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Wish list Budget 2013

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Indian Cement Industry has a total capacity of around 340 million tonne and ranks second in the world, producing quality cement that matches the world’s best and has its footprints in around 30 countries of the world through cement exports. The Working Group on Cement Industry for the XI Five Year Plan (2007-12) had set a target of cement production at 269 mnt and the capacity needed at 298 mnt at the end of the Plan i.e. 2011-12. Against this, the Cement Industry surpassed the target and created an installed capacity of over 340 mnt by the terminal year of the 11th Plan resulting in surplus capacity situation.

Though cement is the most essential infrastructure input, the tax on cement continues to be the highest among the items required for building infrastructure. The levies and taxes on cement in India are far higher compared to those in countries of the Asia Pacific Region. Average tax on cement in the Asia Pacific Region is just 11.4 per cent with the highest levy of 20 per cent being in Sri Lanka.

In this backdrop, the cement industry would like to submit the following suggestions in order to help the industry sustain a healthy growth:

1. Uniform and specific rate of excise duty

Till 28-2-2007, specific rate of excise duty was applicable on cement; and thereafter, up to 28.2.2011 different rates of Excise duty based on Retail Sale Price were levied for cement. However, in the Union Budget 2011-12 the Excise Duty Rates on cement were replaced with composite rates having a 10 per cent ad valorem and specific component of Rs 80 and Rs 160 per tonne, based on Retail Sale Price. In the Union Budget 2012-13 the excise duty on cement increased from 10 to 12 per cent ad valorem whereas specific duty was at Rs.120/- per tonne of cement. Cement has also been notified under Section 4A of the C.E. Act. Accordingly, the value for the purpose of charging duty on packaged cement is determined on the basis of the Retail Sale Price (RSP). Abatement of 30 per cent from the RSP has also been notified. The existing rates of excise duty on cement are as under:

It is clear from the above that the incidence of excise duty on cement is still on the higher side for consumers other than industrial/institutional as an additional specific rate of duty of Rs.120/- per tonne is payable by them. Also the basis of levying Excise Duty is different i.e. 12 per cent on RSP less 30 per cent of RSP (as abatement) and 12 per cent on Transaction Value for sale to industrial/institutional consumers. Thus, the current regime makes for different sets of duties per tonne of cement payable by a producer on any given day.

Excise duty rates on cement are one of the highest and next only to luxury goods such as cars. Other core industries such as coal steel attract duty at around 5 per cent. Cement is one of the core infrastructure industries and it requires large-scale investments and capacity additions in view of the expected GDP growth and projected demand for cement over the medium to long term.

It is well-known that today the industry suffers from excess of surplus capacity of cement in the country and cement market is on bearish trend. Therefore, for growth of cement industry Government may kindly reduce excise duty on cement and clinker.

To encourage cement industry and to bring it at par with other core and infrastructure industries, the excise duty rate be rationalized from 12 per cent to 6-8 per cent and a holistic view may be taken to scrap the specific rate of duty of Rs.120/- per tonne in the interest of common man’s housing needs. Also, the duty structure be simplified to be either on specific rate per MT or on advalorem basis and without relating to MRP etc.

2.Excise Duty on Coal, Lignite, Coke, Fly Ash etc.

In the Budget for the year 2011-12, 1 per cent excise duty was levied on various items including items like coal, lignite, coke, flyash etc which are important for the industry. The aforesaid duty was increased to 2 per cent (except on coal, on which 1 per cent duty continued) in the budget for the year 2012-13. As no Cenvat Credit is available for aforesaid + per cent Excise duty paid, it has increased the cost for the manufacturers. It is also worthwhile to mention that the prices of coal have increased sharply and the industry is already absorbing oClean Energy Cessö levied earlier.

It is suggested that levy of aforesaid duty may be withdrawn or Cenvat credit be made available for the duty paid.

Customs Duty on pet coke, gypsum and other inputs

Cement Industry has been subject to perennial shortages of coal, the main fuel. Approx, only 39 per cent of linked coal is received by the member cos. against their total fuel requirement for kiln under the coal linkage Scheme. This adversely impacts the Cement Industry through increased fuel cost, as the balance requirement of fuel has to be necessarily procured from open market/e-auction, import of coal and use of alternative fuel like Pet coke at a substantially higher rate than linked coal.

