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More than half of Concrete Show India booked

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Concrete Show India 2012 was a grand mix of international and Indian exhibitors. The show proved to be an effective forum for global professionals to interact on a common platform and develop business leadsConcrete Show India 2012 was held at the MMRDA Grounds, Bandra-Kurla Complex, Mumbai from 23 – 25 February 2012. A mix of international and Indian exhibitors have re-booked their participation in the next Concrete Show India 2014 following this year’s inaugural event, and others new to the exhibition are following suit as both buyers and suppliers described the event as highly successful and the essential networking platform for the concrete industry. Concrete Show India 2012 welcomed over 150 exhibitors from around the globe, representing 13 countries and over 6000 industry professionals. Sany, Lafarge, Ultratech, Toyota, Liebherr, Heidelberg, Hess Group, Adeka India, Atlas Copco India were just some of the leading names present at Concrete Show India 2012 showcasing a wide range of products and services.Ground breaking discussion at the conference programme, held alongside the exhibition, was led by Shri. C. Kandasamy, Director General (Road Development) and Special Secretary to Government of India at Ministry of Road Transport & Highways. The most influential experts in the industry gathered to discuss topical issues and key trends in the market including ‘ Infrastructure development in India compared to China’, ‘construction technology in India’ and the ‘global perspective on the Indian Concrete Industry’.Summing up the three days of intense networking opportunities, Sanjeev Khaira, Managing Director, UBM India, said that the standard of the Concrete Show India 2012 had been very high and marked a new era for the concrete industry. ‘Early bookings clearly demonstrate that our exhibitors feel that their interests are being served. The show offers valuable access to insider knowledge on the construction industry for professionals working in India and abroad. It is our aim to drive more value and ensure a maximum return on investment for those attending the event.’Sponsors of the event, SANY Heavy Industry India Pvt, were extremely pleased with the event. Yogesh Ahire, Market Analyst said that the company had ‘gained a lot from their participation with regard to enhancement of SANY as a brand name and greater business development opportunities. Our top management too, is overwhelmed with the response and the way the exhibition has been organised.’ Rajesh Mehta, Executive Director, Liladhar Pasoo, was at the show to generate more leads and felt that the quality of the visitor audience was high. ‘In the last three months I have been to four exhibitions and this show is clearly number one’.

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Concrete

Jammu Division Begins First Cement Rail Traffic to Anantnag

Cement Loading From Kathua for Anantnag to Begin on September 14

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Jammu Railway Division has placed an indent for the first movement of cement by rail within the division, linking Shaheed Captain Sunil Kumar Choudhary Kathua Railway Station with Anantnag Railway Station. Loading for the consignment is scheduled to begin on September 14.

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Concrete

Hard Worker Wins Three Honours at Kyoorius Design Awards

Ramco Cements’ brand secures Grand Prix and two Blue Elephant honours.

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The Ramco Cements Limited’s construction chemicals brand, Hard Worker, has won three honours at the Kyoorius Design Awards 2026, including the Grand Prix – Grey Elephant in the Design in Action category.
The brand also secured two Blue Elephant honours, one for Design in Action and another for Packaging, recognising the design approach behind its brand identity and packaging.
Launched in 2025, Hard Worker entered the construction chemicals segment with the brand promise, “Hard-working products for hardworking people.” Its visual identity uses animals and birds to represent product benefits. The camel represents the water-retention capability of Hard Worker Eco Plaster, while the cheetah represents the speed and performance of Hard Worker Block Fix.
The visual language has been extended across packaging, retail, communication, literature, digital platforms and other brand touchpoints. Hard Worker uses bold colours, distinctive animal illustrations and simple visual storytelling to communicate product benefits across markets and audiences, including construction workers and applicators.
“For Hard Worker, design was never an afterthought. It was fundamental to how we wanted to build the brand. In a category that is largely functional, we wanted to create a brand that people could recognise, understand and remember instantly. The Kyoorius recognition is a wonderful validation of this design-led approach,” said Mr. AV Dharmakrishnan, CEO, The Ramco Cements Limited.
Mr. Balaji K. Moorthy, Executive Director – Marketing, Ramco Cements said “In a category where communication has traditionally been product-led and functional, we wanted Hard Worker to stand apart by making design an integral part of the brand experience. From the distinctive animal-led packaging to our communication across consumer and trade touchpoints, every element was designed to make the brand more memorable and the product benefits easier to understand.”
Within its first 12 months, Hard Worker crossed Rs 3.5 bn in sales. The latest recognition follows six honours secured by the brand’s campaign at the Kyoorius Creative Awards earlier in 2026, including the Grey Elephant Grand Prix for its Eco Plaster film.
The Kyoorius Design Awards recognise outstanding design work in India’s visual communications sector across multiple categories and platforms. The 2026 awards were announced on 12 September in Goa.
The Ramco Cements Limited is part of the Ramco Group and operates across cement and allied building-material solutions. Hard Worker is its construction chemicals brand, offering solutions across key construction applications.

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Concrete

Cement Firms to Invest Rs. 130 bn in Green Energy by FY28

Cement companies plan to expand clean energy capacity to 6 GW by FY28

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India’s major cement companies are set to raise their clean energy capacity to 6 GW by March 2028 from around 4 GW at the end of March 2026, according to ratings agency ICRA. The planned expansion is expected to involve investments of Rs. 130 bn over the next two years.

The additional capacity could generate annual savings of Rs. 62 bn to Rs. 67 bn, resulting in an estimated payback period of 1.8 to 2.2 years. Cement is an emission-intensive industry, and leading producers have established net-zero roadmaps covering the next 15 to 20 years.

The calcination process accounts for 57 to 60 per cent of the sector’s total emissions, while fuel combustion contributes 27 to 30 per cent and electricity consumption accounts for 10 to 13 per cent. ICRA said the figures highlighted the need for a broad decarbonisation strategy involving green power, blended cement, alternative fuels and improvements in clinker efficiency.

Green energy is considered one of the most commercially attractive decarbonisation options because it can reduce emissions while lowering operating costs. Every 5 per cent increase in green power replacement can reduce power and fuel costs by Rs. 15 to Rs. 16 per tonne. A 25 per cent replacement level could therefore save Rs. 75 to Rs. 80 per tonne and expand operating margins by 140 to 160 basis points.

Cement producers are also assessing carbon capture, utilisation and storage, although high implementation costs, energy requirements and limited transport and storage infrastructure are expected to slow commercial adoption. The government has proposed Rs. 200 bn over five years to support deployment across key sectors. Meanwhile, companies are targeting thermal substitution rates of 10 to 15 per cent over the next three to five years, compared with the current industry level of around 6 per cent.

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