As the marketing scenario rapidly shifts to accommodate trends and customer preferences, cement companies need to reinvent their branding strategies. With the onslaught of digital marketing,...
Nepali cement products, however, face stiff price competition in the Indian market Nepal has started exporting cement to India for the first time. The official process...
Ebidta/tonne will decline by around Rs 451 YoY for cement makers in QIFY23 With a significant rise in input costs, the cement sector could experience a...
Its premium brand JK Lakshmi PRO+ Cement was unveiled in Amethi. JK Lakshmi Cement has launched its cement brands in eastern and central UP. Its premium...
The company has decided to invest nearly 25 billion to set up 3 mmt plant Andhra Pradesh has bagged a big-ticket investment as Shree Cement has...
Jayanshi Sharma, Brand Strategist and Entrepreneur, Litmus Branding, speaks about a fresh approach to branding. As someone who is a copywriter and brand strategist in an...
Dr. T Palinisamy’s brick includes bacteria, giving it greater strength A faculty member of the National Institute of Technology Karnataka (NITK) at Surathkal has received an...
The firm’s overall outlay would be between Rs 350 and Rs 500 crore Kesoram Industries Ltd, a B K Birla Group subsidiary, announced that it plans...
Capacity utilisation to fall to 65% in cement industry: Fitch Ratings Fitch Ratings told the media that it believes a sustained gross domestic product (GDP) growth,...
The sale was worth roughly $7.965 billion a year earlier in May 2021 The $10.5 billion acquisition of cement major Holcim by Adani Group has more...
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