The Zimbabwe government had last year introduced a 25 per cent duty on every 100 tonnes of imported cement, to discourage cheap imports.
However, the reality on the ground, according to PPC Zimbabwe, is that imports continue finding their way into the country.
"In addition to liquidity challenges, we continued to face pressure from cheap imports. Government has tried to assist by introducing duty on imported cement, but the reality on the ground is that imports continue to pour in particularly from Zambia," PPC Zimbabwe Managing Director Kelibone Masiyane told local publication NewsDay.
"The high cost of manufacturing in Zimbabwe needs urgent attention, if the country is to remain competitive."
Other countries exporting cement to Zimbabwe include South Africa, Mozambique and Botswana