In the Union Budget 2012-13, steam coal was fully exempted from the basic custom duty. This provided some much-needed relief to the cement industry on import of coal. However, this relief alone cannot fully meet the fuel shortage for the cement industry. Pet coke is an important material as fuel, which is used in the cement industry. In view of the reducing availability of coal, the cement industry has been resorting to increased usage of pet coke. The indigenous availability of pet coke being short, more and more pet coke is imported to make up shortage of coal.

Gypsum is another important input. Because of the limited availability of indigenous Gypsum, the industry is depends on imports.

Pet-coke and Gypsum attract 2.5 per cent duty, if imported, while there is no import duty on cement import. This leads to an anomaly situation that "Import Duty on inputs is higher than a finished product".

Therefore, it is requested that government may kindly scrap import duty on pet coke, gypsum. Levy of customs duty on imports.

Presently, import of cement into India is freely allowed without having to pay basic customs duty. However, all the major inputs for manufacturing cement such as limestone, gypsum, pet coke, packing bags etc attract customs duty. In this situation duty-free imports cause further hardship to the Indian cement industry apart from the security concerns that are caused by import of cement from Pakistan.

Therefore, it is requested that to provide a level- playing field, basic customs duty be levied on cement imports into India.

Alternatively, Import duties on goods required for manufacture of cement be abolished and freely allowed without levy of duty.

Withdrawal of excise duty on flyash

Excise duty has been levied on fly ash, which is a waste product generated on burning of coal in the boiler of power plant vide notification no. 1/2011 – CE and 2/2011 – CE.

In this regard the decision of the Hon’ble Supreme Court in case of Union of India Vs. Ahmadabad Electricity Co. Ltd., in 2003 (158) ELT 3 (SC) has settled the issue that use of coal as fuel to produce steam resulting in fly ash as a byproduct cannot amount to manufacture.

There is no change in the process generation of fly ash viz. a waste generated on burning coal in the boiler, therefore, the above judgment still holds good & hence fly ash generation should not be treated as manufacture and no Excise Duty on fly ash be levied.

Treatment of waste heat recovery as renewable energy

Energy cost is a very substantial part of the cost of producing cement, as indeed, it is for many other industries. The prices of conventional energy resources are rising higher and higher and further, greater use of these is adversely affecting the environment. Also, various Government are imposing renewable energy obligations on the industry. Looking at all the above, the cement industry has been putting up Waste Heat Recovery plants so as to derive more energy from the same energy resource. In a way, this is akin to green energy. All of this requires further substantial capital investments.

To help the industry in its endeavor to produce more such environment-friendly energy, it is requested that such energy generation be treated as Renewable Energy Source.

Abolition of Import Duty on Tyre Chips

Cement industry is an energy-intensive industry and requires huge amounts of energy resources. However, it does not get adequate supplies of domestic coal and hence has to resort to expensive imported coal.

To meet its requirements, the industry has been developing alternative energy sources like tyre chips etc. However, tyre-chips is presently put under the "negative list" of imports, whereby the same cannot be imported into India. To increase supply of energy sources as well as for conserving the domestic energy sources it is necessary, in the National Interest, that tyre chips be allowed to be imported by removing it from the Negative list and by reducing import duty on the same to ZERO.

Classifying Cement as "Declared Goods"

Cement industry is one of the basic and core infrastructure industries. However, unlike other similar industries/goods, cement is subject to higher rates of taxation. It is requested that Cement be stipulated as "Declared Goods" under Section 14 of Central Sales Tax Act, so that it is put on an equal footing with other core sector goods like coal and steel.

Tax exemption to Certified Emission Reduction (CER) credits under Clean Development Mechanism

The Clean Development Mechanism (CDM) allows industrialised countries to meet their emission reduction commitments under the Kyoto Protocol by purchasing carbon credits from developing countries.

India does not have any carbon emission obligations under Kyoto Protocol. However, Indian enterprises are entitled to earn carbon credits.

