Being into the business since 11 years, I learnt one thing, ‘The people who run their businesses with ethics seldom face a problem’. We deal into Tata Shudh Cement, which has its plant in Mithapur, The company has limited production thus we operate in the region of Kutch. The biggest backing we get from Tata Shudh Cement is that they provide with a single bill and we get regular customers of precast users. We stock OPC grade 53 and Tata Shudh Masonary Cement. The best part is that we face no delays or transportation problems since we have a couple of ports in our region also the road network is very good. The cement business is extremely volatile and the margin is very less, which are the major hindrances. Also right now the markets are extremely slow, which has a major impact on our finances.According to me UltraTech is the largest selling cement brand in India.