearer with rupee consolidating against foreign currencies. Raw material import will go up, specially coal and gypsum.

What are the policy initiatives you expect from the government?
The government needs to strictly enforce cement usage in ?all? roads, rural or urban. Improve building laws to encourage sky scrapers on smaller footprints, incentivise low cost housing, reduce interest rates on housing loans and also reduce income tax rates on disposable income.

Increase coal output in the country by bringing in modern technology for higher output of coal. Simultaneously, encourage R&D at premier institutes to substitute usage of coal (gas pipelines?) Better roads are needed. Also encourage washeries so that less ash and more coal is transported. Today, coal is Railways? highest transported commodity followed by steel and cement. Average ash from pit is in the range of 30-40 per cent. Railways is therefore transporting huge amount of ash which is further leading to disposal problems of fly ash at thermal power plants.

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Concrete

World Cement Association Annual Conference 2026 in Bangkok

Global leaders to focus on decarbonisation and digitisation

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The World Cement Association (WCA) will host its 2026 Annual Conference from 19–21 April 2026 at The Athenee Hotel in Bangkok, Thailand. The two-day programme will convene global cement industry leaders, policymakers, technology providers and stakeholders to examine strategic, operational and sustainability challenges shaping the sector’s next phase of transformation. The conference theme of shaping a sustainable future through digitisation, innovation and performance will frame sessions and networking opportunities across the event.\n\nThe programme will open with a comprehensive assessment of the global economic environment and its impact on cement markets, alongside regional outlooks across Asia and Europe. Speakers will address regulatory developments including carbon border adjustment mechanisms (CBAM) in Europe, progress in China’s carbon trading system and market dynamics in Thailand and South East Asia, and will outline practical decarbonisation pathways such as alternative fuels, next-generation supplementary cementitious materials (SCMs) and calcined clay developments. Sessions will also examine AI-enabled kiln optimisation and other digital approaches to improve plant performance.\n\nDay two will focus on overcapacity challenges and industry restructuring, using case studies and regional perspectives to provide delegates with practical insights into unlocking performance while accelerating decarbonisation. Discussions will explore digital maturity and AI-driven plant operations, manufacturing optimisation, sustainable building solutions and circular concrete models, together with evolving customer requirements across the construction value chain. The event will include the WCA Awards Ceremony at the Awards Gala Dinner on 20 April to recognise excellence in sustainability, innovation, safety and leadership.\n\nPhilippe Richart, chief executive officer of the WCA, said the sector was navigating a period of profound transformation, from managing overcapacity and market volatility to deploying AI and delivering measurable decarbonisation, and that the Annual Conference would bring global leaders together to exchange practical solutions and strengthen collaboration. Registration is open and tickets include admission to the two-day event, all sessions, refreshments and lunch, exhibition access and the Awards Gala Dinner. Further information on the programme is available via the WCA Annual Conference 2026 event page and queries on sponsorship or exhibition may be directed to events@worldcementassociation.org.

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Concrete

Assam Chief Minister Opens Star Cement Plant In Cachar

New plant aims to boost local industry and supply chains

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Chief Minister Himanta Biswa Sarma inaugurated the Star Cement plant in Cachar on 28 February 2026, marking the opening of a manufacturing facility designed to serve the region. The event was attended by state officials and company representatives, and it was reported with inputs from ANI. The plant is positioned as a strategic addition to the industrial landscape of southern Assam and is expected to improve the availability of construction materials for local projects.

The establishment is expected to generate employment opportunities and to stimulate ancillary businesses in the supply chain, including transport and local vendors. State officials indicated that the plant will enhance logistical efficiency by reducing the need to transport cement over long distances, which may lower construction costs for public and private projects. Observers said the presence of a regional cement facility can support housing and infrastructure initiatives that are underway or planned.

Government representatives reiterated that the state seeks to attract responsible investment that complements regional priorities and that the administration will continue to facilitate infrastructure and connectivity to support industrial operations. The inauguration was presented as consistent with broader efforts to diversify the industrial base in the northeast and to create an enabling environment for small and medium enterprises that supply goods and services to larger manufacturers.

Company sources and the state leadership underlined the importance of maintaining environmental safeguards while pursuing industrial growth, and they signalled that compliance with applicable norms will be a priority at the new facility. The announcement was framed as a step towards balanced development that links job creation, regional supply chains and local economic resilience. The report was prepared by the TNM Bureau with inputs from ANI.

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Concrete

Adani Cement, NAREDCO Form Strategic Alliance

 Partnership to advance skills and sustainable construction

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Adani Cement has entered into a strategic partnership with the National Real Estate Development Council (NAREDCO) to support India’s expanding housing and infrastructure requirements aligned with the vision of Viksit Bharat 2047.
The collaboration brings together Adani Cement’s building materials portfolio, research capabilities and technical expertise with NAREDCO’s network of over 15,000 member organisations. The partnership will focus on skill development, knowledge exchange, technology adoption and sustainable construction practices across the real estate ecosystem.
Joint initiatives will include certification programmes for masons and contractors, along with training modules for site supervisors from NAREDCO member organisations to strengthen execution standards and quality control. The partners will also promote modern construction technologies, green materials and integrated building solutions, including ready-mix concrete, while exploring support for affordable housing.
Vinod Bahety, CEO – Cement Business, Adani Group, said, “This partnership reflects a shared commitment to nation-building and to creating an ecosystem where quality, innovation, and sustainability are integral to every project. By working closely with NAREDCO, we aim to equip developers with advanced materials, deeper technical support, and structured knowledge platforms that can improve performance across the entire project lifecycle.”
Dr. Niranjan Hiranandani, Chairman, NAREDCO, stated that the association aims to encourage responsible construction practices and promote adoption of green building norms across expanding urban centres.

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