As per proviso (ii) to Sec-28(va), any sum received as compensation, from the multilateral fund of Montreal Protocol on substances that deplete the Ozone Layer under United Nations Environment Program, in accordance with the terms of agreement entered into with the Govt. of India, is not taxable.

To motivate the corporate sector for reduction in carbon emission, receipt from CER credit should be exempted from tax.

Exemption to Cement Industry u/s 80-1A

As per provision of Sec. 80-IA(4), deduction is allowed on income derived by any enterprise carrying on the business of (i) developing, or (ii) operating and maintaining or, (iii) developing, operating and maintaining any infrastructure facility.

Since for developing infrastructure facility, cement Industry plays a major role by providing basic material i.e. cement, 80-IA benefit should also be extended to cement Industry.

It is also justifiable for the survival of cement sector which is adversely affected due to increase in cost of production and surplus of capacity as compared to demand, resulting in prices being under pressure.

Exemption to Power Plants U/S 80-IA Power is the critical infrastructure on which the socio-economic development of the country depends. The growth of the economy and its global competitiveness hinges on the availability of reliable and quality power. The demand of power in India is enormous and is growing steadily. India is the world’s sixth largest energy consumer, accounting for about 3.5 per cent of the world’s total annual energy consumption.

In view of the emphasis by Planning Commission to increase the power generation in India, it would be in line with the vision of Planning Commission to continue the exemption to power plants till the demand-supply gap gets bridged.

As per provision of Sec. 80-IA (4) (iv), profit earned by an undertaking which is set-up for generation or generation and distribution of power, if it begins to generate power up to 31st Mar-2012, is exempted.

In view of the scarcity of power & to promote the Power Plants, it is suggested to continue the exemption if the power plants are commissioned by 31st Mar-2015.

Goods & Service Tax (GST)

Central Government is seriously considering introducing GST w.e.f. 1.4.2013. In this regard, the following suggestions may kindly be considered before introduction of the new tax regime:

a) Single Rate of Tax: Central Government has made a proposal to State Government for dual rate under GST which would be brought to single rate over a period of 3 years. However, it is suggested that single rate may kindly be introduced from the first year itself, so that all disputes/litigation towards classification can be avoided from the first year itself.

b) Common Law & enforcement: The Basic purpose behind introduction of GST is simplicity and uniformity of the tax law throughout India. Though the Empowered committee of State Finance Ministers (EC) has agreed to introduce Dual GST with separate Act for SGST to be levied by each state, it may be ensured that there is uniformity in the law to be enacted by various states and process/procedures of different states are similar, as otherwise, the basic purpose behind the introduction of GST would get defeated.

In this regard, it is suggested that any change in the statute of any state, after introduction of GST, be made only with the concurrence of all states.

c) Cenvat/Input tax Credit: Input Tax Credit of tax paid is available under present Excise/Service Tax/VAT laws and the same is presumed to be continued under GST regime. However, this area attracts most of the litigation and hence the criteria/process for availing Input tax credit be simple and unambiguous. To achieve this purpose, the following suggestions are submitted:

i) Input tax credit may be made available for all the inputs and capital goods in or in relation to manufacturing and business activities.

ii) No condition be imposed for availing Input tax credit as long as it relates to the business or industrial activity.

iii) Exclusion (negative list) for availment of Input Tax Credit in respect of items used for or in relation to manufacture be abolished.

iv) 100 per cent input tax credit may be allowed on Capital Goods in the year of purchase itself and conditions like capitalisation/put to use not be imposed.

d) Common dispute resolution mechanism: To reap the full benefit of GST, it is suggested that the mechanism for dispute resolution prescribed may be common throughout all the states.

