Connect with us

Economy & Market

Prism Cement to consolidate brands

Published

on

Shares

Prism Cement stated that it will consolidate its tile business division, H&R Johnson (India), under its flagship brand identity of Johnson Tiles. Thanks to the act the company’s existing tile brands and product lines will be attached to the flagship business entity of Johnson, and henceforth Marbonite and Endura brands would be renamed as Johnson Marbonite and Johnson Endura, respectively. Vijay Aggarwal, Managing Director, Prism Cement said that the company aims to target the consumer through a unified force of product-line innovations in the tile business.As part of the brand consolidation process, H&R Johnson (India) plans to launch a new marketing campaign to establish the unified identity in the domestic market and would spend two to three per cent of its revenues on the same.Contact: Prism Cement.Tel: 022 2649 1447.Website: www.prismcement.com

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Concrete

Holcim UK drives sustainable construction

Published

on

By

Shares

Holcim UK has released a report titled ‘Making Sustainable Construction a Reality,’ outlining its five-fold commitment to a greener future. The company aims to focus on decarbonisation, circular economy principles, smarter building methods, community engagement, and integrating nature. Based on a survey of 2,000 people, only 41 per cent felt urban spaces in the UK are sustainably built. A significant majority (82 per cent) advocated for more green spaces, 69 per cent called for government leadership in sustainability, and 54 per cent saw businesses as key players. Additionally, 80 per cent of respondents stressed the need for greater transparency from companies regarding their environmental practices.

Image source:holcim

Continue Reading

Concrete

GCCA releases LCR system

Published

on

By

Shares

The Global Cement and Concrete Association (GCCA) has launched the Low Carbon Ratings (LCR) system for cement and concrete, a new global rating based on products’ carbon footprints. The system uses a clear AA to G scale to help customers prioritise sustainability in material selection across construction sectors worldwide. The GCCA says that the LCR system is designed to be easily recognisable, with a simple visual graphic that indicates a product’s rating and provides consistency and comparability to other products.

Image source:highways.today

Continue Reading

Concrete

FLSmidth opens eco-friendly plant in Casablanca

Published

on

By

Shares

FLSmidth has inaugurated a €21 million mill liner manufacturing plant in Casablanca, covering 11,250m² with a production capacity of 6,500 tonnes annually. The LEED-certified facility significantly reduces carbon emissions by up to 56 per cent and fully recycles water used in the manufacturing process. Up to 250 jobs will be created in the Valparaíso region. Mikko Keto, CEO, highlighted the plant as a symbol of FLSmidth’s commitment to sustainable mining and community engagement in South America. Earlier in 2024, the Denmark-based company announced plans to sell its cement division to sharpen its focus on mining operations.

 

Continue Reading

Trending News