Cement major ACC’s Chief Executive (East) Vivek Chawla said that the company aims to regain its lost markets in West Bengal over the next few years with capacity building and fresh retail focus in the state.
The company has 12 to 13 per cent market share in the state four years back which had come down to 11 per cent now. But, ACC will regain it in the next few years with new capacity coming up at Kharagpur, he said on September 10 in Kolkata.
He said with the new proposed cement grinding unit for 1.5 million tonne capacity and new focus on retail marketing the company will able to increase its marketshare to 13-14 per cent in the six million tonnes market of West Bengal. The cement market in the state is witnessing double digit growth at present.
Chawla said the company will announce the concreate plan for the new cement grinding unit for 1.5 million tonne capacity at Kharagpur in West Midnapore district will be announced early 2014.