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Concrete

Need for Reinvention Amid Recovery

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The cement industry in India has just emerged from one of its most challenging years in recent history. FY25 witnessed the steepest year-on-year decline in cement prices in nearly two decades, driven by a combination of sustained capacity additions and subdued demand across key sectors. Even as volumes remained steady in many regions, profitability took a hit, revealing the fragile balance between supply dynamics and pricing power.
Looking ahead to FY26, industry analysts, including India Ratings and Research, predict demand growth in the mid-single digits. This projection is supported by a series of favourable indicators: a likely normal monsoon, continued infrastructure investments, improving real wage growth and momentum in urban housing. Yet, the central question remains—can cement manufacturers regain pricing discipline to restore margins?
The Cement Expo Forum 2025, recently held in Hyderabad, served as a timely platform to examine these issues. Leaders from across the value chain came together to discuss not only the sector’s growth trajectory but also the pressing need for sustainable practices. As India’s cement consumption grows, the environmental responsibilities of the industry grow with it. Cement companies are increasingly expected to meet rising demand while aligning with global decarbonisation goals. Energy efficiency, alternative fuels and clinker factor reduction are no longer optional—they are integral to long-term competitiveness
and compliance.
What emerged from the Forum was clear: the Indian cement industry stands at a pivotal juncture. Pricing strategy, capacity optimisation and green technology adoption must now work in tandem to secure resilient growth.
The Hyderabad Forum was but a preview. The much-anticipated
15th Cement Expo, to be held on November 12–13, 2025, at Yashobhoomi, Delhi, promises to be the definitive industry showcase of the year. As the sector navigates recovery and reinvention, this event will spotlight innovation, policy alignment and investment strategies shaping the future of Indian cement.

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Concrete

We are committed to being a trusted partner

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Hitendra Bhargav, CEO, Klüber Lubrication, discusses how advanced synthetic lubricants are driving sustainability in the cement industry by enhancing energy efficiency, extending equipment life and reducing carbon emissions.

The Indian cement industry is making significant strides toward carbon neutrality while striving to enhance operational efficiency. As manufacturers seek high-performance solutions to optimise critical machinery—such as VRMs and gearboxes—extending equipment life and boosting productivity have become paramount. In an exclusive conversation, Hitendra Bhargav, CEO, Klüber Lubrication, shares how the company is driving innovation and sustainability-focused initiatives to help cement manufacturers achieve their net-zero ambitions.

How is Klüber Lubrication India supporting the cement industry’s sustainability goals?
The Indian cement industry is actively working towards carbon neutrality while maintaining operational efficiency. It is adopting various measures such as improving energy efficiency, clinker substitution, waste heat recovery and carbon capture to achieve its sustainability goals—helping India meet its target of reducing carbon emissions by 50 per cent by 2030.
At Klüber Lubrication India, we support this transition by offering high-performance synthetic lubricants that significantly enhance energy efficiency and reduce carbon emissions. A major portion of a cement plant’s energy consumption is related to its rotary equipment and machinery, such as vertical roller mills (VRM), ball mills, coal mills, bucket elevators, cooling towers and screw pumps. Our state-of-the-art gear oils and other lubricants help these machines consume less energy, optimise efficiency and, in turn, support cement plants in complying with regulatory frameworks like the Business Responsibility and Sustainability Reporting (BRSR), moving them closer to their net-zero targets.

Can you elaborate on Klüber Lubrication’s role in helping cement manufacturers achieve net-zero emissions?
Achieving net-zero emissions requires innovative solutions that minimise energy consumption and carbon footprints. Our Klüber Energy Efficiency solutions are specifically designed to support this goal. By switching from conventional mineral oils to our advanced synthetic lubricants, cement plants can achieve an average of three per cent savings in electrical energy consumption, leading to substantial reductions in CO2 emissions.
Our solutions extend equipment life,reduce downtime and improve overall plant efficiency—making sustainability not just an environmental responsibility but also an economically viable choice.
(Note: One unit of power saved is equivalent to approximately 0.6 kg of CO2 reduction when generated by a coal-based thermal power plant.)

What impact do energy-efficient lubricants have on the performance and longevity of machinery?
Energy-efficient lubricants play a crucial role in optimising the performance of cement plant machinery. Our synthetic lubricants reduce friction, minimise wear and tear, and offer superior thermal stability. This leads to lower energy consumption, fewer breakdowns and extended service life for critical equipment such as various types of mills, cooling towers and gearboxes. As a result, cement manufacturers benefit from improved productivity, reduced maintenance costs and enhanced reliability.

