In the past 15 years, our company, VL Inamdar Company has been an exclusive dealer of UltraTech cements in Pune, Maharashtra. In these 15 years of operation we have found that the largest selling brand is Birla Super OPC53 Cement and Birla White Cement and the largest selling grade in their region is OPC53.With an average monthly dispatch of 650 MT and stock of around 100 mt, I have noticed an increase in the proportion of his institutional sales to retail sales, which now stands at 30:70.The cement companies provide support on various aspects, including technical and marketing. They even have leisure facilities on a regular basis. We generally do not face delays in the arrival of stock from the company. The implementation of GST can improve the transparency between cement manufacturers and the government along with enhancing trade.