Klüber Lubrication India recently achieved the EcoVadis GOLD certification for the fourth consecutive year. What does this recognition mean to you?
Securing the EcoVadis GOLD certification for the fourth consecutive year is a testament to our unwavering commitment to sustainability and responsible business practices. This recognition places us among the top three per cent of companies worldwide. It underscores our dedication to minimising environmental impact, upholding ethical business practices, and promoting sustainable procurement. Our customers can be assured that our solutions are designed not only for superior performance but also for long-term environmental benefits.

What is your message to manufacturers looking to enhance their sustainability journey?
Sustainability is no longer an option; it is a necessity for long-term success. Cement manufacturers who proactively adopt energy-efficient solutions will not only reduce their environmental footprint but also improve operational efficiency and profitability. At Klüber Lubrication India, we are committed to being a trusted partner in this journey, providing cutting-edge lubrication solutions that help the industry transition towards a more sustainable and efficient future.
The cement industry is under immense pressure to improve sustainability while maintaining operational efficiency. At Klüber Lubrication India, we support this transition by offering high-performance synthetic lubricants that significantly enhance energy efficiency and reduce carbon emissions. Our solutions for critical machinery, such as VRM and main gearboxes, help manufacturers optimise their operations, comply with regulatory frameworks like the BRSR and move closer to their net-zero targets.

How do Klüber Lubrication’s energy efficiency projects provide a strong ROI?
One of the biggest concerns in adopting sustainability measures is the associated cost. However, our energy efficiency solutions present a compelling business case. With an investment of less than one crore rupees, cement manufacturers can achieve a payback period of less than a year.
For example, by using Klübersynth GEM 4-320 N, a single VRM gearbox with a sump capacity of 6,000 litres and a 6.5 MW motor rating can save over 1.3 million kWh annually. This translates to an average power saving of three per cent, leading to lower operational costs. Additionally, oil life is extended by three or four times compared to conventional mineral oil, contributing to a CO2 reduction of 715 tonnes. This ensures manufacturers achieve sustainability milestones while maximising profitability.

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Concrete

Decarbonising Cement Transportation

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The Indian cement industry is embracing green logistics through electric and alternative fuel vehicles, digital innovations and sustainable transport strategies to reduce carbon emissions and improve efficiency. Kanika Mathur looks at the collaborative efforts between industry leaders and government initiatives driving this transformation toward a net-zero future.

The Indian cement industry, as the world’s second-largest producer, plays a pivotal role in the nation’s infrastructure development. However, this prominence comes with significant environmental challenges, particularly in logistics operations. Green logistics—integrating sustainable practices into transportation and supply chain management—has emerged as a critical focus area. By adopting eco-friendly transportation methods, optimising supply chains and leveraging technological innovations, the industry aims to reduce its carbon footprint and enhance operational efficiency.
According to Cargo Insights, the cement industry plans to invest around `40,000 crore to add 40 MTPA annually, targeting an increase of 100-120 MTPA over the next three years.
India is the sixth-largest market for medium and heavy-duty trucks (MHDTs), with over 200,000 vehicles sold in 2021 and more than 40 lakh trucks operating on its roads. However, the dominance of internal combustion engine (ICE) trucks, with over 90 per cent running on diesel, presents significant challenges, including high emissions and fuel dependency. In the cement industry, road transport plays a crucial role, with 74 to 76 per cent of cement, 15 to 20 per cent of clinker, and most limestone, fly ash, and other additives being transported by trucks. While coal and slag rely more on rail, the sector remains heavily dependent on road logistics, underscoring the urgent need for sustainable alternatives such as LNG and electric trucks to reduce environmental impact and improve efficiency, informs a report by the Confederation of Indian Industry (May 2024).

Environmental imperative
Logistics in the cement industry is a major contributor to carbon emissions, primarily due to the extensive use of fossil fuel-powered transportation. With approximately 74 per cent of cement and clinker transport relying on roadways, the environmental impact is substantial. Transitioning to greener logistics solutions is essential to mitigate these emissions and align with global sustainability goals.
“Jassper Shipping is dedicated to reducing carbon footprints, including those of clients. Emission-reduction plans and carbon offset investments aim to achieve net-zero carbon emissions by 2035. Over the next two quarters, the number of EVs in the fleet will increase from 58 to 150. The last-mile delivery supply chain is becoming more sustainable and efficient with EV integration while maintaining high-quality service,” says Pushpank Kaushik, CEO, Jassper Shipping.
According to the Investment Information and Credit Rating Agency (ICRA), cement demand in India may touch approximately 460 million metric tonnes (MT) by 2025, and the sector is projected to grow its capacity by 5 per cent annually until
March 2027.
India’s per capita cement consumption remains below 300 kg, which is only half of the global average, indicating significant potential for growth. However, economic progress often comes at an environmental cost, with the cement industry accounting for approximately seven per cent of India’s total CO2 emissions due to its heavy reliance on coal. During China’s peak growth in 2008, the country produced 113.5 crore MT of cement, emitting approximately 0.46 MT of CO2 per MT of cement. In 2024, while India is producing only 40 per cent of China’s 2008 cement volumes, its specific emissions remain comparable. Additionally, environmental concerns are exacerbated by clinker dust, wastage during manufacturing and packaging, and transportation leaks, all of which contribute to the industry’s overall carbon footprint.
As India works toward its ambitious goal of becoming a net-zero emissions nation by 2070, it faces the challenge of balancing rapid economic growth with sustainability. The cement industry, as a key player in infrastructure development, must integrate green solutions at multiple levels of the value chain. This transformation involves optimising power consumption, improving manufacturing processes, developing eco-friendly products and implementing better preservation methods post-processing. By adopting these measures, the industry can contribute to India’s sustainability goals while maintaining its critical role in economic expansion.

The race for EVS
A significant stride toward green logistics is the industry’s pilot testing of electric trucks (E-trucks). Around 150 E-trucks have been deployed to assess their feasibility in cement transportation. Neeraj Akhoury, President, Cement Manufacturers’ Association (CMA), and Managing Director, Shree Cement, highlighted that while E-trucks can potentially reduce operating costs and emissions, challenges such as high ownership costs, heavy batteries, limited charging infrastructure and range constraints need to be addressed.
Companies like UltraTech Cement are leading the way by expanding their EV fleet. UltraTech has signed contracts to deploy approximately 100 EV trucks, aiming to transport 75,000 metric tonnes of clinker monthly. This initiative is part of a broader strategy to incorporate 500 electric trucks by
June 2025, aligning with the Government of India’s eFAST initiative.
The company has signed a transport service contract to deploy approximately 100 EV trucks, which will transport 75,000 MT of clinker each month. This initiative positions UltraTech as the first Indian cement company to integrate EV trucks on such a large scale for long-distance logistics.
By replacing conventional fossil-fuel-powered
trucks with EVs, the company expects to reduce its transport-related carbon emissions by 17,000 MT annually, making a significant contribution to sustainable logistics.
This large-scale deployment follows a successful pilot project launched in January 2024, which introduced five electric trucks on the same route. The pilot also focused on setting up essential charging infrastructure and implementing driver training programs to ensure smooth operations. Encouraged by the positive results, UltraTech is now evaluating additional routes for EV integration and is preparing for another pilot to facilitate clinker transport between two of its other manufacturing units. This phased approach demonstrates the company’s commitment to expanding green logistics solutions across its supply chain.
In a press release, KC Jhanwar, Managing Director, UltraTech Cement, stated, “UltraTech is fully committed to achieving its Net Zero goal by 2050. We have taken a holistic approach to embedding sustainability in our operations. Scaling up EV trucks in our logistics is a testament to our commitment to advancing sustainable practices in the industry.”
UltraTech plans to scale up its EV fleet to 500 trucks by June 2025 under the Government of India’s eFAST initiative. The company has been a pioneer in sustainable transportation, having introduced CNG vehicles in 2021 and LNG vehicles in 2022 before adopting EV trucks in 2024. Currently, its logistics network operates over 468 CNG and
67 LNG trucks, ensuring a reduced environmental footprint across multiple manufacturing units. This ambitious expansion further cements UltraTech’s leadership in integrating sustainability into its business operations while advancing India’s green energy and carbon reduction goals.

Integrating alternative fuels and renewable energy
Beyond electrification, the industry is exploring alternative fuels to power logistics operations. JK Lakshmi Cement, in collaboration with GreenLine Logistics, has introduced LNG-fueled heavy trucks to decarbonise its road logistics. This initiative marks a significant step toward reducing emissions associated with cement transportation.
Back in 2022, JK Lakshmi Cement had announced its tie-up with GreenLine, an Indian green and smart logistics company. This collaboration introduced LNG-fueled heavy trucks in the company’s logistics protocol. While Arun Shukla, President and Director, JK Lakshmi Cement, had hailed this as their first step towards sustainable transportation in an official statement, the company has come a long way in integrating green logistics in its supply chain over the years. Companies such as GreenLine Logistics are helping the cement transportation industry become more eco-conscious, thereby facilitating the transition towards a more circular economy.
Heavy trucking contributes approximately 10 to 12 per cent of total emissions. Switching to LNG-fuelled trucks can reduce CO2 emissions by 28 per cent, NOx by 59 per cent, SOx by 100 per cent, and particulate matter by 91 per cent, while also cutting noise pollution by 30 per cent. This transition
offers a cleaner, more sustainable alternative for freight transport.
Additionally, the adoption of renewable energy sources within manufacturing and logistics operations is gaining momentum. The Indian cement industry has been proactive in utilising waste heat recovery systems and renewable energy, contributing to a reduction in overall carbon emissions.
Another dimension to consider is improving the supply chain efficiency. The integration of digital technologies is revolutionising supply chain management in the cement industry. Advanced tracking systems, data analytics and the Industrial Internet of Things (IIoT) are being employed to optimise routes, monitor vehicle performance, and reduce fuel consumption. These technologies not only enhance efficiency but also contribute to sustainability by minimising unnecessary transportation and associated emissions.

Challenges in implementing green logistics
Despite the clear benefits, the transition to green logistics is fraught with challenges:

  • High initial investment: The upfront costs for EVs and alternative fuel vehicles are considerably higher than traditional diesel trucks.
  • Infrastructure limitations: The lack of adequate charging stations and refueling infrastructure for alternative fuels hampers widespread adoption.
  • Regulatory Hurdles: Navigating the evolving landscape of environmental regulations and standards can be complex and resource-intensive.
  • Technological adaptation: Integrating new technologies requires substantial changes in existing operational frameworks and workforce training.

“At Fleetronix, we are constantly looking ahead to the future of logistics, and we see a massive opportunity in using technology to make fleet management smarter and more sustainable. Right now, fleet maintenance is often reactive – issues are fixed after they cause downtime. But we envision a future where predictive maintenance becomes the norm. Our goal is to develop a system that identifies potential problems before they turn into costly breakdowns, ensuring trucks run efficiently and reducing unnecessary emissions,” says Anuradha Parakala, Co-founder, Chief Strategy and Product Officer, Fleetronix Systems.
“As the industry moves towards hybrid and electric vehicles, we see Fleetronix playing a key role in optimising fleet transitions – from smart route planning that maximises battery efficiency to integrated tracking for EV charging. Our vision is clear: healthier trucks, lower emissions, and a logistics industry that’s not just efficient, but truly sustainable. And we are actively building the technology to make it happen,” she adds.

Collaborative efforts and government initiatives
Addressing these challenges necessitates collaboration between industry stakeholders and government bodies. The Indian government is facilitating Memorandums of Understanding (MoUs) for new technologies, promoting research and development through incentives, and providing subsidies to encourage the adoption of green logistics practices. Such partnerships are crucial for creating an ecosystem conducive to sustainable logistics.
Furthermore, the Indian cement industry’s commitment to green logistics is poised to yield significant environmental and economic benefits. As technological advancements continue and infrastructure improves, the adoption of sustainable practices is expected to accelerate. This transition not only aligns with global sustainability targets but also positions the industry competitively in a rapidly evolving market.

Conclusion
Embracing green logistics is imperative for the Indian cement industry to mitigate its environmental impact and ensure long-term sustainability. Through the adoption of electric and alternative fuel vehicles, integration of renewable energy, and leveraging technological innovations, the industry is making commendable strides toward eco-friendly operations. Continued collaboration among industry players, government agencies and technology providers will be essential to overcome existing challenges and
fully realise the potential of green logistics in
cement manufacturing.

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